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Almost $20 trillion in revenue—and a record-breaking $1.87 trillion in profits. Introducing the 2025 Fortune 500, the definitive list of the biggest companies in America.

The 300 companies on this year’s list brought in over $12.6 trillion in revenue for the latest 12 months, with the median revenue figure at $22 billion.

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Industries included in the sector are electrical equipment and industrial machinery.

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The Fortune 500, in its 70th year in 2024, ranks the biggest U.S. companies by revenue.

The Fortune 500, in its 69th year in 2023, ranks the biggest U.S. companies by revenue.

This year’s Fortune 500 marks the 68th running of the list.

This year’s Fortune 500 marks the 67th running of the list.

With business in over 100 countries, the company supplies industrial sectors with automation technology for their manufacturing lines.

This year's Fortune 500 marks the 66th running of the list.

F500-2020-452-Rockwell Automation

Milwaukee-based Rockwell is an industrial automation company that integrates information technology with manufacturing infrastructure.

This year's Fortune 500 marks the 65th running of the list.

This year's Fortune 500 marks the 64th running of the list.

This year's Fortune 500 marks the 63rd running of the list.

This year's Fortune 500 marks the 62nd running of the list.

This year's Fortune 500 marks the 61st running of the list. Wal-Mart claims the top spot again. See who made the list.

Wal-Mart stayed on top as its sales crept closer to half-a-trillion dollars. Apple moved into the top five. And UnitedHealth Group continued its steady climb. 

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Rockwell Automation (ROK): Company Profile, Stock Price, News, Rankings

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Rockwell Automation

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Thank you for holding, and welcome to Rockwell Automation's Quarterly Conference Call. I need to remind everyone that today's conference call is being recorded. Later in the call, we will open up the lines for questions. If you have a question at that time, please press star one. At this time, I'd like to turn the call over to Aizhana Zelner, Head of Investor Relations and Market Strategy.

Thank you, Julian. Good morning, and thank you for joining us for Rockwell Automation's second quarter fiscal twenty twenty five earnings release conference call. With me today is Blake Moret, our Chairman and CEO and Christian Rote, our CFO. Our results were released earlier this morning and the press release and charts have been posted to our website. Both the press release and charts include, and our call today will reference, non GAAP measures.

Both the press release and charts include reconciliations of these non GAAP measures. A webcast of this call will be available on our website for replay for the next thirty days. For your convenience, a transcript of our prepared remarks will also be available on our website at the conclusion of today's call. Before we get started, I need to remind you that our comments will include statements related to the expected future results of our company and are therefore forward looking statements. Our actual results may differ materially from our projections due to a wide range of risks and uncertainties that are described in our earnings release and detailed in all our SEC filings.

So with that, I'll hand it over to Blake.

Thanks, Aizhana, and good morning, everyone. Thank you for joining us today. Before we turn to our second quarter results on Slide three, I'll make a couple of initial comments. The quarter and our full year outlook reflect increased resiliency and flexibility in our business across our global operations even as we and our customers continue to operate in an environment of heightened uncertainty. We talked about some of our actions to mitigate the impacts of announced tariffs on our last earnings call.

I'm proud of how our team is executing these plans while maintaining world class delivery and customer support. In addition to effective pricing actions, we're seeing good progress with some of our production location moves and efforts to secure alternative sourcing. Christian and I will cover these in more detail later on the call. Importantly, all these actions to add resiliency to our business model are further enhancing Rockwell's position both from a profitability and competitive differentiation standpoint regardless of what happens in the broader policy environment. We made significant investments in our operational resilience during the supply chain crisis and they have been instrumental in helping us navigate through the current situation by giving us additional flexibility in our supply chain and manufacturing footprint.

Turning to our second quarter results on Slide three. Q2 marked another quarter of solid sequential improvement in customer demand across many parts of our business. We had a healthy intake of orders in the quarter with our total company book to bill in line with our historical norm of about one point zero. Going forward, we will share additional information on total company order performance only when our overall book to bill is outside of the normal range. We will still disclose book to bill in Lifecycle Services each quarter since lead times are longer for that business segment.

