• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Successequal pay, pay equity, pay gap

Note to Gen Z on how to really make progress on equal pay: ‘Go find the tallest, whitest dude’ and ask his salary

By
Jane Thier
Jane Thier
Down Arrow Button Icon
By
Jane Thier
Jane Thier
Down Arrow Button Icon
July 27, 2022, 8:00 AM ET
Telling coworkers how much you make is well-documented as one of the few actionable ways to move the needle on pay inequality.
Telling coworkers how much you make is well-documented as one of the few actionable ways to move the needle on pay inequality. Tsvi Braverman—EyeEm via Getty Images

Gen Z is determined to break the taboo of salary transparency, but it’s not as simple as they think.

Telling coworkers how much you make is well-documented as one of the few actionable ways to move the needle on pay inequality. But for most workers, especially older ones, it still feels weird to share.

The kids are alright on the subject of transparency, though. According to the latest edition of LinkedIn’s Workforce Confidence survey, which polled nearly 5,000 U.S. employees, Gen Z workers are significantly more likely to share their salary than older workers—and they believe that doing so makes a difference. 

More than four in five (81%) Gen Z respondents—age 25 or younger—agreed that pay transparency could lead to greater equality. Three-quarters of millennials supported the idea. Those figures shrink as the workers age. Less than half (47%) of Gen X workers agreed with the statement “people sharing their pay information will lead to better equality in pay,” and only 28% of baby boomers said the same. 

A March 2022 Bankrate.com survey produced near-identical results, adding that 42% of Gen Z workers have shared their salary with a coworker; only 19% of boomers have.

“Across the board, salary transparency does help eliminate those asymmetric information problems that can contribute to the gender wage gap, racial wage issues, and the labor market,” AnnElizabeth Konkel, an economist at the Indeed Hiring Lab, wrote in the report. 

Actionable change, however, requires a company’s most privileged workers to opt in.

“Go find the tallest, whitest dude,” said equal pay expert Katie Donovan in the Bankrate.com report. Donovan runs the consultancy firm Equal Pay Negotiations and is working to tackle the matter head-on. “To be paid equitably, you want to earn what white men are earning. The median of everyone is less than the median of white men.”

The data is clear: Transparency matters

Secrecy harms workers and helps bosses, the data shows. Based on the current rate of pay disparity, a woman who begins a full-time career today stands to miss out on $417,400 over the course of her 40-year career, per a recent National Women’s Law Center analysis. The picture is even grimmer for women of color. 

New research from University of Utah’s Eccles School of Business tracked the wages and productivity of nearly 100,000 U.S. academics over two decades. The researchers found conclusively that pay transparency “substantially reduces the gender pay gap as well as other forms of pay inequity.” 

When institutions increased wage transparency, they observed a reduction in unequal gender pay by up to 50%. In response to “transparency shocks,” as the researchers call it, institutions “substantially alter” their wage adjustment policies, particularly by granting bigger pay increases to those in historically underpaid groups. 

This is where white men and boomers come into the picture as key figures Gen Z needs to win over.

Saying the word

When it came to who each generation felt most comfortable sharing their salary with, respondents to LinkedIn’s survey of all ages said family members. Next came close friends, followed by mentors and trusted peers at other companies. 

Nearly a third (32%) of Gen Z workers, 24% of millennials, and 17% of Gen X workers said they’d be comfortable telling a coworker how much they make. Fewer than a tenth (9%) of boomers said the same. Thirty-four percent of Gen Z workers said they’d share their salary with anyone who asked; only 4% of boomers would do the same. 

On the whole, that’s good news for those looking to start amassing information about pay in their own companies. But they can’t do it alone. Gen Z is the most diverse generation yet, and support from their older, often more privileged colleagues will be crucial for realizing real progress and transparency.

Sign up for the Fortune Features email list so you don’t miss our biggest features, exclusive interviews, and investigations.

About the Author
By Jane Thier
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon

Latest in Success

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Most Popular

placeholder alt text
Politics
Peter Thiel warns the Antichrist and apocalypse are linked to the ‘end of modernity’ currently happening—and cites Greta Thunberg as a driving example
By Nick LichtenbergFebruary 4, 2026
1 day ago
placeholder alt text
Success
After decades in the music industry, Pharrell Williams admits he never stops working: ‘If you do what you love everyday, you’ll get paid for free'
By Emma BurleighFebruary 3, 2026
2 days ago
placeholder alt text
Economy
Trump may have shot himself in the foot at the Fed, as Powell could stay on while Miran resigns from White House post
By Eleanor PringleFebruary 4, 2026
1 day ago
placeholder alt text
Investing
Tech stocks go into free fall as it dawns on traders that AI has the ability to cut revenues across the board
By Jim EdwardsFebruary 4, 2026
2 days ago
placeholder alt text
Investing
Ray Dalio warns the world is ‘on the brink’ of a capital war of weaponizing money—and gold is the best way for people to protect themselves
By Sasha RogelbergFebruary 4, 2026
1 day ago
placeholder alt text
Commentary
I've studied nonviolent resistance in war zones for 20 years and Minnesota reminds me of Colombia, the Philippines and Syria
By Oliver Kaplan and The ConversationFebruary 3, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in Success

Palmer Luckey,
SuccessCareers
Forget a degree—$30 billion defense startup Anduril will fast-track your job application if you can win its AI drone-flying contest
By Preston ForeFebruary 5, 2026
8 hours ago
Nestlé CEO Philipp Navratil
Successchief executive officer (CEO)
Nestlé’s CEO drinks 8 coffees a day, but says Gen Z staffers are his secret to staying sharp by ‘learning constantly’
By Emma BurleighFebruary 5, 2026
8 hours ago
Altman throws a peace sign as he drives a golf cart.
C-SuiteSam Altman
OpenAI’s Sam Altman says his highly disciplined daily routine has ‘fallen to crap’—and now unwinds on weekends at a ranch with no cell phone service
By Jacqueline MunisFebruary 5, 2026
9 hours ago
lewis
Big Techbooks
Michael Lewis reveals he’s got a deal to write a Sam Altman book—when ChatGPT is ready to write a rival draft
By Nick LichtenbergFebruary 5, 2026
11 hours ago
A woman sits and contemplates.
Future of WorkCareers
This Gen Z woman applied for 1,000 jobs and offered to cut her own pay because she was ‘really broke and struggling.’ She’s not alone
By Jacqueline MunisFebruary 5, 2026
14 hours ago
Investing icon Kevin O'Leary
SuccessBillionaires
Kevin O’Leary blasts attacks on billionaire entrepreneurs as a ‘huge mistake’—He says they don’t get enough credit for the jobs they’ve created
By Emma BurleighFebruary 4, 2026
1 day ago