• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Why There’s More Bad News Than Good in Falling Birth Rates

Declining fertility rates in many nations across the world call for major social and policy shifts.
By
Nicolas Rapp
Nicolas Rapp
and
Matthew Heimer
Matthew Heimer
Down Arrow Button Icon
By
Nicolas Rapp
Nicolas Rapp
and
Matthew Heimer
Matthew Heimer
Down Arrow Button Icon
April 26, 2019, 6:30 AM ET
By
Nicolas Rapp
Nicolas Rapp
and
Matthew Heimer
Matthew Heimer
Down Arrow Button Icon
By
Nicolas Rapp
Nicolas Rapp
and
Matthew Heimer
Matthew Heimer
Down Arrow Button Icon
April 26, 2019, 6:30 AM ET
Why There’s More Bad News Than Good in Falling Birth Rates

In most industrial nations, the average number of childbirths per woman has fallen below 2.1—the “replacement rate” at which population growth ­levels off. That may be good for a resource-strained planet. But for businesses and governments, it’s a looming challenge. One impact of declining fertility—a sinking ratio of working-age people to retiree—is already eroding social safety nets in the U.S., Europe, and Japan. Falling birth rates also threaten consumer-facing industries whose growth depends on ever-expanding pools of customers. To address the problem, we’ll need big gains in productivity and better immigration policy. Those solutions are anything but child’s play.

Chart source: OECD
A version of this article appears in the May 2019 issue of Fortune with the headline “Birth of a Quandary.”

About the Authors
Nicolas Rapp
By Nicolas RappInformation Graphics Director
LinkedIn icon

Nicolas Rapp is the former information graphics director at Fortune.

See full bioRight Arrow Button Icon
Matthew Heimer
By Matthew HeimerExecutive Editor, Features
Instagram iconTwitter icon

Matt Heimer oversees Fortune's longform storytelling in digital and print and is the editorial coordinator of Fortune magazine. He is also a co-chair of the Fortune Global Forum and the lead editor of Fortune's annual Change the World list.

See full bioRight Arrow Button Icon
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.