While there might have been some isolated customer pre buys ahead of tariff related price increases in Q2, the overall value of these purchases did not have a meaningful impact on our top line. From a cost standpoint, the impact of tariffs on our Q2 results was also minimal. Our sales came in better than expected this quarter with organic sales up high single digits sequentially. Reported sales were down six percent and our organic sales were down 4% versus prior year due to the difficult year over year comparisons we mentioned on our last earnings call. Unfavorable currency reduced sales by about two points.

Even with customers continuing to adopt a cautious approach to their CapEx investments in this uncertain environment, we saw a number of strategic projects across a variety of industries and geographies in the quarter. In our Intelligent Devices segment, our organic sales declined 6% year over year, but were above our expectations with double digit sequential growth across all key product lines. Our strong growth over prior quarter was led by our power control business where our industry leading motor control center lead times continue to secure important new customers and help Rockwell gain domestic share. One example of these competitive wins in the quarter was with Cape Electrical Supply Integration, a leading package power provider focused on new power generation for the data center market. Our differentiated MCC solutions are helping them secure numerous greenfield wins here in The U.

S, our home market. Another strategic MCC win in Q2 was that Fiicient solutions provider. This customer, an Asian panel builder, selected our Cubic Modular Power Distribution Systems for their flexibility and smaller footprint, a perfect application for an end user greenfield plant in the food and beverage space. Our recent ClearPath acquisition continues to broaden our customer reach. Auto brand mobile robots continue to add new logos with the recent win at Westphalia Technologies, a leading U.

S. Provider of automated warehouse solutions. Westphalia has a significant presence in food and beverage end users across North America. Rockwell's AMRs were chosen to reduce the use of manual forklift trucks resulting in faster throughput and reduced finished goods damage as well as a safer operating environment for the customer's workforce. Software and Control organic sales were up 2% year over year and also exceeded our expectations in the quarter.

While our high single digit sales growth over prior quarter was driven by another quarter of recovery in Logics, we saw sequential improvement in sales across both hardware and software businesses in this segment. We are pleased to see sharply increased adoption of the FactoryTalk design studio, which features a GenAI co pilot to accelerate the time to design and commission automation projects. One of our software wins in Q2 was with Braco Imaging, a global leader in diagnostic imaging. The customer is using our PharmaSuite MES software to accelerate its revenue growth by improving quality control and increasing speed to market. Lifecycle Services organic sales decreased 6% year over year and were a bit lower than expected.

Book to bill in this segment was a solid 1.07 and was above one point zero across all our solutions, services and Sensia businesses. But the current trade and policy uncertainty has impacted some large CapEx projects across our customer base. We saw some project delays in automotive and energy and some deferrals of more discretionary spend in digital services. These customers are seeking additional certainty about the impact tariffs will have on their cost base and whether the volatility will impact their demand. Despite these delays, our total ARR for the company grew 8% in the quarter, Double digit growth by Plex and fixed software businesses led our ARR performance.

Rockwell segment margin of 20.4% and adjusted EPS of $2.45 were both above our expectations and were in large part driven by continued execution of our cost reduction and margin expansion actions. Our team's focus on productivity yielded another quarter of outperformance versus our target. And as we continue to look for further opportunities to expand our margins, we believe we'll exceed our full year target of $250,000,000 in year over year structural productivity. Christian will provide some additional calendarization detail in his section. Let's move to slide four to review key highlights of our Q2 industry performance.

Sales in our discrete industries were up low single digits year over year with growth in e commerce and warehouse automation and semiconductor more than offsetting the decline in automotive. Consistent with our expectations, our Q2 automotive sales continued to be challenged by the ongoing tariff and policy uncertainty. This is one of the verticals where we saw an increase in project deferrals in the quarter. Our sales in e commerce and warehouse automation grew over 45% versus prior year and were significantly above our expectations. We continue to see strong performance across our key customers in North America and EMEA.

