• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
LifestyleCities
Europe

Why has the world’s happiest country just plummeted in expat rankings?

By
Rebecca Ann Hughes
Rebecca Ann Hughes
Down Arrow Button Icon
By
Rebecca Ann Hughes
Rebecca Ann Hughes
Down Arrow Button Icon
August 5, 2024, 1:00 AM ET
Young woman standing in front of SkyWheel Helsinki with skyline of Uspenski Orthodox Cathedral and Alvar Aalto’s Enso-Gutzeit Headquarters at dawn, South Harbour, Kauppatori, Helsinki, capital city of Finland.
So why is there such a gulf between the happiness ranking and expat satisfaction?Lingxiao Xie via Getty

Finland has been named the world’s happiest country for seven years in a row thanks to its robust social welfare system and policies such as generous parental leave.

Recommended Video

But one of the most comprehensive annual expat surveys has just seen the country’s ranking plummet to 51st place in 2024 from 16th last year.

So why is there such a gulf between the happiness ranking and expat satisfaction?

Expats find the world’s happiest country one of the worst places to live

The annual Expat Insider survey by InterNations – a global networking and advice site for expats – saw Finland placed third to last this year, beating only Türkiye and Kuwait.

16th in 2023 to 51st place in 2024

Finland’s ranking plummeted.

Finland performed well in the environment category—even placing first for air quality—and in the ‘digital life’ category which covers the online administration services and availability of card payments. 

But expats struggle with many other aspects of life in the country. It ranked one of the most difficult places to learn the language, which has a knock-on effect on friendships and career opportunities.

One Estonian expat said, “even if the company language is English and the position can be done only in English, the companies still require almost native Finnish from applicants.”

Crowded Aleksi street, Helsinki, Finland
Finland is ranked one of the most difficult places to learn the language, which has a knock-on effect on friendships and career opportunities.
peeterv via Getty

The country ranked very low for career prospects and job security. “Local work opportunities for expats are poor and often discriminatory,” an expat from Britain commented.

As for making friends, expats described Finnish people as “not tolerant of foreigners” and “too internal.”

Several comments referred to racism, with one Greek adding that they had experienced “nepotism and highly problematic situations every single day.”

As for making friends, expats described Finnish people as “not tolerant of foreigners” and “too internal.”

While Finland placed 16th in the expat ranking in 2023, previous years show a middle to low placement is actually the norm for the country.

Kathrin Chudoba, marketing manager for InterNations, says that many people move to Finland to join a Finnish partner, meaning they aren’t necessarily moving for their own career prospects or desire to live there.

“I can imagine these people who may not have a clearly laid out career path when they move might be hit particularly hard by a recession or difficulties entering the job market,” she says.

Poor job opportunities could also account for the lower incomes and difficulties with the cost of living many expats say they experience.

“If you are not satisfied with your financial situation or your disposable household income is not enough to live a comfortable life, you’ll likely rate a whole range of categories more negatively such as leisure options or housing because you can’t afford to access them,” says Chudoba.

Why don’t expats in Finland benefit from living in the world’s happiest country?

The World Happiness Report is based on questions that are very different from the Expat Insider survey.

It uses data from a poll that asks respondents to think of a ladder, with the best possible life being a 10 and the worst being a 0. They are then asked to rate their own lives on that scale.

“How it achieves ‘happiest country’ status is beyond me”

A Brit’s comment in the expat survey.

Chudoba says that, in contrast, the Expat Insider survey focuses on specific and “hands-on” experiences. She adds that asking the population in general or expats specifically results in very different outcomes.

“Expats will always compare their current location to their home country or other places they have lived,” she says. “Especially in the case of Finland, the aspects most people didn’t like were all very expat-specific reasons such as speaking the language or how welcoming local people are.”

So while expats may in theory have access to all the services and advantages of Finland, the unique difficulties of living there as a foreigner mar the experience.

As one Brit commented in the expat survey, “How it achieves ‘happiest country’ status is beyond me.”

Join us at the Fortune Workplace Innovation Summit May 19–20, 2026, in Atlanta. The next era of workplace innovation is here—and the old playbook is being rewritten. At this exclusive, high-energy event, the world’s most innovative leaders will convene to explore how AI, humanity, and strategy converge to redefine, again, the future of work. Register now.
About the Author
By Rebecca Ann Hughes
See full bioRight Arrow Button Icon

Latest in Lifestyle

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in Lifestyle

LawMark Cuban
A toddler needed a life-saving flight, and the insurer said no. Then Mark Cuban called
By Catherina GioinoMarch 26, 2026
11 minutes ago
New Disney CEO Josh D'Amaro pictured
Arts & EntertainmentDisney
Disney CEO’s no good, very bad week: Josh D’Amaro is dealing with 3 major headaches in his first week
By Tristan BoveMarch 26, 2026
1 hour ago
Arts & EntertainmentNCAA March Madness
How to watch the Sweet 16 and the Elite 8 of March Madness 2026 for free—and without cable
By Sydney LakeMarch 26, 2026
7 hours ago
jay-z
Arts & EntertainmentBillionaires
From ‘Hard Knock Life’ to $2.8 billion, Jay-Z calls billionaire hate ‘a cop-out’ even as 1 in 5 Americans say it’s ‘morally wrong’ to be that rich
By Jake AngeloMarch 26, 2026
12 hours ago
Environmentchief executive officer (CEO)
Vail Resorts CEO says it’s time to think beyond the $1,000 ski pass that helped build the empire
By Phil WahbaMarch 26, 2026
14 hours ago
steak
North AmericaAirport
Philadelphia responds to unpaid TSA worker plight with ‘world record for the longest cheesesteak in history’
By Tassanee Vejpongsa, Leah Willingham and The Associated PressMarch 25, 2026
1 day ago

Most Popular

C-Suite
'I didn’t want anybody shooting me': Five Guys CEO gave away $1.5 million bonus to employees over botched BOGO burger birthday celebration
By Fortune EditorsMarch 25, 2026
1 day ago
Success
Palantir’s billionaire CEO says only two kinds of people will succeed in the AI era: trade workers — ‘or you’re neurodivergent’
By Fortune EditorsMarch 24, 2026
2 days ago
Environment
Vail Resorts CEO says it’s time to think beyond the $1,000 ski pass that helped build the empire
By Fortune EditorsMarch 26, 2026
14 hours ago
Success
JPMorgan’s Jamie Dimon says remote work breeds ‘rope-a-dope politics’ and stunts young workers’ growth
By Fortune EditorsMarch 25, 2026
1 day ago
Commentary
The Treasury just declared the U.S. insolvent. The media missed it
By Fortune EditorsMarch 23, 2026
3 days ago
Magazine
The youngest-ever female CEO of a Fortune 500 company is fighting Trump's cuts to keep Medicaid strong
By Fortune EditorsMarch 24, 2026
3 days ago