• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechBest Companies

EU Will Review Trading Practices by Tech Giants Like Apple and Google

By
Reuters
Reuters
Down Arrow Button Icon
By
Reuters
Reuters
Down Arrow Button Icon
May 10, 2017, 7:32 AM ET

The European Union executive is planning a law to deal with complaints about unfair trading practices by leading online players such as Apple and Google.

The European Commission said on Wednesday in a mid-term review of its digital strategy it would prepare an initiative by the end of the year to address unfair contractual clauses and trading practices in relations between platforms and businesses, prompting strong criticism from the tech industry.

This follows on from EU proposals to remove barriers in online services to improve European companies’ chances of competing against U.S. tech giants like Google, Apple, and Facebook.

European companies such as Spotify, Rocket Internet, and Deezer have complained that online platforms—such as search engines and app stores—abuse their position as gateways to customers to promote their own services or impose imbalanced terms and conditions.

The Commission said that initial findings of an investigation launched last year showed platforms were delisting products or services without due notice, restricting access to data or not making search result rankings transparent enough.

The Commission wants to establish fair practice criteria, measures to improve transparency and a system to help to resolve disputes.

Spotify hit out at Apple last year after it rejected an updated app for the Swedish music streaming service on iPhones, saying it diminished its competitiveness on iOS.

EDiMA, which represents the main online platforms like Amazon (AMZN), Apple (AAPL), Google (GOOGL), and Facebook (FB), said it was “disappointed and astounded” at the announcement.

“Considering online platforms ‘key gatekeepers’ deviates greatly from the progressive thoughts put forward by the Commission in its platform communication in 2016,” EDiMA said in a statement.

HATE SPEECH

The Commission’s mid-term review also looked at the issue of hate speech on social media. It said it would coordinate more effectively on existing initiatives—such as a code of conduct with the main social media companies—and provide guidance on dealing with illegal content to avoid overly zealous removals.

An earlier draft of the Commission’s mid-term review of its digital single market strategy showed it was considering legislation on how companies should take down hate speech and incitement to violence, but that idea has been scrapped.

The German parliament is discussing a law to fine social media networks up to 50 million euros ($54.4 million) if they fail to remove hate speech postings quickly.

To encourage social media companies to be more proactive, the Commission said it would provide guidance on a “good Samaritan” principle whereby companies would not be held liable for illegal content posted on their websites or platforms if they actively hunted it down.

The EU executive will also propose a law to reduce national restrictions on where some types of commercial and health data can be stored, saying unnecessary data localization rules hamper technological innovation.

About the Author
By Reuters
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Most Popular

placeholder alt text
Economy
Trump may have shot himself in the foot at the Fed, as Powell could stay on while Miran resigns from White House post
By Eleanor PringleFebruary 4, 2026
1 day ago
placeholder alt text
Politics
Peter Thiel warns the Antichrist and apocalypse are linked to the ‘end of modernity’ currently happening—and cites Greta Thunberg as a driving example
By Nick LichtenbergFebruary 4, 2026
22 hours ago
placeholder alt text
Success
After decades in the music industry, Pharrell Williams admits he never stops working: ‘If you do what you love everyday, you’ll get paid for free'
By Emma BurleighFebruary 3, 2026
2 days ago
placeholder alt text
Investing
Tech stocks go into free fall as it dawns on traders that AI has the ability to cut revenues across the board
By Jim EdwardsFebruary 4, 2026
1 day ago
placeholder alt text
Success
In 2026, many employers are ditching merit-based pay bumps in favor of ‘peanut butter raises’
By Emma BurleighFebruary 2, 2026
3 days ago
placeholder alt text
Commentary
I've studied nonviolent resistance in war zones for 20 years and Minnesota reminds me of Colombia, the Philippines and Syria
By Oliver Kaplan and The ConversationFebruary 3, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in Tech

Amazon CEO Andy Jassy
AIEye on AI
Hey Alexa—Amazon may be teaming up with OpenAI. Here’s why that matters
By Sharon GoldmanFebruary 5, 2026
38 minutes ago
Palmer Luckey,
SuccessCareers
Forget a degree—$30 billion defense startup Anduril will fast-track your job application if you can win its AI drone flying contest
By Preston ForeFebruary 5, 2026
1 hour ago
lewis, lee
InvestingMarkets
Michael Lewis and Tom Lee hold court on the $1 trillion software-stock carnage: ‘I think fear is not a bad thing to be long right now’
By Nick LichtenbergFebruary 5, 2026
2 hours ago
Sam Altman OpenAI CEO, standing with his arms folded.
AIOpenAI
ChatGPT’s market share is slipping as Google and rivals close the gap, app tracker data shows
By Beatrice NolanFebruary 5, 2026
3 hours ago
grace
CommentaryRobotics
I’m a 25-year-old founder who loves robots but too many humanoids are militant and creepy-looking. Things need to change—just look at Elon Musk
By Grace BrownFebruary 5, 2026
4 hours ago
lewis
Big Techbooks
Michael Lewis reveals he’s got a deal to write the Sam Altman book—when ChatGPT is ready to write a rival draft
By Nick LichtenbergFebruary 5, 2026
4 hours ago