Our data center business is also continuing to gain momentum, including a significant data center project with one of Asia's largest telecom providers, delivered through our strategic collaboration with a leading full stack data center solutions provider in the region. Given the outperformance in the first half and a solid pipeline of projects, we now expect e commerce and warehouse automation to grow 45% in fiscal year twenty twenty five. Turning to hybrid. Sales in this industry segment were flat year over year with food and beverage, home and personal care, and life sciences all exceeding our expectations in the quarter. Within food and bev and HPC, we continue to see an improvement in our machine builder performance, especially in our North American and European markets.

Similar to last quarter, the majority of customer spend in these verticals is driven by productivity and efficiency projects aimed at improving their profitability and sustainability. A good example of these customer wins in Q2 was our work with a U. S.-based restaurant chain with plans to leverage automation to improve speed and consistency of its operations while reducing its labor intensity. Rockwell's independent CART technology was selected for its flexibility and agility to help increase throughput and improve cost savings. Our Life Sciences business also exceeded our expectations for the quarter, building on our strong presence with leading GLP-one producers and the broader Life Sciences ecosystem.

I already mentioned our Braco software win in the med device segment earlier on the call. Another strategic win in this vertical was with National Resilience, an innovative contract drug manufacturer specializing in bringing accessible and affordable biologic medicines to the market. This customer is investing in our auto AMRs within their automated storage and retrieval system warehouse as part of their initiative to expand their lights out warehouse and automated material movements. Moving to Process. While we were expecting to see year over year softness due to very difficult comparisons in our energy business, our performance in the quarter here came in worse than expected.

Within energy, our customers continued to exercise capital discipline by choosing targeted productivity projects, which help improve cost structure and boost profitability. Energy and Process broadly were another area where we saw an increase in project delays during the quarter. Despite this pause in larger capital investments, we continue to secure competitive wins in the process control space. This quarter, DPA Engineeria, a Chilean system integrator specializing in mining and energy industries selected our Logix PlantPAx solution to help a leading global lithium mining company advance their ambitious expansion plans. Moving to Slide five and our Q2 organic regional sales.

North America was our best performing region this quarter and we expect it to be our strongest market for the full year fiscal year 2025. We continue to believe Rockwell is a net beneficiary of policies that drive U. S. Manufacturing and we are investing in our own operations to improve our resiliency and agility. For instance, we've recently decided to expand production of our auto autonomous mobile robots to The U.

S. We'll be producing in both Kitchener, Ontario and at our Milwaukee headquarters. Let's now turn to Slide six to review our fiscal twenty twenty five outlook. As I said earlier, the impact of enacted tariffs on our Q2 results was minimal with increased cost offset by price and supply chain moves. We continue to take necessary steps to offset the impact of April 2 tariffs through a combination of supply chain actions and pricing.

We will share the actual tariff impact by quarter as we progress through the year and Christian will provide additional detail in a few moments. We're taking a balanced approach to the outlook for the rest of the year. Our execution has been strong and demand continues to be solid including in April. However, half uncertainty still remains. I group that uncertainty in three primary areas: the magnitude of pricing we'll implement to offset any new tariffs the impact of any advanced product purchases in our flow business and the timing of CapEx investments by our customers, especially in our lifecycle services and configure to order businesses.

In terms of our fiscal twenty twenty five top line, we still expect our organic sales growth to be in the positive 2% to negative 4% range. Our reported sales midpoint now assumes a zero five point of negative contribution from currency translation. Christian will provide more detail on FX and the calendarization of our second half shortly. I will add that we expect to return to year over year sales growth in Q3. Annual recurring revenue was slated to grow about 10% this year.

Taking into account our margin outperformance to date and continued strong execution, we are increasing our full year segment margin target to 20% and we now expect our adjusted EPS to be about $9.7 at the midpoint. Importantly, we were able to expand our margins year over year despite higher compensation costs. Continuing benefits from the SG and A actions we took in the second half of fiscal twenty twenty four along with the team's focus on additional structural COGS productivity in fiscal twenty twenty five enabled the investment in our people and new technology even as we expand margins. We continue to follow a prudent approach to hiring, prioritizing roles that drive new product introduction and revenue growth. We expect free cash flow conversion of 100% in fiscal year twenty twenty five.

