• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

‘We are going to start looking a lot more like Europe’: Millennials are living at home into their 30s, signaling a major shift

2

Palantir CEO Alex Karp quietly purchased 37,000 acres of forests in Sweden—and locals found out when hunters lost leases to use the property

3

Jeff Bezos is giving $25 million to protect the Pacific—but his climate fund still has about $7 billion left to spend in four years

1

‘We are going to start looking a lot more like Europe’: Millennials are living at home into their 30s, signaling a major shift

2

Palantir CEO Alex Karp quietly purchased 37,000 acres of forests in Sweden—and locals found out when hunters lost leases to use the property

3

Jeff Bezos is giving $25 million to protect the Pacific—but his climate fund still has about $7 billion left to spend in four years
MPWMost Powerful Women

Here’s the Subtle Message in Melania Trump’s Dress

By
Ryan Teague Beckwith
Ryan Teague Beckwith
and
TIME
TIME
Down Arrow Button Icon
By
Ryan Teague Beckwith
Ryan Teague Beckwith
and
TIME
TIME
Down Arrow Button Icon
July 19, 2016, 9:46 AM ET
Photograph by Getty Images
Google source logo
Add Fortune on Google for similar content.

For her national debut, Melania Trump chose a chic white dress that had a subtle message behind it.

Speaking at the Republican National Convention about her husband’s presidential campaign, Trump wore a dress from Roksanda currently selling online for $2,190.

Sign up: Click here to subscribe to the Broadsheet, Fortune’s daily newsletter on the world’s most powerful women.

The brand is popular with such luminaries as Michelle Obama and Kate Middleton, but it’s also notable because designer Roksanda Ilincic was born in Serbia.

Serbia, of course, was once a part of Yugoslavia, along with Slovenia, where Trump was born—“a small, beautiful and then-communist country in Central Europe,” as she described it in her speech. The two countries have been separate since a series of ethnic conflicts in the 1990s divided Yugoslavia.

 

Like Trump, Ilincic moved away and now lives in London, where her company is based. In choosing the dress, Trump chose elegance, but also chose to give a shoutout to a designer whose life mirrors her own.

This article originally ran on Time.

About the Authors
By Ryan Teague Beckwith
See full bioRight Arrow Button Icon
By TIME
See full bioRight Arrow Button Icon

Latest in MPW


Most Popular

Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

    Latest in MPW


    Most Popular

    © 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
    FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.