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TechThis Young Adult Author Is Giving Up Her Smartphone for a Year to Try Winning $100,000
By Natasha BachFebruary 15, 2019
People raise his bright smartphone and tablet device during a night show celebration with dark silhouettes and colorful background.
TechGo Smartphone-Free for a Year? Vitaminwater Is Betting $100,000 That You Can’t
By Emily GillespieDecember 12, 2018
Harley Pasternak
RetailCoke’s U.S. Sales Get Boost From Pricey Waters, Milk
By John KellFebruary 9, 2017
Vitaminwater Sync's The Good Life - Day 2
RetailCoca-Cola Can’t Keep Saying That Vitaminwater Is Healthy
By Michal AddadyApril 11, 2016
For this sports drink startup, Gatorade is the No. 1 target
LeadershipFor this sports drink startup, Gatorade is the No. 1 target
By Benjamin SnyderJune 4, 2015
energy drink
RetailStudy: Put down the Red Bull and Gatorade
By Dan MitchellAugust 13, 2014
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North America
The World Cup is supposed to be an economic windfall. But 'you're seeing a number of headwinds' nowplaceholder alt text
By Fortune EditorsApril 4, 2026
Personal Finance
College grads in ‘AI-proof’ careers like psychology and education are seeing negative returns on their degreesplaceholder alt text
By Fortune EditorsApril 4, 2026
Energy
'It’s shocking how poorly prepared the administration is': DOGE gutted major energy personnel who warn the U.S. has lost key insights amid Iran warplaceholder alt text
By Fortune EditorsApril 5, 2026
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