I'll now turn it over to Christian to give more detail on our Q2 and financial outlook for fiscal twenty twenty five. Christian?

Thank you, Blake, and good morning, everyone. I'll start on Slide seven, second quarter key financial information. Second quarter reported sales were down 6% versus prior year. Currency had a negative impact of two points in the quarter and organic sales declined 4%. Segment operating margin of 20.4% compared to 19% a year ago was above our expectations and reflected our strong execution across the company.

About three points of our organic growth came from price and price cost was favorable. Benefits from cost reduction and margin expansion actions and positive price cost more than offset higher compensation and lower sales volume. Adjusted EPS of $2.45 was above our expectations, primarily due to the beat on segment operating margin. This was another robust performance in execution and cost control through both structural and temporary costs. The adjusted effective tax rate for the second quarter was 17.7% and the prior year rate of 14.8% above the prior year rate of 14.8% primarily due to lower discrete tax benefits partially offset by a favorable geographic mix of pretax income.

We remain on track to achieve a 17% ETR for fiscal twenty twenty five. Free cash flow of $171,000,000 was $102,000,000 higher than the prior year. Free cash flow conversion was 61% in the second quarter with accounts receivable being a use of cash during the quarter due to higher shipments and the timing of those shipments. As a reminder, Q2 is typically a lower cash conversion quarter due to TCJA catch up payments. Not shown on the slide, return on invested capital was 14.2% for the twelve months ended March 31 and three eighty basis points lower than the prior year, primarily driven by lower pretax net income, partially offset by a lower effective tax rate.

Slide eight provides the sales and margin performance overview for our three operating segments. As Blake mentioned, sales in Intelligent Devices and Software and Control exceeded expectations. Intelligent Devices margin of 17.7% increased by 120 basis points year over year. Despite the high single digit volume decline and higher compensation compared to last year, our cost reduction and margin expansion actions allowed us to keep segment operating earnings flat and drove margins higher. Price cost and mix were also favorable to margin.

Software and control margin of 30.1% was up four forty basis points versus prior year, even though sales were flat year over year. Higher margin was driven by cost reduction and margin expansion actions and positive price cost, partially offset by higher compensation. To underscore that, sales in software and control were essentially flat year over year, but segment operating earnings grew by about $25,000,000 and took margins back over 30%, really strong performance. Lifecycle Services margin of 14.5% fell two ten basis points year over year driven by higher compensation and lower sales volume. Decremental margin in Lifecycle Services was about 40%.

Even though higher compensation and lower sales volumes were headwinds, segment margin here was in line with our expectations due to our cost reduction and margin expansion actions and strong project execution. I want to take a moment to point out the sequential improvements we saw in each of our segments. Intelligent Devices had incrementals that were in the 40s from Q1 to Q2, reflecting the flow through on higher volume and solid price realization. Software and Control had nearly 100% flow through on their sequential volume increase aided by price and margin expansion activities. Lifecycle Services was able to grow segment operating earnings slightly despite a slight decrease in sales volume.

This was due to strong project execution. Overall for Rockwell, the incremental margin on the sequential sales growth was about 70%. This is reflective of strong execution by our teams around the world. I want to thank them for their outstanding efforts. The next slide, nine, provides the adjusted EPS walk from Q2 fiscal twenty twenty four to Q2 fiscal twenty twenty five.

Year over year, core performance was up slightly on a 4% organic sales decrease. Sales declines were driven by Intelligent Devices and Lifecycle Services, but strong cost discipline in these segments softened the volume impact decline impact. And in Software and Control, we saw margin expansion on continued improvement in Logic sales. Pricing was strong and we continue to fund new product development with company R and D at 6% of total revenue. Software and control R and D as a percentage of segment sales was in the low teens.

