• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Now worth $200 million, Sarah Jessica Parker credits being ‘one of eight kids that struggled financially’ for her hunger, ambition, and work ethic

2

The Pentagon said Iran War costs $29 billion, but the real cost is closer to $200 billion—and counting

3

After forcing workers back to the office, Goldman Sachs and JPMorgan Chase are now letting their staff work remotely—but only for the World Cup

1

Now worth $200 million, Sarah Jessica Parker credits being ‘one of eight kids that struggled financially’ for her hunger, ambition, and work ethic

2

The Pentagon said Iran War costs $29 billion, but the real cost is closer to $200 billion—and counting

3

After forcing workers back to the office, Goldman Sachs and JPMorgan Chase are now letting their staff work remotely—but only for the World Cup
Successchief executive officer (CEO)

Brooks CEO Dan Sheridan says the top job drives him ‘nuts’ 20% of the time—but one mindset mantra keeps him sane

Preston Fore
By
Preston Fore
Preston Fore
Success Reporter
Down Arrow Button Icon
Preston Fore
By
Preston Fore
Preston Fore
Success Reporter
Down Arrow Button Icon
August 19, 2025, 11:10 AM ET
Dan Sheridan gestures while sitting in a chair at Fortune's COO summit.
Like Amazon CEO Andy Jassy, keeping a positive attitude helps Brooks Running CEO Dan Sheridan stay motivated toward success.Kristy Walker/Fortune
Add Fortune on Google for similar content.
  • As a CEO working under billionaire Warren Buffett, Brooks Running CEO Dan Sheridan admits that being a leader is 80% love and 20% frustration. Even though some days are rougher than others, he admits that the key to success is keeping a winning attitude—and it may be paying off as the billion-dollar brand has grown revenue by nearly 20% year-over-year. A focus on mindset is something other top leaders, the likes of Amazon’s Andy Jassy and Cisco’s Sarah Walker, agree is valuable.

AI may be coming for the C-suite, but Gen Z isn’t scared—they’re inspired. While some executives fret that the rise of AI could make CEOs obsolete, 38% of young workers say they’re more ready than ever to take the top job, nearly double the rate of Gen X, per McKinsey.

Recommended Video

And while the job may come with a corner office and a cushy salary, the CEO of the shoe company Brooks Running, Dan Sheridan, has a message for aspiring Gen Z corporate leaders: the job isn’t so glamorous all the time.

“Brooks isn’t perfect—no organization is,” Sheridan told Fortune’s Leadership Next podcast last month. “We’ve got our warts and bruises and things like that…. 80% of the time I love what I’m doing.”

The CEO admits that for around 20% of the time, his job is filled with “things that drive you nuts and things you can’t solve.”

As a company owned by billionaire Warren Buffett’s Berkshire Hathaway, the pressure for Sheridan to have his company succeed is high. The pressure is on and sometimes rough days make him want to give up. However, he says the most important thing he can do as a leader is keep a cool head, reevaluate, and move on.

“I just think as leaders, you have to be optimistic. You have to have a winning attitude,” Sheridan said.

“Otherwise, no one’s going to follow you. Your customers aren’t going to follow you. Your employees aren’t going to follow you, and your owners are probably going to scratch their head and say, what’s going on here?”

The power of a positive attitude

While Sheridan reveals that striking the right balance between optimism and realism is difficult, he says it’s mission-critical for leaders.

“One of the things that I think a lot about in my role is keeping my head above the clouds to see the future—but staying grounded enough in the dirt and the mud to know what’s going on,” he added.

He’s not the first to shout out about the importance of positivity: Other business leaders say it’s the very trait that can help aspiring executives stand out from the crowd. 

The head of Cisco U.K. Sarah Walker calls attitude the No. 1 green-flag trait she looks out for in hiring and promotions—far outweighing what may be on your resume.

“You cannot teach positive attitudes and engagement and energy,” she told Fortune.

Amazon CEO Andy Jassy has even admitted that “an embarrassing amount of how well you do, particularly in your twenties, has to do with attitude.”

Even Microsoft’s CEO Satya Nadella has said that he is a believer in having a mindset focused on personal growth because “if you take two people, one of them is a learn-it-all and the other one is a know-it-all, the learn-it-all will always trump the know-it-all in the long run, even if they start with less innate capability.”

Leaders who have climbed—instead of hopping—the corporate ladder

Sheridan was named CEO of Brooks in April 2024, and has since led the company to rapid growth. Its second-quarter numbers, released last week, announced a 19% year-over-year global revenue increase.

