• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
EconomyFortune Intelligence

Trump’s tariffs are turning into a ‘mosaic’ that will be ‘idiosyncratic,’ Morgan Stanley says, projecting a $2.7 trillion haul over 10 years

By
Nick Lichtenberg
Nick Lichtenberg
and
Fortune Intelligence
Fortune Intelligence
Down Arrow Button Icon
By
Nick Lichtenberg
Nick Lichtenberg
and
Fortune Intelligence
Fortune Intelligence
Down Arrow Button Icon
July 17, 2025, 1:50 PM ET
Donald Trump
Trump's tariffs are bringing in a lot of cash.Tasos Katopodis/Getty Images

President Donald Trump’s tariffs are taking shape—and they’re taking on a kind of color, too. If you look at the tariffs and assign different colors to each sector they touch, they start to look like a collection of different stones, even stained glass. They’re turning into a “mosaic.” That’s the metaphor used by Monica Guerra, head of US Policy at Morgan Stanley Wealth Management.

Recommended Video

This is because they vary on both a country-by-country and a product-specific basis, even though Trump has ensured they are far-reaching in scope. This makes the overall impact “more idiosyncratic,” Guerra wrote in a research note titled, “Tariff Talk and Dollar Moves.”

For example, Guerra noted 21% of global U.S. imports are exempted, whereas 30% of U.S. imports from the EU, 42% from Vietnam, and 64% from Malaysia are exempt. Then, reciprocal tariffs apply to 50% of goods imported from Japan and 30% from South Korea, and those are impacted by tariffs on autos and auto parts. These tariffs are being applied “piecemeal,” with delayed starts, occasional backtracks, and new deals being struck.

Morgan Stanley
The tariffs are turning into a mosaic.
Morgan Stanley Wealth Management.

Guerra warned of unpredictable impacts across the global economy and projected tariff rates are likely to keep rising and remain elevated, even as the Trump administration weathers questions about their legality. Guerra’s team also made a projection, calculated based off tariff collections over the last three months: The U.S. Treasury could collect as much as $2.7 trillion in tariffs over the next 10 years.

Morgan Stanley
That’s a big jump in tariff revenues.
Morgan Stanley Wealth Management

From blanket tariffs to a more patchwork policy

Since his return to office, President Trump has deployed a complex array of country-specific and product-targeted tariffs. According to Guerra’s analysis, the average effective tariff rate on imports has been around 16% in 2025—five times higher than the 3% average when Trump took office in January.

Though the White House originally attempted sweeping, universal tariffs—including a 10% blanket rate—the policy has grown more piecemeal due to both legal challenges and strategic considerations. While overall tariffs have risen, the effects are far from uniform.

The granular nature of U.S. trade policy under Trump is apparent in the varying exemptions granted to different trading partners. Morgan Stanley noted the sharp departure from the blanket tariffs of previous periods, making the market’s assessment of winners and losers more challenging.

Macroeconomic implications: Dollar weakness and inflation risks

Compounding the uncertainty is a significant weakness in the U.S. dollar, Morgan Stanley noted, which has dropped 10% year-to-date, making imports more expensive for American consumers and companies. Guerra’s team warned the combination of a weaker dollar and rising tariffs could translate directly into higher import prices, fueling inflation and potentially squeezing corporate margins unless costs are passed on to consumers.

While inflation had shown some signs of moderating—helped in part by lower energy prices and inventory build-ups ahead of new tariffs—markets are now pricing in a rebound: Inflation expectations for the next 12 months have climbed to 3.43%, according to zero-coupon swaps, roughly matching the levels seen in April, when Trump announced his tariff plans in more detail as part of “Liberation Day.”

Morgan Stanley
Inflation expectations have crept back up since April.
Morgan Stanley Wealth Management

Revenues rise—but at what cost?

Behind the policy maneuvering lies a powerful fiscal incentive. Since the onset of Trump’s latest round of reciprocal and universal tariffs this spring, monthly tariff revenues have soared to an average of $22.3 billion—an all-time high compared to the typical $5 billion per month average for the previous five years. This is the average related to the $2.7 trillion projection, but strategists caution tariff rates and compliance remain highly dynamic and unpredictable, making any long-term projection subject to “considerable uncertainty.”