We saw excellent execution and better timing on our cost reduction and margin expansion actions, which were above our expectations, resulting in a $0.65 tailwind. We've realized about $155,000,000 of savings in the first half.

impact from compensation. This year over year delta reflects merit increases that came into effect at the beginning of the fiscal year as well as higher incentive comp versus prior year. This number is higher than we'd expected in the quarter, reflecting a higher incentive accrual on the strong performance in Q2 and the increase in our expected EPS performance for the full year. Also, remember that in Q2 last year, we had an incentive compensation accrual reversal. Coming into this year, we expected a year over year compensation increase to approximately $160,000,000 We now expect that to be about $185,000,000 for the full year.

That translates to about $0.25 for each of the remaining two quarters. All other items resulted in a $0.15 net headwind. This was essentially all currency as a slight tax headwind was offset by other smaller items. Taking a step back and looking at this slide, we were able to completely offset the headwinds of volume and compensation through strong execution margin expansion and cost reduction activities as well as price realization. Moving on to slide 10 to discuss our updated guidance for the full year.

While our first half performance exceeded our expectations, we are leaving our organic sales outlook range unchanged. Frankly, we are allowing for uncertainty, less predictability in the demand environment and project timing. Regarding currency, the weakening of the dollar since our last earnings call has changed our full year expectation for currency headwind to be up zero five percentage point, down from prior guidance of 1.5 percentage points. We've already realized all that currency headwind in the first half and FX turns to a modest tailwind for the second half of the year. Based on our strong execution in the first half of the year and a slight currency tailwind, we are increasing our segment operating margin guidance to about 20%, up from 19%.

At the midpoint of our reported sales guidance, from a segment sales and margin standpoint, we are expecting Intelligent Devices margin to be slightly down year over year on mid single digit sales declines Software and Control margins to be up year over year on a sales increase of mid single digits. And we expect Lifecycle Services margin to be down year over year on a low single digit sales decline. We are updating our adjusted EPS guidance range guidance to a range of $9.2 to $10.2 or $9.7 at the midpoint. The EPS guidance increase reflects our outperformance our performance in Q2 as well as the currency change from a headwind to a tailwind. Under normal circumstances, we would have narrowed ranges for both sales and EPS, but it seemed prudent to keep a wider range due to ongoing uncertainty.

Talk about calendarization. Our expectation is for reported sales to grow low single digits sequentially from Q2 to Q3. In Q4, we expect higher sequential sales due to a combination of our normal seasonality and our backlog. On a year over year basis, the more favorable FX outlook is expected to result in a $0.20 tailwind to EPS, which is split evenly in Q3 and Q4. Remember, this is compared to the prior year.

The sequential benefit of FX is minimal. As we mentioned during Q1, we continue to take additional temporary cost measures in Q2 to offset the FX impact. We like how the temporary controls are flowing through the P and L and the organization is executing well. In this period of uncertainty, we feel better keeping those costs in check. Segment operating margins were strong in Q2 and expanded nicely from Q1.

As we look forward to the rest of the year, we are expecting very slight margin expansion from the Q2 level, six basis points and not percentage points. As a result, on the low single digit sequential sales growth from Q2 to Q3, incrementals would be in the low 30s. A few additional comments on fiscal twenty twenty five guidance for your models. Corporate and other expense is now expected to be about $150,000,000 Net interest expense for fiscal twenty twenty five is now expected to be about $145,000,000 We're assuming average diluted shares outstanding of about 113,000,000 shares. Our share buybacks in Q2 were approximately 450,000 shares in the quarter at a cost of $129,000,000 Our opportunistic overlay on our buyback program kicked in over the last month and we recently exceeded $300,000,000 in buybacks year to date.

That was originally our buyback target for the full year, but we view recent market pricing as an attractive opportunity to buy more Rockwell. Moving away from the slides, I'd like to expand on a few topics. First, you'll see we are no longer providing the dollar value of our orders. We began giving this information during the supply chain crisis as the ratio of orders to shipments diverged from the historical range of around one, and we felt it was prudent to give that detail to investors. That situation has passed, and we are back to a normal book to bill of around one, so we are dropping the additional orders data point.

