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Google CMO: There is a perception that AI is going to threaten the very nature of creativity. Here’s why I disagree
CommentaryGoogle CMO: There is a perception that AI is going to threaten the very nature of creativity. Here’s why I disagree
By Lorraine TwohillJune 12, 2024
Workday CEO Carl Eschenbach
LeadershipHR software company Workday just made its Fortune 500 debut—here’s how it became a $7.3 billion powerhouse
By Emma BurleighJune 5, 2024
Robert Isom
FinanceAmerican Airlines CEO fired top exec after controversial ‘modern retailing’ strategy infuriated corporate clients
By Mary Schlangenstein and BloombergMay 29, 2024
Portrait of young red headed woman.
SuccessGen Z ignores brand messaging by default. Here’s how to win their attention—and loyalty
By Mitch DucklerMay 23, 2024
Bumble app displayed on a mobile phone screen
NewslettersBumble sought to win back women, but a ‘celibacy’ ad outraged them instead. How the dating app’s rebrand went wrong
By Emma Hinchliffe and Joey AbramsMay 17, 2024
An image of a woman holding a laptop in front of a ChatGPT logo
LeadershipOpenAI’s marketing head shares the one big mistake CMOs are making with AI
By Lila MacLellanMay 14, 2024
Bumble fumbles anti-celibacy ads, kickstarting social-media debacle
TechBumble fumbles anti-celibacy ads, kickstarting social-media debacle
By Marco Quiroz-GutierrezMay 13, 2024
Man looking at laptop screen and smiling. He is inside a library or cafe. Green shirt.
Education ArticlesJump into the world of digital marketing with these 5 bootcamps
By Brad HaftApril 30, 2024
A business man speaks and motions to two other business people at a networking event.
LeadershipHow the top networking groups for CMOs stack up—and how much they cost
By Lila MacLellanApril 29, 2024
Laura Alber
RetailPottery Barn parent Williams-Sonoma fined for marketing furniture as ‘crafted’ in the U.S. when it was made in China
By The Associated PressApril 26, 2024
The Stanley Cup marketing wizard’s next project is Heydude shoes
RetailThe Stanley Cup marketing wizard’s next project is Heydude shoes
By Chris MorrisApril 17, 2024
Smiling young African female influencer doing a vlog post at home
Education ArticlesOnline marketing for beginners: 10 paid and free courses to start with
By Brad HaftApril 11, 2024
The 5th-gen CEO of J.M. Smucker explains how family members must ‘earn a seat’ at the snacks empire—and be more than a nepo baby
LeadershipThe 5th-gen CEO of J.M. Smucker explains how family members must ‘earn a seat’ at the snacks empire—and be more than a nepo baby
By Phil WahbaApril 8, 2024
Brady Brewer sits between two executives at Starbucks investor day
LeadershipAs companies drop CMO titles, marketers may want to consider the COO role
By Lila MacLellanApril 1, 2024
College athletes in Utah will need school approval of any marketing partnerships—and alcohol and tobacco products are off-limits
FinanceCollege athletes in Utah will need school approval of any marketing partnerships—and alcohol and tobacco products are off-limits
By Hannah Schoenbaum and The Associated PressMarch 2, 2024
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Success
After forcing workers back to the office, Goldman Sachs and JPMorgan Chase are now letting their staff work remotely—but only for the World Cupplaceholder alt text
By Orianna Rosa RoyleJune 23, 2026
Economy
The Pentagon said Iran War costs $29 billion, but the real cost is closer to $200 billion—and countingplaceholder alt text
By Jacqueline MunisJune 24, 2026
Banking
Markets tumble worldwide as Fed resets expectations: $400 billion wiped off SpaceX stockplaceholder alt text
By Jim EdwardsJune 23, 2026
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