Sasha Rogelberg is a reporter and former editorial fellow on the news desk at Fortune, covering retail and the intersection of business and popular culture. Before becoming a journalist, Sasha graduated with a degree in psychology from Bryn Mawr College and was a research assistant at the University of Pennsylvania studying nicotine addiction and tobacco product marketing. If you have a tip, you can reach Sasha on Signal: @sashrogel13.
C-SuiteWhole Foods cofounder says his hardest ever business decision was firing his father from his company board: ‘That was when my mentorship was over’
By Sasha RogelbergJanuary 14, 2026
By Sasha RogelbergJanuary 13, 2026
EconomyGoldman Sachs top economist says Powell probe won’t change the Fed: ‘Decisions are going to be made based on employment and inflation’
By Sasha RogelbergJanuary 12, 2026
TechElon Musk asked people to upload their medical data to X so his AI company could learn to interpret MRIs and CT scans
By Sasha RogelbergJanuary 11, 2026
Energy‘What we call corruption’: Harvard economist and former Venezuelan minister says Trump’s oil profit motives have no place in Venezuela’s future
By Sasha RogelbergJanuary 9, 2026
PoliticsTrump already has open door to grow U.S. military presence in Greenland thanks to a little-known Cold War-era agreement between the U.S. and Denmark
By Sasha RogelbergJanuary 8, 2026
InvestingJensen Huang might be fine with a billionaires tax, but Google cofounder Larry Page is already dumping California
By Sasha RogelbergJanuary 7, 2026
LawWhat is the McRib really made of? A federal class action lawsuit alleges McDonald’s is misleading customers
By Sasha RogelbergJanuary 6, 2026
EnergyTrump’s strike on Venezuela gives the U.S. 30% of the world’s oil reserves on paper and a $100 billion rebuilding job in reality
By Sasha Rogelberg and Nick LichtenbergJanuary 5, 2026
InvestingOne Polymarket user made more than $400,000 in profits betting on Maduro’s capture on an investment made within 24 hours of the military action
By Sasha RogelbergJanuary 5, 2026
AIExperienced software developers assumed AI would save them a chunk of time. But in one experiment, their tasks took 20% longer
By Sasha RogelbergJanuary 5, 2026
RetailStarbucks CEO Brian Niccol says a Reddit thread about people interviewing at the company convinced him his ‘Back to Starbucks’ plan is working
By Sasha RogelbergDecember 31, 2025
By Sasha RogelbergDecember 30, 2025
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