Second, similar to last quarter, we have analyzed our orders and shipments to see if there were any indications of pre buys. New demand on distributors was roughly equivalent to the demand those distributors placed on Rockwell. Distributor inventory levels are stable to slightly down compared to last quarter. And our surveys and channel checks with our OEM partners do not point to pre buys. So we aren't seeing specific examples.

In addition, we put measures in place to limit distributor and machine builder stocking orders to appropriate levels. While our diligence didn't find any didn't find specific evidence and we have controls in place, we're factoring in the possibility of limited pre buys. Third, focusing on the cost reduction and margin expansion activities that gave us a benefit of approximately $0.65 of EPS in the second quarter. This is faster than we had projected and reflects great performance by the Rockwell organization, particularly the integrated supply chain team. We expanded gross margins by 130 basis points in the second quarter compared to the prior year against a 4% organic headwind.

While a lot of our outperformance in the cost reduction and margin expansion program in the first half was timing, we do expect the full year benefit of the program to exceed the $250,000,000 we have been targeting. Looking at some cost reduction wins, in direct sourcing we've saved about $18,000,000 in the first half of the year and are expecting to continue to yield benefits in the second half from supplier negotiations and transition to new suppliers. Savings are coming from areas like cables and wires, fewer broker buys, electronic components and drives. On the manufacturing side, we've seen about $20,000,000 of savings in the first half of the year. This is coming from labor efficiency and other areas like process optimization and reduced scrap.

Last quarter, we talked about rationalizing 21,000 SKUs. That number through two quarters is approximately 36,000. These were heavily low to no volume SKUs. There are another 4,000 to 5,000 SKUs that we evaluated and decided to take other action, meaning we didn't rationalize them, but we're taking pricing or other action. This work is ongoing and is truly a part by part analysis that is focused on optimization and simplification.

This is particularly important as we move production and supply chain in response to tariffs. Let's wrap things up by talking about tariffs. Assuming current tariff rates and scope that are in place today remain, we estimate our tariff cost exposure to be about $125,000,000 for the second half of fiscal twenty twenty five. We continue to manage tariffs through several actions, the fastest of which is pricing. We have enacted changes to our prices as

This program will flex up or down as tariffs are enacted, modified, postponed or rescinded. We're also working on moving some production. Resiliency actions we took during the supply chain crisis means we have some flexibility to move production of key product lines as a response. In summary, we are positioned to fully offset our fiscal twenty twenty five tariff costs through a combination of pricing and supply chain actions. The objective of tariff based price changes is the recovery of the incremental cost and not sales growth.

But to the extent pricing is used, our full year organic sales performance could be improved due to tariff based price realization. Again, our full year EPS target would stay intact because our intention is to offset tariff costs and have zero impact on second half EPS. As Blake mentioned, the impact of tariffs in Q2 was completely neutralized. Going forward, in an effort to give visibility to underlying operational performance, our intention is to disclose tariff impact on both sales and earnings in each quarter. In conclusion, we had a solid Q2.

Looking forward, it remains a dynamic and unpredictable environment. But operationally, focusing on the items we can control, the Rockwell team has shown its ability to profitably navigate uncertainty. We have a plan and we have runway. This team is focused to finish the second half of the year strong. With that, I'll turn it back over to Blake for some closing remarks before we start Q and A.

Thanks, Christian. We're pleased to report another quarter that reflects our focus on consistent execution. Investments in resilience are yielding results including process changes to achieve faster price realization, capacity increases to create redundant manufacturing lines for high value products in multiple countries, new lines of business that increase annual recurring revenue and our comprehensive program to increase operating margins. These changes can only be successfully executed with the coordinated efforts of our employees and partners around the world. Transformation is hard in the best of times, and I'm especially proud of our team's ability to position us so well in a very challenging environment.

