• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

MacKenzie Scott alone accounted for one-third of America's $19.2 billion in megagifts last year

2

Now worth $200 million, Sarah Jessica Parker credits being ‘one of eight kids that struggled financially’ for her hunger, ambition, and work ethic

3

Ray Dalio says the U.S. just had its 'Suez moment'—and history says what comes next could end an empire

1

MacKenzie Scott alone accounted for one-third of America's $19.2 billion in megagifts last year

2

Now worth $200 million, Sarah Jessica Parker credits being ‘one of eight kids that struggled financially’ for her hunger, ambition, and work ethic

3

Ray Dalio says the U.S. just had its 'Suez moment'—and history says what comes next could end an empire
Tech

Here’s Why Facebook Investors Are Nervous, Despite Blockbuster Results

By
Mathew Ingram
Mathew Ingram
Down Arrow Button Icon
By
Mathew Ingram
Mathew Ingram
Down Arrow Button Icon
May 3, 2017, 8:00 PM ET
Add Fortune on Google for similar content.

The gigantic advertising machine known as Facebook continued to fire on all cylinders in the most recent quarter, beating analysts’ revenue and profit estimates handily.

So then why did the company’s share price (FB) fall 2% in after-hours trading Wednesday, despite this dramatic over-performance? In part, investors are likely nervous about the future, after Facebook warned that its advertising revenue growth rate is likely to slow later this year.

The social-networking giant’s stock has also climbed by more than 15% in just the past three months, driven in part by strong results, so some of the decline could be profit taking.

Facebook also said it is no longer adjusting its earnings to remove the effect of certain expenses, such as the stock-option grants it makes to employees. The change may have made it more difficult for some investors to make comparisons with previous quarters.

Get Data Sheet, Fortune’s technology newsletter.

There certainly wasn’t much to complain about in Facebook’s posted numbers. Revenue in the first quarter climbed 49% to $8 billion, which was significantly higher than most analysts expected, and net income was $3 billion or $1.04 per share, compared with consensus estimates of just 87 cents.

The company also announced that it now has close to 2 billion monthly active users—1.94 billion, to be exact—up from 1.86 billion in the prior quarter. It has 1.28 billion daily users.

A company that has annual revenues of almost $30 billion but is still growing at almost 50% per quarter is almost unheard of. But it also raises the possibility that this phenomenal growth will begin to slow, and that’s likely what investors are spooked about.

Facebook said in its last quarterly update that it expects to see its advertising growth rate “come down meaningfully” in 2017 as it stops adding more advertising to the news feed.

Over the past few years, the social network has been able to boost revenue by increasing what it calls the “ad load,” or the proportion of ads in a user’s feed. But the company said it is reaching the upper limits of what it can put in the feed without seeing a backlash.

Growth looked to be humming along just fine in the most recent quarter: Ad revenue climbed 51%, which is roughly equivalent to the growth that Facebook saw in the previous quarter.

However, company officials repeated their earlier warning, saying they expect ad revenue to “come down meaningfully” by the middle of the year, along with the ad load. In addition, Facebook also said that its costs are likely to increase by more than 50% in the next quarter, as it makes a number of investments in what it called “significant initiatives.”

Among those initiatives is a major investment in hiring moderators to police the site’s live videos and other content for offensive or disturbing material, after a number of high-profile incidents in which people have committed suicide and engaged in other acts of violence.

Facebook CEO Mark Zuckerberg announced Wednesday that the company would hire 3,000 moderators who will review content, to add to the 4,500 or so that are currently doing the job.

About the Author
By Mathew Ingram
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

fire
Europeclimate change
Greece tackles climate change wildfire risk with satellite network that can spot a blaze the size of a parking space
By Derek Gatopoulos and The Associated PressJune 26, 2026
17 minutes ago
AI boom may be on its last legs amid stock volatility and dash for cash—but will go out in a blaze of glory with ‘blow-off phase’ before bubble pops
AItech stocks
AI boom may be on its last legs amid stock volatility and dash for cash—but will go out in a blaze of glory with ‘blow-off phase’ before bubble pops
By Jason MaJune 26, 2026
2 hours ago
m
LawMeta
‘Careless People’ author claims Meta surveilled her for a year to enforce her silence
By Barbara Ortutay and The Associated PressJune 26, 2026
2 hours ago
apple
Big TechApple
Apple blames inflationary effect of AI for price hikes: ‘We have never seen a component price increase this much’
By Barbara Ortutay and The Associated PressJune 26, 2026
2 hours ago
John Collison, president and co-founder of Stripe
SuccessJobs
Stripe cofounder says Gen Z will need two college majors to compete thanks to AI—and investing legend Charlie Munger called it first
By Emma BurleighJune 26, 2026
3 hours ago
young woman looking frustrated while working on her laptop at home
SuccessCareers
Gen Z’s hiring hell is real: 1 in 3 employers admit they’re replacing entry-level roles with AI—and tech and manufacturing jobs are most at risk
By Preston ForeJune 26, 2026
3 hours ago

Most Popular

MacKenzie Scott alone accounted for one-third of America's $19.2 billion in megagifts last year
Success
MacKenzie Scott alone accounted for one-third of America's $19.2 billion in megagifts last year
By Sydney LakeJune 25, 2026
1 day ago
Now worth $200 million, Sarah Jessica Parker credits being ‘one of eight kids that struggled financially’ for her hunger, ambition, and work ethic
Success
Now worth $200 million, Sarah Jessica Parker credits being ‘one of eight kids that struggled financially’ for her hunger, ambition, and work ethic
By Orianna Rosa RoyleJune 24, 2026
2 days ago
Ray Dalio says the U.S. just had its 'Suez moment'—and history says what comes next could end an empire
Economy
Ray Dalio says the U.S. just had its 'Suez moment'—and history says what comes next could end an empire
By Nick LichtenbergJune 26, 2026
11 hours ago
The bond market knows something about the $39 trillion national debt that Washington doesn’t
Economy
The bond market knows something about the $39 trillion national debt that Washington doesn’t
By Eva RoytburgJune 25, 2026
20 hours ago
Trump turns on Big Oil donors who spent nearly $100 million to get him elected—now he wants the DOJ to investigate them for price gouging
Economy
Trump turns on Big Oil donors who spent nearly $100 million to get him elected—now he wants the DOJ to investigate them for price gouging
By Tristan BoveJune 25, 2026
21 hours ago
Current price of oil as of June 25, 2026
Personal Finance
Current price of oil as of June 25, 2026
By Joseph HostetlerJune 25, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.