• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Some Fortune Crypto pricing data is provided by Binance.
NewslettersFortune Crypto

Bitcoin is running out of enemies

Jeff John Roberts
By
Jeff John Roberts
Jeff John Roberts
Editor, Finance and Crypto
Down Arrow Button Icon
Jeff John Roberts
By
Jeff John Roberts
Jeff John Roberts
Editor, Finance and Crypto
Down Arrow Button Icon
March 4, 2024, 9:04 AM ET
Philanthropist Warren Buffett once called Bitcoin "rat poison squared."
Philanthropist Warren Buffett once called Bitcoin "rat poison squared."Daniel Zuchnik—WireImage/Getty Images
Add Fortune on Google for similar content.

“First they ignore you, then they laugh at you, then they fight you.” This quote—frequently misattributed to Gandhi—has been around in one form or another for at least a century, and in recent years became a rallying cry for crypto believers. There’s a problem though. In the case of Bitcoin, the number of powerful people who want to fight it is dwindling rapidly—so much so that it’s becoming harder to tell who is David and who is Goliath.

Recommended Video

This is apparent from a new Bloomberg report that recounts how many of Bitcoin’s one-time adversaries on Wall Street have adopted an “if you can’t beat ’em, join ’em” attitude in response to the gusher of money that’s flowing into Bitcoin products following the approval of spot ETFs in January. Recent converts include the most stodgy names from old-link banking, including Bank of America’s Merrill Lynch and Wells Fargo. As Bloomberg puts it:

And what was once almost universal resistance to it on Wall Street is disappearing day by day…As the cryptocurrency skyrocketed in recent weeks back to lofty levels that had shocked the old guard years earlier […] it became clear to many pundits that the underlying demand from people young and old, rich and poor, is simply too robust and steady to allow Bitcoin to collapse as the cornerstone of an asset class. 

At this point, it’s getting hard to find high-profile people willing to dismiss Bitcoin altogether—or at least ones too young to collect a Social Security check. There is Warren “crypto is rat poison squared” Buffett, who is 93 years old and industry scourge Sen. Elizabeth Warren (D-Mass.), who is 74. The youngest of the prominent haters at this point is JPMorgan’s 67-year-old CEO, Jamie Dimon, who loves to hurl disparaging quotes at Bitcoin—but whose own banks have been experimenting with blockchain for years.

If you want to beat the bushes for Bitcoin’s remaining enemies, you’ll find them among environmentalists who object to its energy guzzling. They have a point—Bitcoin does require an absurd amount of electricity—but a lot of that juice is drawn from environmental sources, especially in the case of U.S. crypto miners who account for a growing percentage of overall Bitcoin production. The green critics also don’t have the same clout as the big banks that are starting to look more like allies than enemies of Bitcoin.

Meanwhile, Bitcoin’s popularity is only going to grow in the coming days for the simple reason that firms like BlackRock and Fidelity are sprinkling it, directly or indirectly, into the portfolios of millions of investors. And like investors everywhere, these new Bitcoin owners are likely to put aside any philosophic objections they may have and simply root for the price to go up.

Finally, when it comes to Bitcoin’s enemies, the final boss is looking less menacing every day. I refer here to nation states, which can cause real trouble for crypto. Once again, though, younger politicians are more likely to have a favorable view of Bitcoin compared with those in their 70s or 80s and even own some crypto outright. This will make it harder for countries to “ban Bitcoin” or whatever. At the same time, don’t be surprised if some countries are already adding small positions of Bitcoin to their global reserves.

The bottom line is that Bitcoin has converted or simply outlasted many of its powerful critics, showing again it is here to stay.

Jeff John Roberts
jeff.roberts@fortune.com
@jeffjohnroberts

DECENTRALIZED NEWS

A handful of "distressed debt specialists" that bought FTX claims for 20 cents on the dollar are poised for a big win as the firm is set to pay creditors out in full—a very unusual outcome for bankruptcy proceedings. (Bloomberg)

Crypto PACs have poured $13 million into Super Tuesday primaries that will take place tomorrow across 15 states. (PYMNTS) 

In a setback for the crypto industry, a judge in the Coinbase insider trading case ruled the tokens in question are securities under the jurisdiction of the SEC. (Fortune)

The Department of Energy said it would drop its mandatory emergency survey of Bitcoin miners' energy use and destroy the data it had collected so far in response to industry lawsuits over the legality of the project. (Fortune)

Bitcoin continues to edge toward its all-time high, briefly hitting $64,000 in Asian markets on Monday morning, while Ethereum topped $3,400. (The Block)

MEME O’ THE MOMENT

Vibes:

This is the web version of Fortune Crypto, a daily newsletter on the coins, companies, and people shaping the world of crypto. Sign up for free.

