• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock

2

‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion

3

OpenAI says its AI models secretly broke out of a secure test environment and hacked into AI company Hugging Face in order to cheat on an evaluation

1

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock

2

‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion

3

OpenAI says its AI models secretly broke out of a secure test environment and hacked into AI company Hugging Face in order to cheat on an evaluation
ConferencesBrainstorm Tech

Greenwood, the mobile banking app founded by Andrew Young and Killer Mike, wants to help Black communities build generational wealth

By
Jenna Schnuer
Jenna Schnuer
Down Arrow Button Icon
By
Jenna Schnuer
Jenna Schnuer
Down Arrow Button Icon
December 1, 2021, 1:59 AM ET
Add Fortune on Google for similar content.

It’s no secret that the world of banking has been historically walled off to Black and brown people. But Greenwood, a mobile banking platform that launched late in 2020, seeks to change that. Cofounded by former Atlanta Mayor Andrew Young, rapper-activist Michael “Killer Mike” Render, and Bounce TV founder Ryan Glover, Greenwood is, according to Fortune’s Lucinda Shen, “not your average fintech at all.”

Serving historically underserved Black communities, Greenwood’s mission goes far beyond banking. “Our focus is to convert income into generational wealth,” Chidiebere Kalu, Greenwood’s director of product management, said at the Fortune Brainstorm Tech conference in Half Moon Bay, Calif., this week. The company name honors Tulsa’s Greenwood District, also known as Black Wall Street, where Black entrepreneurs thrived in the early 1900s. The district was destroyed in 1921 by white residents during the Tulsa Race Massacre, but the Black community rebuilt and, by 1942, there were 242 Black-owned and operated businesses in the area.

Greenwood, the mobile banking platform, is not a bank itself; instead, it features banking services provided by Coastal Community Bank and will eventually provide financial management services. It reinvests in Black and Latinx communities through monthly grants and launched Greenwood Studio, which specializes in financial literacy and investment content.

“A phone in the hand of Black children on my side of Atlanta [makes it easy to open an] account, and instead of those children having to go to the liquor store to cash a check, those kids will be able to do that in their phone,” said Render.

Greenwood is building its platform with help from outside investors and existing financial institutions, which means it must partner with some companies that previously turned their backs on Black communities.

Shen asked Kalu and Render how it feels to “be backed by these big banks that have underserved those populations in the past?”

“I would say whatever you did in the past, it happened,” said Kalu. “But the fact that you took the step today is what matters most.”

Greenwood’s priority is helping bolster the U.S.’s financially marginalized communities, Kalu said. “So now that [banks are] taking that step to understand that ‘Hey, like, something needs to be done here,’ I’m okay with that.”

Render said he’s confident banks now understand the strength of the “Black dollar,” even if they dismissed it in the past. “When the west side of Atlanta was stronger economically…J.C. Penney was stronger; Sears, Roebuck was stronger. Amazon is delivering to doors daily there. So I believe that these banks, like any other business in a capitalistic society, know that if this community is banked fairly by us, and if we have people now guiding us for how to get through these communities, that we’re going to be able to rebuild our relationship.”

Kalu said that 40% of the Black and brown community sits squarely in the middle class, meaning there’s a big opportunity for wealth generation.

“They’re like, ‘How can I build wealth? How can I grow it?’” said Kalu. “We’re giving them the tools that they need in order to invest those funds, in order to grow that wealth over time. And not to sit on that cash.”

Clarification, Dec. 1, 2021: This article has been updated to more accurately describe the work of Greenwood Studio.

Subscribe to Fortune Daily to get essential business stories delivered straight to your inbox each morning.

About the Author
By Jenna Schnuer
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest from our Conferences

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest from our Conferences

At Fortune Brainstorm Tech 2026, Chris Bedi, Chief Customer Officer and Enterprise AI Advisor, ServiceNow; China Widener, Vice Chair and US Technology, Media & Telecommunications Industry Leader, Deloitte; and Phil Wiser, Chief Technology Officer, Paramount, speak on a panel with Kristin Stoller, Fortune editorial director.
NewslettersFortune Workplace Innovation
This tech CEO fired 80% of his workforce over AI resistance. Here’s what he’s learned since then
By Kristin StollerJune 15, 2026
1 month ago
Courtney Robinson, head of policy and communications, at Akoya speaks on a panel at Fortune Brainstorm Tech 2026.
RetailBrainstorm Tech
AI shopping agents are coming. No one is ready for them
By Jeremy KahnJune 12, 2026
1 month ago
The head of Claude Code hasn’t ‘written a line of code by hand’ in 8 months
ConferencesBrainstorm Tech
The head of Claude Code hasn’t ‘written a line of code by hand’ in 8 months
By Nick LichtenbergJune 11, 2026
1 month ago
Sarah Franklin, Chief Executive Officer of Lattice, and Francine Katsoudas, EVP and Chief People, Policy and Purpose Officer at Cisco, speak at Fortune's COO Summit with Kristin Stoller, Editorial Director at Fortune.
NewslettersFortune Workplace Innovation
AI disruption arrived 6 years early—now executives are drawing the line
By Kristin StollerJune 8, 2026
1 month ago
Fortune Brainstorm Tech 2026 livestream
ConferencesBrainstorm Tech
Fortune Brainstorm Tech 2026 livestream
By Fortune EditorsJune 8, 2026
1 month ago
dw
ConferencesCOO Summit
This CEO has had 6 major jobs in Silicon Valley: How Dennis Woodside built a career on saying yes to hard problems
By Nick LichtenbergJune 3, 2026
2 months ago

Most Popular

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
Success
Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
By Sasha RogelbergJuly 20, 2026
1 day ago
‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion
Success
‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion
By Sydney LakeJuly 20, 2026
2 days ago
OpenAI says its AI models secretly broke out of a secure test environment and hacked into AI company Hugging Face in order to cheat on an evaluation
Cybersecurity
OpenAI says its AI models secretly broke out of a secure test environment and hacked into AI company Hugging Face in order to cheat on an evaluation
By Jeremy Kahn and Emily ForliniJuly 21, 2026
8 hours ago
'Dr. Doom' Nouriel Roubini says we're headed for universal basic income or 'some form of socialism' as AI revolutionizes work—He calls that optimistic
AI
'Dr. Doom' Nouriel Roubini says we're headed for universal basic income or 'some form of socialism' as AI revolutionizes work—He calls that optimistic
By Jason MaJuly 18, 2026
3 days ago
Mathematicians grapple with a ‘very rapid and very unsettling change’ as AI cracks yet another century-old problem
AI
Mathematicians grapple with a ‘very rapid and very unsettling change’ as AI cracks yet another century-old problem
By Eva RoytburgJuly 21, 2026
11 hours ago
Despite a $156 million contract, Knicks star Jalen Brunson still calls his parents for financial advice any time he makes a big purchase
Success
Despite a $156 million contract, Knicks star Jalen Brunson still calls his parents for financial advice any time he makes a big purchase
By Emma BurleighJuly 21, 2026
12 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.