• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechNikola Motor

Nikola shares plunge after CEO says startup can go it alone

By
Edward Ludlow
Edward Ludlow
,
David Welch
David Welch
, and
Bloomberg
Bloomberg
Down Arrow Button Icon
By
Edward Ludlow
Edward Ludlow
,
David Welch
David Welch
, and
Bloomberg
Bloomberg
Down Arrow Button Icon
October 16, 2020, 4:03 PM ET

Nikola shares sank as much as 16% in Friday trading after the electric-truck startup’s chief executive officer said he sees a path for his company even if it can’t come to terms with General Motors on a proposed strategic partnership.

Talks between the two companies are ongoing, but if a tentative technology-sharing and manufacturing deal announced last month falls apart, Nikola will revert to a “base plan” without GM’s help, CEO Mark Russell said in an interview late Thursday.

“We have the ability and we have a base plan of doing it ourselves. If we have a partner, that just enables us to consider going faster and helps reduce the risk,” he said. “We’ve proven that over the years that we are a partnership company when those things are available to us.”

The Phoenix-based company’s relationship with its would-be partner has been the subject of intense scrutiny since Nikola and its founder and former chairman Trevor Milton were accused of deception. Both the company and Milton have denied those claims.

GM is eyeing an 11% stake in Nikola as part of a cash-free deal in exchange for providing access to fuel-cell technology and for manufacturing the startup’s electric pickup. Nikola has stopped referring to that vehicle, called the Badger, in its public statements as talks continue with GM ahead of a Dec. 3 deadline.

Russell said Nikola is prepared to drop the truck if it can’t secure an agreement with an original equipment manufacturer like GM.

“The Badger is part of our discussions with GM. And we’ve been clear all along that we wouldn’t build a Badger without an OEM partner,” he said.

When asked if GM’s revamped Detroit-Hamtramck plant will build the Nikola Badger alongside a planned electric Hummer pickup, GM’s Executive Vice President of Global Manufacturing Gerald Johnson said the two sides are still negotiating.

“We have not finalized a deal,” Johnson said Friday. “We’re working on the details.”

The Detroit-based automaker could push to raise its planned stake in Nikola or seek warrants to guarantee or increase its equity if the company raises more money, people familiar with the matter said recently.

Shares of Nikola pared its earlier drop to trade down 14% to $20.07 as of 1:50 p.m. in New York. The stock has fallen more than 70% from a high of $79.73 in early June shortly after the company gained a public listing through a reverse merger.

Nikola also has held talks with major oil company BP about setting up a network of hydrogen-fueling stations across North America, Bloomberg reported last month. The status of those discussions is unclear, but the company has said it plans to announce a partner by year-end.

Russell reaffirmed that timeline and declined to comment on BP or specify any other potential partner. But he also said Nikola has a plan to develop hydrogen infrastructure on its own if it’s unable to arrange a suitable alliance.

Nikola does have agreements with other technology providers, including a partnership with Robert Bosch GmbH to co-develop fuel-cell technology. Two of the startup’s heavy-truck prototypes use fuel cells from Bosch and the company has said its larger German partner will continue to supply cells for vehicles produced in Europe.

Nikola also is working on a battery-electric semi truck to be built next year in Ulm, Germany, in a joint venture with CNH Industrial NV’s Iveco unit. It ultimately plans to manufacture a fuel-cell-powered big rig at its own plant in Coolidge, Az., which is under construction.

About the Authors
By Edward Ludlow
See full bioRight Arrow Button Icon
By David Welch
See full bioRight Arrow Button Icon
By Bloomberg
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

rick
AIEntrepreneurship
This high school dropout was cleaning offices for $14 an hour before he used AI to build a $1 million business
By Nick LichtenbergMarch 28, 2026
34 minutes ago
AIElon Musk
Elon Musk’s companies, once welcomed in Baltimore with open arms, are now getting stiff-armed—or sued
By Jessica MathewsMarch 28, 2026
49 minutes ago
tomas
CommentaryColleges and Universities
Former Trump advisor: ‘Conservatives’ risk killing America’s golden goose by taxing university research
By Tomas J. PhilipsonMarch 28, 2026
49 minutes ago
Big TechElon Musk
Elon Musk’s name alone is turning Nashville residents against his tunnel project, survey shows
By Marco Quiroz-GutierrezMarch 28, 2026
2 hours ago
barlow
CommentaryData centers
Data centers aren’t breaking the grid. A broken grid is
By Brian BarlowMarch 28, 2026
3 hours ago
Big TechHealth
Are you addicted to technology? Six questions experts use to help spot red flags
By Kristin StollerMarch 28, 2026
5 hours ago

Most Popular

Success
Meetings are not work, says Southwest Airlines CEO—and he’s taking action by blocking his calendar every afternoon from Wednesday to Friday 
By Fortune EditorsMarch 27, 2026
1 day ago
AI
Exclusive: Anthropic acknowledges testing new AI model representing ‘step change’ in capabilities, after accidental data leak reveals its existence
By Fortune EditorsMarch 26, 2026
1 day ago
Personal Finance
Current price of gold as of March 27, 2026
By Fortune EditorsMarch 27, 2026
23 hours ago
Personal Finance
Current price of silver as of Friday, March 27, 2026
By Fortune EditorsMarch 27, 2026
23 hours ago
Commentary
The Treasury just declared the U.S. insolvent. The media missed it
By Fortune EditorsMarch 23, 2026
5 days ago
AI
Exclusive: Anthropic left details of an unreleased model, invite-only CEO retreat, sitting in an unsecured data trove in a significant security lapse
By Fortune EditorsMarch 26, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.