About the Author
Jeff John Roberts
By Jeff John RobertsEditor, Finance and Crypto
LinkedIn iconTwitter icon

Jeff John Roberts is the Finance and Crypto editor at Fortune, overseeing coverage of the blockchain and how technology is changing finance.

See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Newsletters

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Newsletters

Coworkers watching World Cup at a bar
NewslettersFortune Workplace Innovation
How smart employers are turning the World Cup into a workplace win
By Emma BurleighJune 29, 2026
2 hours ago
The sell-off in Strategy’s preferred stock has investors questioning everything
NewslettersFortune Crypto
The sell-off in Strategy’s preferred stock has investors questioning everything
By Ben WeissJune 29, 2026
2 hours ago
As JPMorgan’s CEO race heats up, the case for a two-person succession contest is put to the test
C-SuiteNext to Lead
As JPMorgan’s CEO race heats up, the case for a two-person succession contest is put to the test
By Ruth UmohJune 29, 2026
3 hours ago
CEOs have forgotten the moderate playbook. The stakes for relearning it have never been higher
NewslettersCEO Daily
CEOs have forgotten the moderate playbook. The stakes for relearning it have never been higher
By Diane BradyJune 29, 2026
5 hours ago
The Google Midlothian Data Center in Midlothian, Texas, on Friday, Nov. 14, 2025. Alphabet's Google plans to invest $40 billion in three new Texas data centers. (Photo: Jonathan Johnson/Bloomberg/Getty Images)
NewslettersFortune Tech
Google: Thank you Meta! But your AI capacity is in another data center!
By Andrew NuscaJune 29, 2026
5 hours ago
Fortune Archives: “Irrational exuberance”: Alan Greenspan’s warning, then and now
NewslettersFortune Archives
Fortune Archives: “Irrational exuberance”: Alan Greenspan’s warning, then and now
By Joey AbramsJune 28, 2026
1 day ago

Most Popular

MacKenzie Scott alone accounted for one-third of America's $19.2 billion in megagifts last year
Success
MacKenzie Scott alone accounted for one-third of America's $19.2 billion in megagifts last year
By Sydney LakeJune 25, 2026
4 days ago
Philanthropy leader at Warren Buffett and Bill Gates’ Giving Pledge says children of billionaires are pushing them to give their wealth away faster
Success
Philanthropy leader at Warren Buffett and Bill Gates’ Giving Pledge says children of billionaires are pushing them to give their wealth away faster
By Preston ForeJune 27, 2026
2 days ago
Ex-Google engineer says Larry Page, Sergey Brin and Sundar Pichai share the same trait—it's the lesson he swears by as a $7.2 billion AI CEO
Success
Ex-Google engineer says Larry Page, Sergey Brin and Sundar Pichai share the same trait—it's the lesson he swears by as a $7.2 billion AI CEO
By Orianna Rosa RoyleJune 28, 2026
1 day ago
Cristiano Ronaldo is soccer's first-ever billionaire: He went from begging for burgers outside McDonald's to landing a $400 million contract
Success
Cristiano Ronaldo is soccer's first-ever billionaire: He went from begging for burgers outside McDonald's to landing a $400 million contract
By Preston ForeJune 28, 2026
1 day ago
The retired college professor fighting a $313 trespassing ticket in Wisconsin thinks he's part of a national struggle
Environment
The retired college professor fighting a $313 trespassing ticket in Wisconsin thinks he's part of a national struggle
By Catherina GioinoJune 28, 2026
1 day ago
Iran is forcing the U.S. into an escalation trap as a 'shadow war' over the Strait of Hormuz heats up that could kill the tenuous ceasefire
Politics
Iran is forcing the U.S. into an escalation trap as a 'shadow war' over the Strait of Hormuz heats up that could kill the tenuous ceasefire
By Jason MaJune 28, 2026
21 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.