• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
LeadershipCES

Bosch Makes a Case for the Connected Factory

Alan Murray
By
Alan Murray
Alan Murray
Down Arrow Button Icon
Alan Murray
By
Alan Murray
Alan Murray
Down Arrow Button Icon
January 7, 2016, 9:53 AM ET
Inside The 2016 Consumer Electronics Show
Volkmar Denner, chief executive officer of Robert Bosch GmbH, speaks during an event at the 2016 Consumer Electronics Show (CES) in Las Vegas.Photograph by Bloomberg via Getty Images

I spent a couple of hours yesterday wandering the 2.2 million square feet of exhibit space at CES Las Vegas, looking at smart lights, smart washing machines, smart door bells, smart tooth brushes. (As it turns out, there are no stupid products at CES.)

If this extravaganza is any indication, the connected home is just around the corner. You’ll be able to control everything in your house from the screen of your smart phone.

But for all the gee-whiz gadgetry, I still had a hard time finding products whose use case felt compelling. I’m not yet convinced I need to change the color of my house lights while on vacation, or turn on the washing machine from work, or talk to my oven. This, no doubt, reflects a lack of imagination on my part. But I’m just not feeling it yet. One notable exception: the smart refrigerator, which lets you peak inside via smart phone from the grocery store to see what items you are missing.

If the case for the connected home is still shaky, though, the case for the connected factory is not. I spent some time with Volkmar Denner, CEO of Robert Bosch GmbH, who has put the Internet of Things at the center of his company’s strategy. Bosch makes an array of “smart” consumer products, is the world’s leading manufacturer of MEMS (Micro-Electro-Mechanical Systems) sensors, and provides a host of components for automobile makers. (Of course, in one unfortunate case, Bosch supplied Volkswagen with diesel engine software that turned out to be a little too smart for its own good.)

Denner also has pushed to remake his company’s 250 factories around the world using connected technology. His most advanced plant is in Homburg, Germany, which makes hydraulic components for cars. Denner says connected technologies have enabled that plant to increase productivity by 10% and reduce inventory via faster turnover by 30%. That’s smart.

I asked Denner how far Bosch is in realizing the full benefits of the Internet of Things – or “Industry 4.0”, as the Germans like to call it. On a scale of 1 to 10, he put it at 3, and said Bosch is still further ahead than most companies because of its ability to combine technology and manufacturing expertise. That leaves plenty of potential for widespread productivity gains in the decades ahead.

Bosch also deserves credit for making a major investment in research in these game-changing technologies. “We have 55,000 people in R&D,” Danner said, “and spend 10 percent of our sales on it.”

 

Subscribe to CEO Daily, Fortune’s daily newsletter on the top business news of the day.

Alan Murray
@alansmurray
alan.murray@fortune.com
About the Author
Alan Murray
By Alan Murray
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon

Latest in Leadership

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Most Popular

placeholder alt text
Economy
Trump may have shot himself in the foot at the Fed, as Powell could stay on while Miran resigns from White House post
By Eleanor PringleFebruary 4, 2026
1 day ago
placeholder alt text
Politics
Peter Thiel warns the Antichrist and apocalypse are linked to the ‘end of modernity’ currently happening—and cites Greta Thunberg as a driving example
By Nick LichtenbergFebruary 4, 2026
1 day ago
placeholder alt text
Success
After decades in the music industry, Pharrell Williams admits he never stops working: ‘If you do what you love everyday, you’ll get paid for free'
By Emma BurleighFebruary 3, 2026
2 days ago
placeholder alt text
Investing
Tech stocks go into free fall as it dawns on traders that AI has the ability to cut revenues across the board
By Jim EdwardsFebruary 4, 2026
1 day ago
placeholder alt text
Commentary
I've studied nonviolent resistance in war zones for 20 years and Minnesota reminds me of Colombia, the Philippines and Syria
By Oliver Kaplan and The ConversationFebruary 3, 2026
2 days ago
placeholder alt text
Investing
Ray Dalio warns the world is ‘on the brink’ of a capital war of weaponizing money—and gold is the best way for people to protect themselves
By Sasha RogelbergFebruary 4, 2026
1 day ago

Latest in Leadership

Real EstateHousing
Rocket CEO says U.S. mortgage industry is a ‘tale of two cities.’ His booming business shows a broader reality for American homebuyers
By Sydney LakeFebruary 5, 2026
1 hour ago
Amodei
Big TechBattle for Talent
Tech giants are shelling out up to $400k for AI evangelists to defend against surging American skepticism
By Jake AngeloFebruary 5, 2026
3 hours ago
Palmer Luckey,
SuccessCareers
Forget a degree—$30 billion defense startup Anduril will fast-track your job application if you can win its AI drone flying contest
By Preston ForeFebruary 5, 2026
5 hours ago
desantis
CommentaryLeadership
Understanding corporate leaders’ muted Minnesota response: the example of Disney, Florida and conservative retaliation
By Alessandro Piazza and The ConversationFebruary 5, 2026
5 hours ago
Nestlé CEO Philipp Navratil
Successchief executive officer (CEO)
Nestlé’s CEO drinks 8 coffees a day, but says Gen Z staffers are his secret to staying sharp by ‘learning constantly’
By Emma BurleighFebruary 5, 2026
5 hours ago
Altman throws a peace sign as he drives a golf cart.
C-SuiteSam Altman
OpenAI’s Sam Altman says his highly disciplined daily routine has ‘fallen to crap’—and now unwinds on weekends at a ranch with no cell phone service
By Jacqueline MunisFebruary 5, 2026
5 hours ago