• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
SuccessCareers

Dana Perino was terrified to leave the White House — until George W. Bush changed how she thinks about her career

Preston Fore
By
Preston Fore
Preston Fore
Success Reporter
Down Arrow Button Icon
Preston Fore
By
Preston Fore
Preston Fore
Success Reporter
Down Arrow Button Icon
April 18, 2026, 6:49 AM ET
George W. Bush in the White House press briefing room with Dana Perino
Former White House press secretary Dana Perino says her former boss, President George W. Bush, taught her to stop rigid career planning and focus on today.SAUL LOEB/AFP via Getty Images

Landing a job—especially one that is well-paid and personally fulfilling—can feel like the hardest part of building a career. But in today’s uncertain labor market, even established professionals face sudden transitions, and mid-career pivots can feel just as destabilizing as early-career ones.

Recommended Video

Just ask Dana Perino.

After George W. Bush’s administration ended, the former White House press secretary found herself at a crossroads. She’d spent nearly her entire career in government, so stepping outside that world wasn’t exactly a comfortable leap. She landed a public relations job—and almost immediately knew it was a mistake.

“It was pretty clear after two hours that I didn’t like it,” the now-Fox News host recently told Fortune. 

Weeks in, Perino found herself back at an event with her former boss, venting about the situation. Bush responded with a question that reframed everything.

“He made me answer this question: ‘What’s the worst thing that could happen if you started your own thing and it failed? Let’s talk it through honestly,’” she recalled. “As we talked it through, it was clear I wasn’t going to become homeless and live on the street.”

By the end of the conversation, Bush delivered the takeaway: If the worst-case scenario was simply returning to another PR firm, then the risk wasn’t nearly as high as it felt.

“And he was right.”

Even with an uncertain future, Perino’s advice for Gen Z is simple: focus on what’s right in front of you

While Perino did quit and go on to start her own firm—which eventually led her to her current roles as the host of America’s Newsroom and The Five on Fox News—that kind of career uncertainty is becoming more common. Artificial intelligence is being integrated more deeply across industries, automating skills—such as coding, research, and editing—that were once the domain of specialized professionals. At the same time, companies have been quietly trimming their workforces, betting that leaner teams can drive better efficiencies.

For younger workers, the pressure is especially intense. While Gen Z is eager to enter the workforce, entry-level opportunities have tightened, and the unemployment rate for workers ages 16 to 24 reached 10.8% last year—more than twice the national average.

Perino’s takeaway is less about long-term planning and more about short-term clarity: stop trying to map out every step of your career and focus instead on the immediate opportunity in front of you—even if it isn’t perfect on paper.

That lesson, she said, showed up in her own career decisions as well. Trying to engineer a flawless long-term plan, she noted, can sometimes obscure opportunities that don’t fit neatly into it.

“Once I focused and stopped trying to do everything, all the other opportunities came at the right time,” she added.

That mindset also helped her latest project. 

Perino’s first novel, Purple State, is set to hit shelves on April 21 and is centered around a young PR professional navigating her career and personal love life. The thriller draws on Perino’s years in politics and the media.

George W. Bush: ‘You ought to be open-minded as to where life takes you’

Bush has offered similar reflections on uncertainty and adaptability. During his post-presidency, he emphasized the value of flexibility over rigid life planning.

“People who plan their life when they’re 18 years old and say, ‘This is my life plan,’ would generally be surprised and maybe disappointed,” Bush said in a 2011 interview with AARP.

“I think you ought to be open-minded as to where life takes you. One of the things I learned as president is that your life is just not going to unfold the way you want it to. There will be surprises, challenges, and therefore the question is how you deal with the unexpected.”

And while Bush’s advice helped guide Perino’s brief period in her career, he’s someone who’s on both sides of the table. During his second term, he called his predecessor, former President Bill Clinton, about twice a year to talk through the challenges he was facing.

“He asked my opinion,” Clinton recalled in a video that recirculated on social media earlier this year. “Half the time he disagreed with it, but I felt good about that. I thought that was a really healthy thing.”