Our value proposition is stronger than ever before as demonstrated by customers in The U. S. And around the world who are getting Rockwell involved earlier in their own transformation plans because nobody is better positioned than Rockwell to provide this value. Ajana will now begin the q and a session.

Thanks, Blake. We would like to get to as many of you as possible, so please limit yourself to one question and a quick follow-up. Julian, let's take our first question.

Thank you. Our first question comes from Andrew Obin from Bank of America. Please go ahead. Your line is open.

Just a question on discrete. You know, e commerce and warehouse automation relatively small, obviously anything growing close to 50% really moves the needle. Does it include, is that where data centers are? And, you know, what is really driving this robust recovery? And where does this visibility into the second half come from?

Yeah. Andrew, within that vertical, we're actually getting a strong growth from multiple aspects of the businesses represented there. So there's the warehouse automation that a lot of customers, especially in consumer facing industries, home and personal care, food and beverage, which is a lot of people are identifying that as a current source of inefficiency in their operations. And so that whole production logistics segment that we've talked about of our offerings is a really good fit. So that's in warehouse automation across multiple customers.

You also have e commerce players as they're building again new fulfillment centers and things like that. And then finally, as you said, data centers are a part of that, especially with our exposure to data centers through the Cubic power distribution equipment.

Got you. No. Really appreciate it. And just a question on Lifecycle Services. That business has really been consistently a source of upside.

A little bit surprised to see growth slow down. Interestingly, we've seen some PTC, I think, is talking about slowing down over the next couple of quarters. Just can you just tell us what's happening there because somewhat unexpected?

Sure. So that's where, the majority of the more CapEx intensive projects are going to be. And where we did see delays, that's where it came from. Within the process verticals, which is a big part of Lifecycle Services business, lower commodity prices, particularly in The U. S.

So cheaper oil and gas has put some pressure on that. And then within life cycle, we did see a pause in spend in some of the less time critical digital services businesses as well. Our competitiveness remains very strong. There's a good funnel. Some of the projects that were delayed in the quarter did come in in April, but that's where you probably saw the lion's share of the delays when when they happened.

Our next question comes from Scott Davis from Melius Research. Please go ahead. Your line is open.

Hey. I wanted I wanted to start kind of with a a bigger bigger picture question. I mean, the the debate, I think, we're getting, you know, the most incomings on is is actually where you guys are sitting in a position of of having the most visibility, and that's just this whole balance of kind of reshoring acceleration versus kind of the macro realities and, and concerns that folks have. What what are your customers? And I I know you're selling to a lot of different end markets, but so maybe perhaps more a little bit more discreet and hybrid focused here.

your how are your customers thinking through that as it relates to are are they are they accelerating reshoring? Are they hunkering down? I mean, what any generalizations would be helpful there? Thanks.

Sure. You know, there is still a generally optimistic long term view among most of our customers, especially those with high exposure to The U. S. Because the idea of, U. S.

Manufacturing as a good thing for The U. S. Economy, resonates with a lot of us. And of course, Rockwell is a net beneficiary of that. Where we are seeing delays as we analyze the projects that haven't moved forward, the underlying reasons fall into a few different categories.

First is concerns about cost certainty, which a lot of that would come from tariffs. We heard some comments regarding interest rates as well. Automotive is obviously affected by that given the amount of content from around the world there. Another underlying reason would be concerns about the demand from our customers' end markets. So I mentioned lower commodity prices in The U.

S. That will affect oil and gas and a little bit of mining. A little bit of temporary concerns we think with overcapacity and tighter. Another reason would be outside funding, and I'm thinking specifically of chips and science act allocations for the semi industry. And then general risk, Ts and Cs, people wanting to make sure that they, have, their tariff exposure covered.

Those are the negatives. Those are the underlying reasons for delays where they are taking place. On the positive side, we talked about e commerce and warehouse automation. We expect the positive growth trends to continue quite frankly into next year based on our customers' investment plans across those areas I mentioned to Andrew. We also see continued signs of green shoots in packaging within food and beverage and home and personal care.

