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Toast’s CMO is also its COO. Here’s how she makes room for both jobs
C-Suite
Toast’s CMO is also its COO. Here’s how she makes room for both jobs
By Ruth UmohSeptember 21, 2026
Sydney Sweeney’s Novig ad reveals a new fault line in sports marketing
Newsletters
Sydney Sweeney’s Novig ad reveals a new fault line in sports marketing
By Emma HinchliffeSeptember 16, 2026
Nike brought back a 32-year veteran to save the $60B brand. Two years later, its turnaround is still a ‘long, hard slog’
C-Suite
Nike brought back a 32-year veteran to save the $60B brand. Two years later, its turnaround is still a ‘long, hard slog’
By Ruth UmohAugust 26, 2026
Nelson Peltz might take Wendy’s private following six straight quarterly sales declines as customers flee its poor franchise models and bad marketing
Big Tech
Nelson Peltz might take Wendy’s private following six straight quarterly sales declines as customers flee its poor franchise models and bad marketing
By Tatiana SatauaAugust 19, 2026
AT&T’s CMO tied ‘brand love’ to the numbers CEOs care about. Customers are 3 times less likely to leave and much cheaper to acquire
C-Suite
AT&T’s CMO tied ‘brand love’ to the numbers CEOs care about. Customers are 3 times less likely to leave and much cheaper to acquire
By Ruth UmohAugust 14, 2026
Worker on phone
Success
The majority of U.S. employers say they plan to increase hiring this year—these are the top roles they’re looking to fill
By Emma BurleighAugust 12, 2026
Andrea brimmer, smiling as she stands with her hands I her pant pockets
C-Suite
The machine-readable brand: Inside Ally Financial’s strategy to win AI search recommendations
By Ruth UmohAugust 6, 2026
Sir Martin Sorrell has identified the key AI skill for the future: ‘People who share will be the new kings and queens’
Europe
Sir Martin Sorrell has identified the key AI skill for the future: ‘People who share will be the new kings and queens’
By Kamal AhmedAugust 4, 2026
The rise of ‘conspicuous waiting’: The 19th-century economic theory that explains why Gen Z posts their place in line
Retail
The rise of ‘conspicuous waiting’: The 19th-century economic theory that explains why Gen Z posts their place in line
By Tatiana SatauaJuly 31, 2026
lose-up of five people's hands holding smartphones i
Politics
Europe’s social media bans force businesses to rethink how they reach the youngest generation 
By Sam BirchallJuly 30, 2026
A Hims cofounder fired his marketing agency for an AI-powered team. Now his 24/7 online vet service is growing 20% a month
Success
A Hims cofounder fired his marketing agency for an AI-powered team. Now his 24/7 online vet service is growing 20% a month
By Sydney LakeJuly 25, 2026
Nestlé KitKat Original chocolate bars
Retail
How Nestlé turned a chocolate heist into a masterclass in brand building 
By Sam BirchallJuly 20, 2026
phone
Environment
Why Friday afternoon is the worst time to shop online — and marketers know the window when your guard is down
By Matthew Pittman and The ConversationJuly 19, 2026
Raj Subramaniam, CEO of FedEx
Success
FedEx’s CEO landed his first job by taking a roommate’s abandoned interview. Now he’s running a $75 billion shipping giant
By Emma BurleighJuly 17, 2026
How Adobe’s CMO is preparing for the AI-powered era of brand discovery
C-Suite
How Adobe’s CMO is preparing for the AI-powered era of brand discovery
By Ruth UmohJuly 14, 2026
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Success
Philanthropy leader at Warren Buffett and Bill Gates’ Giving Pledge says children of billionaires are pushing them to give their wealth away fasterplaceholder alt text
By Preston ForeSeptember 20, 2026
Success
Meet a 71-year-old who retired as a radiologist and professor, and now runs a banana-skewer business: ‘I never want to retire. Why would you do that?’placeholder alt text
By Preston ForeSeptember 20, 2026
Success
Hilton received 12,000 Gen Z applications for just 72 internship spots—its CHRO says AI has made the hospitality gigs more competitiveplaceholder alt text
By Emma BurleighSeptember 20, 2026
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