Brands

By Steve MiltonDecember 5, 2025

RetailFrom Martha Stewart to Dockers to Toys “R” Us, brand managers are raking in billions betting on classic American names
By Amanda GerutNovember 30, 2025

North AmericaSharpie is resurrecting a cult classic after devotees like Kansas City Chiefs coach Andy Reid clamored for this long-beloved marker
By Nino PaoliOctober 20, 2025

ConferencesThis exec says resisting FOMO is a major challenge in the AI age: ‘Stay focused on the human being’
By Preston ForeOctober 16, 2025

Arts & Entertainment‘Love Story’ for markets: Travis Kelce unveils American Eagle collection right after Taylor Swift engagement
By Eva RoytburgAugust 27, 2025

GlobalEven McDonald’s CEO knows the fast-food giant is too expensive. Now he’s cutting prices to woo back cash-strapped consumers
By Nino PaoliAugust 21, 2025

SuccessThe CEO of David’s Bridal buys clothes from Goodwill and eBay—but swears by private chefs on vacation
By Emma BurleighJuly 9, 2025

By Kim Bhasin, Lily Meier and BloombergJune 19, 2025

By Peter HerbertMay 28, 2025

By Chris MorrisMay 16, 2025

CommentaryTrump’s tariffs mean brands will lose customer loyalty—and winning it back is incredibly hard
By Katherine Melchior Ray and Nataly KellyApril 7, 2025

LifestyleSuper Bowl commercials aim for easy laughs and nostalgia to avoid potential political missteps
By Dee-Ann Durbin, Mae Anderson, Wyatte Grantham-Philips and The Associated PressFebruary 10, 2025

SuccessSome Gen Zers are getting in trouble for not knowing how to dress at work—and experts say they’ve missed out on one huge fashion tip
By Emma BurleighJanuary 26, 2025
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