The 42nd president said those exchanges underscored a larger point about leadership: the value of actively seeking out perspectives that differ from your own.

“You’ve got to cultivate people who know things you don’t and have skills you don’t, and yes, that can be taught,” Clinton added. 

“If nothing else, we can help people get out of their own way. Everybody’s got a story and a dream, and they can bring it to bear if we can just help people get out of their own way sometimes.”

At the Fortune Workplace Innovation Summit, Fortune 500 leaders will convene to explore the defining questions shaping the workforce of the future—delivering bold ideas, powerful connections, and actionable insights for building resilient organizations for the decade ahead. Join Fortune May 19–20 in Atlanta. Register now.
About the Author
Preston Fore
By Preston ForeSuccess Reporter
LinkedIn iconTwitter icon

Preston Fore is a reporter on Fortune's Success team.

See full bioRight Arrow Button Icon

Latest in Success

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Success

MacKenzie Scott
SuccessMacKenzie Scott
MacKenzie Scott has donated more than $26 billion—but it’s barely made a dent in her net worth because of the power of Amazon shares
By Sydney LakeApril 18, 2026
9 hours ago
Steve Jobs
SuccessZillow
Zillow’s CEO says his friends were shocked when he quit a cushy Microsoft job—but Steve Jobs led to his success at the $10.5 billion real estate firm
By Emma BurleighApril 18, 2026
10 hours ago
George W. Bush in the White House press briefing room with Dana Perino
SuccessCareers
Dana Perino was terrified to leave the White House — until George W. Bush changed how she thinks about her career
By Preston ForeApril 18, 2026
14 hours ago
‘We should absolutely be concerned about non-college-educated men today’: higher rents, living at home, falling out of the labor market
EconomyLabor
‘We should absolutely be concerned about non-college-educated men today’: higher rents, living at home, falling out of the labor market
By Catherina GioinoApril 18, 2026
18 hours ago
Business colleagues meeting in modern conference room
Workplace Culturecompany culture
The power has swung back to employers—and workers are paying for it in benefits, flexibility, and leverage
By Marco Quiroz-GutierrezApril 17, 2026
1 day ago
Jack Dorsey, the CEO of Block
SuccessLayoffs
Twitter cofounder Jack Dorsey breaks down his thought process when he laid off 40% of his Block staff because of AI
By Emma BurleighApril 17, 2026
1 day ago

Most Popular

'We should absolutely be concerned about non-college-educated men today': higher rents, living at home, falling out of the labor market
Economy
'We should absolutely be concerned about non-college-educated men today': higher rents, living at home, falling out of the labor market
By Catherina GioinoApril 18, 2026
18 hours ago
The power has swung back to employers—and workers are paying for it in benefits, flexibility, and leverage
Workplace Culture
The power has swung back to employers—and workers are paying for it in benefits, flexibility, and leverage
By Marco Quiroz-GutierrezApril 17, 2026
1 day ago
Older millennials are starting to act like boomers in the housing market—and pulling away from the pack
Real Estate
Older millennials are starting to act like boomers in the housing market—and pulling away from the pack
By Nick LichtenbergApril 17, 2026
2 days ago
Current price of oil as of April 17, 2026
Personal Finance
Current price of oil as of April 17, 2026
By Joseph HostetlerApril 17, 2026
2 days ago
Pope Leo warned the world is in ‘big trouble’ if Elon Musk becomes the first trillionaire
Success
Pope Leo warned the world is in ‘big trouble’ if Elon Musk becomes the first trillionaire
By Preston ForeApril 17, 2026
2 days ago
Jeff Bezos pledged $10 billion for climate change. With the 2030 clock ticking, his wife, Lauren Sánchez Bezos, is leading the charge to spend it
Environment
Jeff Bezos pledged $10 billion for climate change. With the 2030 clock ticking, his wife, Lauren Sánchez Bezos, is leading the charge to spend it
By Sydney LakeApril 15, 2026
3 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.