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Twitch exits South Korea over ‘prohibitive’ costs—and a net neutrality violation is to blame

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David Meyer
David Meyer
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By
David Meyer
David Meyer
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December 6, 2023, 12:16 PM ET
In this photo illustration a Twitch logo seen displayed on a smartphone.
Twitch is pulling out of South Korea over “prohibitive” network fees stemming from the “fair share” telecommunications concept.Mateusz Slodkowski—SOPA Images/LightRocket/Getty Images
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The e-sports streamer Twitch is pulling out of South Korea because it’s gotten “prohibitively expensive” to run its service there. The Amazon-owned platform will stop serving the country on Feb. 27.

Welcome to the inevitable consequences of the so-called fair share concept in telecommunications, which I’ve already written about a couple of times this year—EU digital chief Thierry Breton, a former telecoms CEO, ran a consultation about introducing it in Europe, only to back off when almost everyone who wasn’t a big telco said it was a terrible idea.

The “fair share” argument goes roughly like this: Maintaining and upgrading telecom networks is expensive, so the biggest online service providers, whose growing data volumes necessitate the upgrades, ought to bear some of the costs. Critics have consistently pointed out that this is effectively a “sender-pays” proposal that flies in the face of the net-neutrality principle—which says network providers should treat all content equally—and that end users already pay the network providers for carrying the traffic, so the telcos are just trying to double-charge.

India and Brazil are currently considering implementing “fair share,” but South Korea, which led the way in 2016, is still the only country that’s actually introduced it. Korea Telecom has used the principle to extract large fees from foreign providers in particular. South Koreans have already suffered deteriorating service quality as a result, with Facebook having routed its Korean users to caches in other countries, to avoid paying KT for the privilege of running a cache in its network—the resulting quadrupling of latency prompted KT to complain that Facebook was playing hardball in fee negotiations, only for a court to rule that Facebook could route its traffic as it pleases.

Which brings us back to Twitch’s exit from the market. Twitch already lost some popularity when, due to those high network usage costs, it last year downgraded its video resolution to 720p. According to a blog post from CEO Dan Clancy yesterday, that wasn’t enough: “While we have lowered costs from these efforts, our network fees in Korea are still 10 times more expensive than in most other countries. Twitch has been operating in Korea at a significant loss, and unfortunately there is no pathway forward for our business to run more sustainably in that country.”

This doesn’t smell like a fee-negotiating tactic. Clancy wrote that Twitch will “work to help Twitch streamers in Korea move their communities to alternative livestreaming services in Korea,” and is “reaching out to several of these services to help with the transition and will communicate with impacted streamers as those discussions progress.” You don’t actively hand your customers over to your rivals (in this case, YouTube and local player AfreecaTV) if you plan on coming back.

“Twitch is the most established gaming and streaming community, and to be losing it is unfathomable,” livestreamer Alexandria Brooks, an American in South Korea, told the New York Times.

Sadly it’s all too fathomable. This entirely predictable mess should serve as a cautionary tale for anyone who feels like subverting how the internet works—hope you’re watching, India and Brazil. More news below.

David Meyer

Want to send thoughts or suggestions to Data Sheet? Drop a line here.

NEWSWORTHY

iPhone battery manufacturing. Apple has reportedly told its component suppliers that it would prefer its iPhone 16 batteries come from India rather than China. Per the Financial Times, this comes in the context of Apple’s desire to diversify its production and supply chains away from China.

EU iMessage reprieve? Bloomberg reports that the European Commission is leaning away from declaring Apple’s iMessage platform a “gatekeeper” under the new Digital Markets Act. The status would come with a bunch of antitrust-related rules; most relevantly for iMessage, it would oblige Apple to allow third-party interoperability on the platform.

Amazon attacks Microsoft. Amazon has written to the U.K.’s Competition and Markets Authority to complain about Microsoft’s alleged locking-in of its cloud customers through unfair licensing terms, The Verge reports. As we noted late last week, Google did the same thing, using the British watchdog’s investigation of Microsoft as an opportunity to bash an American rival. The twist here is the fact that the CMA is also investigating Amazon, the cloud market leader, over its practices in the field.

ON OUR FEED

“Why do you feel so entitled to those answers? Is there a need for us to share all of this information publicly? No.”

—New Binance CEO Richard Teng, whose predecessor just had to resign over Binance’s involvement in money laundering and sanctions violations, refuses to say where the crypto exchange is based these days.

IN CASE YOU MISSED IT

Elon Musk claims Tesla is ‘quite far advanced’ in developing game-changing $25,000 EV to be built in Texas, by Christiaan Hetzner

Elon Musk seeks to raise $1 billion for xAI, the ‘rebellious’ competitor to OpenAI, by Bloomberg

Meta and IBM’s new AI Alliance wants to redefine the ‘open’ debate that’s fracturing the AI community, by Sage Lazzaro

Wikipedia’s most-viewed articles in 2023 reflect the public’s newfound obsession with AI and an old one for dead celebrities, by the Associated Press

Instagram and Facebook users can no longer chat with each other on Messenger starting later this month, by Chris Morris

Rockstar Games forced to release ‘GTA VI’ trailer after leak—and it rocketed to more than 4 million likes on YouTube in the first two hours, by Christiaan Hetzner

BEFORE YOU GO

Bing’s Deep Search. Microsoft is smartening up its Bing search engine with a feature called Deep Search, which uses GPT-4-based AI to expand simple search queries into something longer and more detailed, thus helping Bing understand the question better.

As explained in a Microsoft blog post, Deep Search then looks at the search results and ranks them according to various criteria. All this takes longer than a typical search—up to 30 seconds—but the company promises the optional feature is a good bet for “complex questions that require more than a simple answer.”

This is the web version of Data Sheet, a daily newsletter on the business of tech. Sign up to get it delivered free to your inbox.

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