• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechUber Technologies

Uber Thinks Existing Drivers Can Deliver Burritos Just Fine

By
Kia Kokalitcheva
Kia Kokalitcheva
Down Arrow Button Icon
By
Kia Kokalitcheva
Kia Kokalitcheva
Down Arrow Button Icon
February 10, 2016, 2:37 PM ET
Courtesy of Uber

Food delivery might still be in its early days at Uber, but the ride-hailing company is more than confident it will be a success.

Despite an already crowded industry, with rivals ranging from GrubHub and Seamless to rising startup Postmates and Square-owned Caviar, Uber senior VP of business Emil Michael brushed off any potential challenges during an interview on stage Tuesday at a Goldman Sachs technology conference in San Francisco.

“I don’t see how acquisitions add in that area right now,” he said when asked by an audience member if Uber is considering buying companies to expand its delivery business. Instead, he believes Uber’s existing network of thousands of drivers can handle deliveries just fine.

Uber operates both a food delivery service, UberEats, as well as a same-day delivery service for other businesses, called UberRush. They are a small but increasingly important part of Uber’s overall business, which is otherwise focused on connecting passengers with rides.

For more about Uber, watch:

Michael didn’t voice any concerns about drivers who deliver food—or anything else— requiring specialized skills beyond those gained by ferrying passengers or complications like parking. In Los Angeles, for example, he said there is plenty of space in office building parking lots while adding that many drivers would welcome the extra pay for making deliveries.

“The ‘driver as an entrepreneur’ is a real thing in my experience,” Michael said.

Things did turn a bit somber on the topic of China, a large and important market where Uber is spending big money to grow. When co-founder and CEO Travis Kalanick said in October that the company currently has 30% to 35% of the ride-hailing market there, Chinese rival Didi Kuaidi and others quickly raised skepticism about the claim. In November, Didi touted a new report from research firm Analysys that said it had 83.2% of the market while Uber had only 16.2%.

But on Tuesday, Michael shot back by calling those more recent numbers inaccurate and based on vague criteria. His comments echoed those Kalanick’s made in October by accusing Uber’s Chinese rivals of not playing fair. Those marketshare numbers from Analysys include taxis, something Uber doesn’t work with in China.

About the Author
By Kia Kokalitcheva
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

AI godfather warns humanity risks extinction by hyperintelligent machines with their own ‘preservation goals’ within 10 years
AITech
AI godfather warns humanity risks extinction by hyperintelligent machines with their own ‘preservation goals’ within 10 years
By Marco Quiroz-GutierrezMay 12, 2026
32 minutes ago
Girls say AI is a smarter tutor, a funnier comedian, and has better taste than their parents, new Girl Scouts survey finds
AIHealth
Girls say AI is a smarter tutor, a funnier comedian, and has better taste than their parents, new Girl Scouts survey finds
By Catherina GioinoMay 12, 2026
1 hour ago
Greenboard co-founders Dave Feldman and Ed Schembor
Startups & Venturecompliance
Greenboard raises $15.5 million to keep compliance from slowing down business in the AI era
By Jack KubinecMay 12, 2026
1 hour ago
klein
CommentarySoftware
SAP CEO: the AI race is being fought in the wrong place 
By Christian KleinMay 12, 2026
2 hours ago
AI strategy
CommentaryStrategy
Your company already has an AI strategy. You just didn’t choose it
By Tomas Chamorro-Premuzic, Tami Rosen and Darko LovricMay 12, 2026
4 hours ago
The Fed is ‘meaningfully deviating’ from one of the most basic rules for fighting inflation, BofA warns
EconomyMarkets
The Fed is ‘meaningfully deviating’ from one of the most basic rules for fighting inflation, BofA warns
By Jim EdwardsMay 12, 2026
4 hours ago

Most Popular

Forget U.S. debt, China's total borrowing is in 'a league of its own'—much worse and deteriorating faster, analyst says
Economy
Forget U.S. debt, China's total borrowing is in 'a league of its own'—much worse and deteriorating faster, analyst says
By Jason MaMay 11, 2026
22 hours ago
OpenAI CEO Sam Altman says Gen Z and millennials are using ChatGPT like a 'life advisor'—but college students might be one step ahead
Tech
OpenAI CEO Sam Altman says Gen Z and millennials are using ChatGPT like a 'life advisor'—but college students might be one step ahead
By Sydney LakeMay 10, 2026
2 days ago
Microsoft’s CFO admits she joined the tech giant without even knowing her salary—and then missed her first day of work
Success
Microsoft’s CFO admits she joined the tech giant without even knowing her salary—and then missed her first day of work
By Preston ForeMay 11, 2026
23 hours ago
‘This is the way’: Elon Musk endorses Warren Buffett’s famed 5-minute plan to fix the national debt
Economy
‘This is the way’: Elon Musk endorses Warren Buffett’s famed 5-minute plan to fix the national debt
By Jacqueline MunisMay 10, 2026
2 days ago
Current price of oil as of May 11, 2026
Personal Finance
Current price of oil as of May 11, 2026
By Joseph HostetlerMay 11, 2026
1 day ago
Trump Mobile quietly rewrote its fine print to say the gold Trump phone may never be made, a year after taking $100 deposits
North America
Trump Mobile quietly rewrote its fine print to say the gold Trump phone may never be made, a year after taking $100 deposits
By Marco Quiroz-GutierrezMay 11, 2026
15 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.