• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
CommentaryEarth Day

Commentary: Want to Save the Earth? Start With Your Local Zoo.

By
Robin Ganzert
Robin Ganzert
Down Arrow Button Icon
By
Robin Ganzert
Robin Ganzert
Down Arrow Button Icon
April 22, 2018, 9:00 AM ET

The death last month of the world’s last remaining male northern white rhinoceros was a red flag for the conservation movement and animal lovers everywhere. It was just the latest reminder of the precarious state of major fauna around the world: There are roughly 1,700 species of mammals, birds, reptiles, amphibians, or fish that are critically endangered.

Today is Earth Day, which raises awareness about how human actions such as pollution and overdevelopment threaten biodiversity. It presents an opportunity to reflect on the extinction of majestic creatures with whom we once shared the Earth and consider ideas to prevent further species loss.

Earth Day 2018 is focused on ending plastic pollution, particularly the single-use plastics that often end up in our oceans and waterways. The plastic threat to wildlife has been driven home by a recent viral video, viewed over 21 million times, of a straw being removed from the nose of a sea turtle. (This video is graphic and contains explicit language.) It’s difficult to watch and not reflect upon the next time you’re slurping a milkshake.

But there’s something more proactive that Americans can do to celebrate Earth Day besides refusing a plastic straw the next time they’re ordering at a restaurant or bar. They can support their local zoos and aquariums, which act as modern-day arks of hope for endangered animals across the world.

Zoos and aquariums offer a lifeline to animals who have inspired wonder for generations but have little-to-no natural habitat left. These include the most iconic zoo animals—such as big cats, primates, and pandas. Dozens of animals, including the South China tiger, no longer exist in the wild and are only kept in existence because of human care.

By saving species, zoos and aquariums also preserve the indescribable connection between people and animals, which has inspired generations of the young and young-at-heart. If this bond is frayed, it will doom endangered species. To generate support for conserving animals, people must first love animals. And to love animals, people must know them. Increasing urbanization means zoos and aquariums are the only opportunity most people get to knowing threatened animals. More than 183 million people—roughly half of the U.S. population—visit a zoo or aquarium annually.

Safe in zoos, critically endangered species can work to rebuild their populations, with the help of trained zoologists and breeders. Several species have been saved and reintroduced to the wild through zoo breeding programs. The Arabian oryx, whooping crane, black-footed ferret, and California condor have all seen their populations begin to recover as a result of zoos’ efforts. Washington DC’s National Zoo helped increase the population of the golden lion tamarins from about 200 to 3,200 in the wild today.

Zoos and aquariums also help finance conservation efforts, spending hundreds of millions of dollars annually on research efforts in breeding, habitat, and veterinary science. The World Association of Zoos and Aquariums has urged zoos to devote at least 3% of their budgets to conservation work. Most zoos have Earth Day programming today to help raise awareness of their inhabitants’ plight.

To do the most good, zoos and aquariums must be held to the highest standards of animal welfare. American Humane’s Humane Conservation program furthers this goal by certifying that animals in participating zoos and aquariums are healthy, positively social, active, safe, and living with proper light, sound, air, and heat levels. These standards are set by animal science experts, providing the third-party validation of humane treatment and positive welfare that an increasingly discerning public is demanding.

Some of the issues raised by Earth Day seem as vast as the million-square-mile mass of discarded plastics currently floating in the Pacific Ocean. But supporting local zoos and aquariums is a tangible step that has real benefits in protecting endangered species and helping prevent the next white rhino from disappearing from the planet.

Robin Ganzert, PhD, is the president and CEO of American Humane.

About the Author
By Robin Ganzert
See full bioRight Arrow Button Icon

Latest in Commentary

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Commentary

The Strait of Hormuz crisis shows energy security is now a boardroom issue
Commentaryoil and gas
The Strait of Hormuz crisis shows energy security is now a boardroom issue
By Victor NianMay 10, 2026
18 minutes ago
trump
CommentaryWhite House
Trump thinks he’s flying to Beijing with leverage. China spent 6 years making sure he doesn’t have any
By Steve H. HankeMay 10, 2026
11 hours ago
joaquin
Commentary250 Years of Innovation
Johnson & Johnson CEO: America’s innovation advantage starts with health 
By Joaquin DuatoMay 9, 2026
1 day ago
reed
CommentaryRetirement
Tim Cook and Reed Hastings just showed every CEO how to leave gracefully
By Paul HardartMay 9, 2026
2 days ago
golf
Commentarybooks
How playing golf alone can make you better at your job
By Gary BelskyMay 8, 2026
2 days ago
naomi
Commentarymental health
Naomi Osaka: the things I didn’t do to succeed
By Naomi OsakaMay 8, 2026
2 days ago

Most Popular

'Employers are increasingly turning to degree and GPA' in hiring: Recruiters retreat from ‘talent is everywhere,’ double down on top colleges
Future of Work
'Employers are increasingly turning to degree and GPA' in hiring: Recruiters retreat from ‘talent is everywhere,’ double down on top colleges
By Jake AngeloMay 9, 2026
1 day ago
‘This is the way’: Elon Musk endorses Warren Buffett’s famed 5-minute plan to fix the national debt
Economy
‘This is the way’: Elon Musk endorses Warren Buffett’s famed 5-minute plan to fix the national debt
By Jacqueline MunisMay 10, 2026
9 hours ago
Ted Cruz says the quiet part out loud: Trump accounts are Social Security personal accounts as GOP senator reveals 'dirty little secret'
Politics
Ted Cruz says the quiet part out loud: Trump accounts are Social Security personal accounts as GOP senator reveals 'dirty little secret'
By Jason MaMay 9, 2026
1 day ago
OpenAI CEO Sam Altman says Gen Z and millennials are using ChatGPT like a 'life advisor'—but college students might be one step ahead
Tech
OpenAI CEO Sam Altman says Gen Z and millennials are using ChatGPT like a 'life advisor'—but college students might be one step ahead
By Sydney LakeMay 10, 2026
9 hours ago
Red flag test: former CEO explains why he rejects job candidates who say they can start right away
Success
Red flag test: former CEO explains why he rejects job candidates who say they can start right away
By Orianna Rosa RoyleMay 9, 2026
1 day ago
Trump thinks he's flying to Beijing with leverage. China spent 6 years making sure he doesn't have any
Commentary
Trump thinks he's flying to Beijing with leverage. China spent 6 years making sure he doesn't have any
By Steve H. HankeMay 10, 2026
11 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.