So we talked about some strength with Italian machine builders last quarter that continues. We've seen some sequential growth in Germany with machine builders as well. So there's a few places of positive business. And then the last one and maybe the most important is Life Sciences. And you've seen the announcements of major Rockwell customers announcing major multibillion dollar plans and that's an important segment for us and we're on it and we expect to benefit from those investments in The U.

Okay. That's helpful, Blake. And then natural follow on is just the machine builders. It's an important customer for you guys. And how big of a deal are are the tear I mean, so many of those guys are in Europe or or or even Canada coming down into The US.

How big of a deal are tariff to those guys? And I guess kind of since we're in uncharted territory here, I mean, when you think about if somebody's building a facility in The US and the the cost of them, you know, their their their machines just doubled or whatever, is that a game changer, or is it just not big enough as a percent of the total cost of the facility generally to delay a project for?

Yes. I think in the current tariff regime, if you're trying to sell a machine made in China into The US, it's a big deal and probably a showstopper in in many cases. That's not a big part of our business. You know, as we've mentioned, China is about, a little less than 4% of our total revenue. In Europe, we're working with those customers and our application of price increases is targeted.

As I mentioned in the script, we have considerable flexibility in where we manufacture things. And a lot of those machine builders do have US locations as well. So they're able by shifting their point of purchase to limit their exposure as well.

Okay. That's helpful. Thank you. Best of luck, guys. Appreciate it.

Our next question comes from Chris Snyder from Morgan Stanley. Please go ahead. Your line is open.

Thank you. I wanted to follow-up with some of prior commentary around the market demand trends. So I think it's understandable and makes sense that all the uncertainty out there, maybe it's hard to move forward, with a big project if you don't know how much it costs and you don't know if the rules are changing. But when you guys talk to customers, you know, is there an expectation that as visibility starts to come through, we could see more of these projects or announcements unlocking, in the coming quarters? And was there any difference in Q1 order rates on a regional basis?

Sure. Yes. So addressing the projects first, delays, not cancellations. Cancellations remain in a low historical band. And so we absolutely do expect that these customers are gonna pull the trigger on some of these investments.

We're we're not gonna call a specific date or quarter on that. But as I mentioned, we saw some of those projects come in in April, and we think we have a pretty good handle on what they're grappling with. As all manufacturers are looking for more certainty and consistency with the tariffs and the cost that might come along with tariffs are what they're looking for as well as making sure that the demand is still there from their end customers. In the majority of cases, they expect that this is a pause, not anything that lasts for a long, long time. From a order trend standpoint, North America was our strongest region in the quarter, and we expect it to be our strongest region for the year.

And that's super helpful as we go into the second half because it reduces a lot of that ramp and it builds healthy backlog that will be important in the back half of the year.

Thank you, Blake. I appreciate that. Maybe following up with one for Christian. You guys did a 20.4% margin in Q2. It seems like maybe a 21% in the back half is what's implied.

So just the kind of a relatively muted step up given the volumes are going higher into the back half. It sounds like there's even more cost savings coming through into the back half. So I mean, I guess, are there headwinds on tariffs and that it's hard to get an incremental margin Just any kind of maybe headwinds that we should be thinking about on these back half margins? Thank you.

Yeah. Sure, Chris. The you know, when when you think about this kind of where we went from Q1 into Q2, really, really nice margin expansion. I think, you know, earlier in the year, we would have gotten some grief from folks about the ramp on the margin expansion through the course of the year. We did do a really good job through Q2 execution to derisk a lot of that.

And, again, we're taking our our segment operating margin guide number up from 19% where it was previously to 20% now. And so we still have opportunities to expand those margins. But again, we did a lot of that heavy lift was done in the second quarter, and we want to continue to build off of that. But as I said in my prepared comments, we're talking about basis points, not full percentage points. And, you know, I think your math around kind of what the second half implied number is, you're yeah.

Rockwell Automation (ROK) Q2 2025 Earnings Call Transcript

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