As the U.S. doubles down on tariffs while navigating currency volatility, the effects will be anything but homogeneous. The technology sector, uniquely positioned with nearly 58% foreign revenue exposure, could stand to benefit from dollar weakness, even as other sectors face margin pressure from rising costs. Meanwhile, small and mid-sized firms, as well as those reliant on complex global supply chains, may struggle with operational and pricing challenges that are still rippling through the economy.

Morgan Stanley said the current environment is “particularly fluid and dynamic” as legal and political battles over trade continue to play out. As Trump’s tariff regime grows more intricate, markets, businesses, and consumers alike are bracing for an era of heightened unpredictability—and potentially, record-shattering government revenue, paid for by American consumers through higher tariffs.

For this story, Fortune used generative AI to help with an initial draft. An editor verified the accuracy of the information before publishing. 

The Fortune 500 Innovation Forum will convene Fortune 500 executives, U.S. policy officials, top founders, and thought leaders to help define what’s next for the American economy, Nov. 16-17 in Detroit. Apply here.
About the Authors
Nick Lichtenberg
By Nick LichtenbergBusiness Editor
LinkedIn icon

Nick Lichtenberg is business editor and was formerly Fortune's executive editor of global news.

See full bioRight Arrow Button Icon
Fortune Intelligence
By Fortune Intelligence

Fortune Intelligence uses generative AI to help with an initial draft, thereby bringing you breaking business news faster while maintaining our high standards of accuracy and quality. These stories are edited by Fortune's senior business editors to verify the accuracy of the information before publishing.

See full bioRight Arrow Button Icon

Latest in Economy

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Economy

Warner gestures
AIAmerican Politics
New college grad unemployment will spike to 35% in 2 years, senator warns, forcing ‘Dario, Sam’ to quit AI fear-mongering
By Jacqueline MunisMarch 25, 2026
55 minutes ago
Pete Hegseth speaks behind a podium as Donald Trump watches behind him.
EconomyRecession
Mark Zandi warns recession odds are creeping toward 50%, and the Iran war could launch us into economic turmoil by midyear
By Sasha RogelbergMarch 25, 2026
1 hour ago
People on a breakwater backdropped by commercial vessels anchored in the Gulf, near the Strait of Hormuz, on March 22, 2026 in Ajman, United Arab Emirates.
EnergyIran
Trump wrote the tariff playbook. Now Iran is using it on the world’s most important oil route.
By Eva RoytburgMarch 25, 2026
1 hour ago
University graduate
SuccessEducation
Harvard may be under federal investigation and cost over $87,000 a year—but it’s still Gen Z’s No. 1 ‘dream college’
By Preston ForeMarch 25, 2026
4 hours ago
Working woman standing outside office happy
SuccessCareers
Women are gaining ground in traditionally male-dominated jobs like surgeons, airline pilots, and software developers—and earning well over $100,000
By Emma BurleighMarch 25, 2026
4 hours ago
worker
EconomyProductivity
Workers around the world are scared. A massive new survey shows just how much
By Nick LichtenbergMarch 25, 2026
7 hours ago

Most Popular

Magazine
The youngest-ever female CEO of a Fortune 500 company is fighting Trump's cuts to keep Medicaid strong
By Fortune EditorsMarch 24, 2026
1 day ago
Commentary
The Treasury just declared the U.S. insolvent. The media missed it
By Fortune EditorsMarch 23, 2026
2 days ago
Success
Palantir’s billionaire CEO says only two kinds of people will succeed in the AI era: trade workers — ‘or you’re neurodivergent’
By Fortune EditorsMarch 24, 2026
1 day ago
Energy
Nobel laureate Paul Krugman calls it 'treason': $580 million in suspicious oil futures traded minutes before Trump's Iran reversal
By Fortune EditorsMarch 24, 2026
1 day ago
Success
JPMorgan has started monitoring the keystrokes, video calls, and meetings of its junior investment bankers—and they say it's for employee well-being
By Fortune EditorsMarch 24, 2026
1 day ago
Personal Finance
Current price of oil as of March 24, 2026
By Fortune EditorsMarch 24, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.