But this moment has been one that’s 27 years in the making for Sheridan; in fact, this is the only company he’s called home for his entire career, starting in 1998 when he began his journey in account sales and marketing.

Over the years, Sheridan rose in the ranks by riding the promotion train every two to three years before becoming COO in 2019—and soon after landing the top job. 

But he’s not alone in his success being tied to staying grounded at one company, instead of Gen Z’s preferred method of job hopping.

The CEO at fellow running shoe company Nike, Elliot Hill, climbed up the ladder for over 30 years—from apparel sales intern to head honcho. General Motors CEO Mary Barra and Walmart CEO Doug McMillon have similar stories of working their way up from making just a few dollars an hour all the way to up to the best corner office at the same company.

The Fortune 500 Innovation Forum will convene Fortune 500 executives, U.S. policy officials, top founders, and thought leaders to help define what’s next for the American economy, Nov. 16-17 in Detroit. Apply here.
About the Author
Preston Fore
By Preston ForeSuccess Reporter
LinkedIn iconTwitter icon

Preston Fore is a reporter on Fortune's Success team.

See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Success

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Success

Ikea’s billionaire founder was so frugal that he bought clothes from flea markets and took free salt and pepper from restaurants
SuccessBillionaires
Ikea’s billionaire founder was so frugal that he bought clothes from flea markets and took free salt and pepper from restaurants
By Orianna Rosa RoyleJune 25, 2026
2 hours ago
MacKenzie Scott alone accounted for one-third of America’s $19.2 billion in megagifts last year
SuccessMacKenzie Scott
MacKenzie Scott alone accounted for one-third of America’s $19.2 billion in megagifts last year
By Sydney LakeJune 25, 2026
2 hours ago
Getting past the pilot: Why so many AI test projects have trouble scaling
SuccessBrainstorm Tech
Getting past the pilot: Why so many AI test projects have trouble scaling
By Alexei OreskovicJune 24, 2026
10 hours ago
How ‘Ozempic face’ is pushing Gen X, already the biggest Botox and filler consumers, to the facelift table a decade early
HealthGen X
How ‘Ozempic face’ is pushing Gen X, already the biggest Botox and filler consumers, to the facelift table a decade early
By Mia OsmonbekovJune 24, 2026
12 hours ago
Matt Garman
Successthe future of work
‘Wipe out and change are different’: Amazon exec slams AI job apocalypse fears as he hires thousands of Gen Z grads
By Preston ForeJune 24, 2026
17 hours ago
t
CommentaryWhite House
Trump mistakes the bully pulpit for bullying leadership — history’s villains were never heroes
By Jeffrey Sonnenfeld and Steven TianJune 24, 2026
21 hours ago

Most Popular

Now worth $200 million, Sarah Jessica Parker credits being ‘one of eight kids that struggled financially’ for her hunger, ambition, and work ethic
Success
Now worth $200 million, Sarah Jessica Parker credits being ‘one of eight kids that struggled financially’ for her hunger, ambition, and work ethic
By Orianna Rosa RoyleJune 24, 2026
1 day ago
The Pentagon said Iran War costs $29 billion, but the real cost is closer to $200 billion—and counting
Economy
The Pentagon said Iran War costs $29 billion, but the real cost is closer to $200 billion—and counting
By Jacqueline MunisJune 24, 2026
1 day ago
After forcing workers back to the office, Goldman Sachs and JPMorgan Chase are now letting their staff work remotely—but only for the World Cup
Success
After forcing workers back to the office, Goldman Sachs and JPMorgan Chase are now letting their staff work remotely—but only for the World Cup
By Orianna Rosa RoyleJune 23, 2026
2 days ago
Amazon's record Prime Day masks a darker truth: Americans are spending more and getting less
Retail
Amazon's record Prime Day masks a darker truth: Americans are spending more and getting less
By Nick LichtenbergJune 24, 2026
18 hours ago
Ray Dalio just finished a 10-day trip to China. He says global leaders know America ‘doesn’t have what it takes to fight to maintain its empire’
Asia
Ray Dalio just finished a 10-day trip to China. He says global leaders know America ‘doesn’t have what it takes to fight to maintain its empire’
By Nick LichtenbergJune 24, 2026
19 hours ago
Trump’s international student crackdown kicked off a domino effect that could shave nearly $500 billion off the economy
Economy
Trump’s international student crackdown kicked off a domino effect that could shave nearly $500 billion off the economy
By Tristan BoveJune 24, 2026
14 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.