VIDEOS|Fortune MPW International Summit 2025

Elevating The Customer Experience

Putting the customer first has long been a core principle of business, and today’s digital tools enable companies to craft consumer-centered journeys like never before. At the same time, in our post-pandemic world, customers crave connection and in-person experiences. Leaders from two major multinationals explain how they are bridging the online and offline worlds to better serve their customers, while gathering insights to strengthen and future-proof their brands.