• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Volkswagen

Volkswagen’s Answer To Tesla: A €20,000 Electric Car

By
Grace Dobush
Grace Dobush
Down Arrow Button Icon
By
Grace Dobush
Grace Dobush
Down Arrow Button Icon
November 9, 2018, 7:16 AM ET

Volkswagen (VLKPF) wants to offer an entry-level electric car for less than €20,000 ($22,700) and is planning on converting three of its factories in Germany to focus on electric challengers to Tesla (TSLA), Reuters reports.

VW is aiming to produce 200,000 of the new electric car, known as the “MEB entry”, in its factory in Emden. Coupled with this, the German car giant is also aiming to build 100,000 of the I.D. Aero in a plant that currently makes the VW Passat.

According to Reuters, the plan will be discussed at a supervisory board meeting on Nov. 16.

The German carmaker is also expected to discuss its alliances with battery cell manufacturer SK Innovation and rival Ford (F) at the strategy meeting, which will focus on VW’s electric future.

Volkswagen, like all established automakers, is spooked by the success of upstart electric challenger Tesla, but it’s also still paying penance for the sins of Dieselgate. As cities start to ban diesel vehicles, German carmakers are desperate to save 600,000 industrial jobs, of which 436,000 are at car companies and their suppliers.

Volkswagen has plans for nearly 30 electric cars based on a platform it calls the modular electric drive matrix, or MEB, to be in production by 2022. The company stresses that its MEB platform is “not a platform for vehicles with combustion engines that has been retroactively modified,” but is instead designed from the ground up for an all-electric future.

The first car in the lineup, the I.D. Neo, will be made in Zwickau, Germany and go on sale in 2020.

At the same time the ID Buzz electric van is set to be built at VW’s plant in Hannover, where its T6 Van is made, the source told Reuters. To free up production capacity in Hannover, VW’s transporter vans could be produced at a Ford plant in Turkey if German labour unions agree to it. Reports also say it’s possible that Volkswagen could license its MEB architecture to Ford.

 

About the Author
By Grace Dobush
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

Mexican cartel armed with explosives launched from drones attacks rural communities, forcing 800-1,000 families to flee
North AmericaMexico
Mexican cartel armed with explosives launched from drones attacks rural communities, forcing 800-1,000 families to flee
By Megan Janetsky and The Associated PressMay 10, 2026
47 minutes ago
Mah Sing sees natural ‘spillovers’ from Malaysia’s strong growth, as the conglomerate bets on premium residences and data centers
Real EstateSoutheast Asia 500
Mah Sing sees natural ‘spillovers’ from Malaysia’s strong growth, as the conglomerate bets on premium residences and data centers
By Angelica AngMay 10, 2026
1 hour ago
The Strait of Hormuz crisis shows energy security is now a boardroom issue
Commentaryoil and gas
The Strait of Hormuz crisis shows energy security is now a boardroom issue
By Victor NianMay 10, 2026
1 hour ago
Trump quickly blasts Iran’s response to U.S. ceasefire proposal as ‘totally unacceptable’ after warning Tehran ‘will be laughing no longer’
PoliticsIran
Trump quickly blasts Iran’s response to U.S. ceasefire proposal as ‘totally unacceptable’ after warning Tehran ‘will be laughing no longer’
By Jon Gambrell, Samy Magdy and The Associated PressMay 10, 2026
1 hour ago
Market guru Yardeni sees S&P 500 hitting 8,250 this year, highest among top Wall Street forecasters, as earnings bolster ‘Roaring 2020s’
InvestingS&P 500
Market guru Yardeni sees S&P 500 hitting 8,250 this year, highest among top Wall Street forecasters, as earnings bolster ‘Roaring 2020s’
By Jason MaMay 10, 2026
2 hours ago
Netanyahu says war with Iran isn’t over, need to secure uranium
PoliticsIran
Netanyahu says war with Iran isn’t over, need to secure uranium
By Yash Roy and BloombergMay 10, 2026
4 hours ago

Most Popular

'Employers are increasingly turning to degree and GPA' in hiring: Recruiters retreat from ‘talent is everywhere,’ double down on top colleges
Future of Work
'Employers are increasingly turning to degree and GPA' in hiring: Recruiters retreat from ‘talent is everywhere,’ double down on top colleges
By Jake AngeloMay 9, 2026
1 day ago
‘This is the way’: Elon Musk endorses Warren Buffett’s famed 5-minute plan to fix the national debt
Economy
‘This is the way’: Elon Musk endorses Warren Buffett’s famed 5-minute plan to fix the national debt
By Jacqueline MunisMay 10, 2026
10 hours ago
OpenAI CEO Sam Altman says Gen Z and millennials are using ChatGPT like a 'life advisor'—but college students might be one step ahead
Tech
OpenAI CEO Sam Altman says Gen Z and millennials are using ChatGPT like a 'life advisor'—but college students might be one step ahead
By Sydney LakeMay 10, 2026
10 hours ago
Ted Cruz says the quiet part out loud: Trump accounts are Social Security personal accounts as GOP senator reveals 'dirty little secret'
Politics
Ted Cruz says the quiet part out loud: Trump accounts are Social Security personal accounts as GOP senator reveals 'dirty little secret'
By Jason MaMay 9, 2026
1 day ago
Red flag test: former CEO explains why he rejects job candidates who say they can start right away
Success
Red flag test: former CEO explains why he rejects job candidates who say they can start right away
By Orianna Rosa RoyleMay 9, 2026
1 day ago
Trump thinks he's flying to Beijing with leverage. China spent 6 years making sure he doesn't have any
Commentary
Trump thinks he's flying to Beijing with leverage. China spent 6 years making sure he doesn't have any
By Steve H. HankeMay 10, 2026
12 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.