• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Philanthropy leader at Warren Buffett and Bill Gates’ Giving Pledge says children of billionaires are pushing them to give their wealth away faster

2

'Skills nobody can take': Meet a 20-year-old with a 4.5 GPA who skipped college for technical school to land an 'AI-proof' career

3

China suffers another setback in effort to de-dollarize global finance as anchor in the greenback's dominance quietly exits Beijing's payment scheme

1

Philanthropy leader at Warren Buffett and Bill Gates’ Giving Pledge says children of billionaires are pushing them to give their wealth away faster

2

'Skills nobody can take': Meet a 20-year-old with a 4.5 GPA who skipped college for technical school to land an 'AI-proof' career

3

China suffers another setback in effort to de-dollarize global finance as anchor in the greenback's dominance quietly exits Beijing's payment scheme
thanksgiving

Google Thanksgiving Study Will Help You Avoid Lines and Find the Best Times to Travel

By
Don Reisinger
Don Reisinger
Down Arrow Button Icon
By
Don Reisinger
Don Reisinger
Down Arrow Button Icon
November 15, 2018, 11:52 AM ET
Google source logo
Add Fortune on Google for similar content.

Google has released a new Thanksgiving study that aims at helping you save time on lines and travel.

The report, which was published on Thursday, evaluates data Google has collected from its services to find the best times to avoid crowds during Thanksgiving week. For instance, if you’re stopping at a bakery next week, Wednesday at noon will be the worst time to stop in. But if you can get there earlier in the week or late in the day on Wednesday, you’ll have an easier go at it.

The same holds true for liquor stores, which are generally busiest around the middle of the afternoon on Wednesday. And if you want to go shopping, a trek to the store early in the day on Thanksgiving is a good idea.

Additionally, Google used Google Maps data to analyze traffic patterns around the busy holiday. It found that, generally speaking, traffic spikes on the night before Thanksgiving. Interestingly, Black Friday traffic has the same traffic congestion as any Friday morning commute in most cities around the world. Traffic then picks up again on Sunday, when people travel home after the holiday.

To help you save some time, Google’s post also includes a tool for inputting a location to find out when to leave for a holiday road trip. In New York, for example, 4 a.m. on Wednesday is the best time to leave. But if you want until 3 p.m. on Wednesday, you’ll be in trouble.

About the Author
By Don Reisinger
See full bioRight Arrow Button Icon

Latest in


Most Popular

Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

    Latest in


    Most Popular

    © 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
    FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.