• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Some Fortune Crypto pricing data is provided by Binance.
CommentaryCryptocurrency

I’m the CEO of a Fortune 500 financial firm. My industry can no longer deny digital assets are the future

By
Jenny Johnson
Jenny Johnson
Down Arrow Button Icon
By
Jenny Johnson
Jenny Johnson
Down Arrow Button Icon
June 12, 2025, 11:32 AM ET
Franklin Templeton CEO Jenny Johnson
Franklin Templeton CEO Jenny Johnson
Add Fortune on Google for similar content.

Financial institutions have attempted to integrate digital asset technology for more than a decade with little to show for their efforts. As it stands today, the total value of blockchain-based finance comprises less than one percent of the $300 trillion global system.

The finance industry talks a good game about embracing blockchain, but the truth is much of the sector hopes crypto will prove to be a fleeting technical fad like Blu-Ray, so it can stick to business as usual. My colleagues and I at Franklin Templeton (a nearly 80-year-old, publicly traded financial institution) understand the sentiment. 

For legacy financial firms, the task of embracing digital asset technology is a daunting one. It means altering our fee structures and potentially losing revenues associated with intermediary functions, rethinking our product offerings and, quite possibly, disrupting our near-term balance sheets as we learn to operate on blockchain and hold cryptocurrencies to pay for block space.

There’s also the awkward reality that financial institutions made tentative efforts to experiment with blockchain in the past, and it did not go very well. We discovered the hard way there was more hype than substance, and that the tech was incapable of delivering at an institutional-grade level. In the past 2-3 years, though, the situation has changed profoundly.

Public blockchains are evolving into hyper-efficient coordination machines poised to replace aspects of legacy financial infrastructure, while unlocking new forms of value for investors. Solana, one of the first institutionally focused blockchains, has demonstrated an ability to process almost 65,000 transactions per second, a figure on par with the Visa network. Sui, a newer blockchain, has shown an ability to process transactions at almost double that rate. With forthcoming upgrades, public blockchains may soon be able to increase their throughput to hundreds of thousands – and even millions of transactions per second.

Decentralized exchanges, like Uniswap, that allow peer-to-peer market-making without a custodian are nipping at the heels of their centralized counterparts in the legacy world, processing trillions of dollars of transactions each year. As these systems become faster, their verification and security features have experienced significant improvements that make them not only resistant to hacks but also better at proving identity and asset ownership. Indeed, proving who owns what and when they came to own it is no small feat. Just ask hedge fund managers who need to rapidly unwind positions across multiple, disparate accounts. 

All these changes are poised to benefit investors and traders. Here are some further examples: 

Today’s markets are geographically siloed, which leads to fractured liquidity and diminished investor access to quality assets. Decentralized exchanges can help to integrate global markets – making them more efficient and accessible. 

Currently, the process of finalizing transactions can take a day or more, creating imbalanced, and often unfair, outcomes. Consider, for example, that securities are generally only available to trade during market hours. Shareholder ownership records are only updated after trading for the day has been concluded. Investors eligible to receive dividends or interest are determined only once daily based on a start-of-day snapshot of shareholders, and then typically paid their yield at the end of the month. Blockchain-based systems can instead calculate and pay out intraday yield if a tokenized security is transferred or traded throughout the day, 7 days a week, 365 days a year, uninterrupted – enabling more accurate and ideally more reliable cash flows. 

We believe that the portfolios of the future will increasingly move away from today’s account-based system and rely instead on digital wallets that can hold a limitless number of tokenized assets in a single place – all of which can be transferred instantly, as well as lent out or staked for additional yield. 

In the future, blockchains are also poised to offer new financial options for homeowners. Those will include, for instance, portions of home equity—an illiquid asset—to pay premiums on an income-generating annuity product, smoothing the path to retirement. Adapting to, and innovating with, these rapid technological changes will require meaningful — and at times uncomfortable — adjustments to how legacy institutions conduct business and make money. There will be winners and losers. Perhaps sooner than expected, some slow-footed legacy players may face a situation akin to Blockbuster, the once dominant video rental chain wiped out by Netflix and other new streaming services

The advantages of blockchain are so compelling that we don’t foresee the shift to digital asset technology being slow or incremental. Indeed, we expect our industry will evolve more in the next five years than in the last 50. The pressing question is whether financial institutions will choose to embrace the digital asset wave (and the disruption coming with it), actively fight it or bury its head in the sand. 

About the Author
By Jenny Johnson
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Commentary

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Commentary

t
CommentaryMedia
Netflix could turn NBC into its biggest bet yet — and this time, the math actually works
By Jeffrey Sonnenfeld and Steven TianJune 30, 2026
6 hours ago
wb
CommentaryLeadership
I grew BDO from $600 million to $3.4 billion. Here’s the 3-part formula that made it possible
By Wayne BersonJune 30, 2026
10 hours ago
vinod
CommentaryData centers
Vinod Khosla: AI’s energy crisis has a fix — and it doesn’t need the grid
By Vinod KhoslaJune 30, 2026
10 hours ago
marc
Commentary250 Years of Innovation
The U.S. Army is opening military bases to private billions — here’s why that changes everything for the next 250 years
By Marc AndersenJune 30, 2026
11 hours ago
mcmaster
Commentary250 Years of Innovation
Boston Dynamics CEO: America’s next 250 years will be built by robots. Here’s what’s standing in the way
By Amanda McMasterJune 30, 2026
12 hours ago
ac
Commentaryclimate change
Top climate tech exec: Europe is sweating through a heat crisis America solved decades ago
By Taco EngelaarJune 30, 2026
16 hours ago

Most Popular

Elon Musk on MacKenzie Scott giving away $26 billion of her fortune: 'Sadly,' it makes the world a worse place
Success
Elon Musk on MacKenzie Scott giving away $26 billion of her fortune: 'Sadly,' it makes the world a worse place
By Sydney LakeJune 29, 2026
1 day ago
MacKenzie Scott alone accounted for one-third of America's $19.2 billion in megagifts last year
Success
MacKenzie Scott alone accounted for one-third of America's $19.2 billion in megagifts last year
By Sydney LakeJune 25, 2026
6 days ago
Philanthropy leader at Warren Buffett and Bill Gates’ Giving Pledge says children of billionaires are pushing them to give their wealth away faster
Success
Philanthropy leader at Warren Buffett and Bill Gates’ Giving Pledge says children of billionaires are pushing them to give their wealth away faster
By Preston ForeJune 27, 2026
4 days ago
'Humanity has chosen to become idiots': This Brown professor switched to take-home exams after a mass shooting and discovered mass cheating
AI
'Humanity has chosen to become idiots': This Brown professor switched to take-home exams after a mass shooting and discovered mass cheating
By Catherina GioinoJune 29, 2026
1 day ago
The retired college professor fighting a $313 trespassing ticket in Wisconsin thinks he's part of a national struggle
Environment
The retired college professor fighting a $313 trespassing ticket in Wisconsin thinks he's part of a national struggle
By Catherina GioinoJune 28, 2026
3 days ago
Current price of oil as of June 29, 2026
Personal Finance
Current price of oil as of June 29, 2026
By Joseph HostetlerJune 29, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.