• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Surging Treasury yields expose a brutal truth: America has no margin for error on its $39 trillion debt

2

U.S. says deals with Iran for safe Hormuz transit are prohibited

3

After a judge ordered Trump's name be removed from the Kennedy Center, president says it will 'soon be closed, probably never to open again'

1

Surging Treasury yields expose a brutal truth: America has no margin for error on its $39 trillion debt

2

U.S. says deals with Iran for safe Hormuz transit are prohibited

3

After a judge ordered Trump's name be removed from the Kennedy Center, president says it will 'soon be closed, probably never to open again'
LeadershipDonald Trump

The Deceivingly Simple Reasons Behind Donald Trump’s Rise

Geoff Colvin
By
Geoff Colvin
Geoff Colvin
Senior Editor-at-Large
Down Arrow Button Icon
Geoff Colvin
By
Geoff Colvin
Geoff Colvin
Senior Editor-at-Large
Down Arrow Button Icon
December 21, 2015, 11:52 AM ET
GOP Presidential Candidates Debate In Las Vegas
LAS VEGAS, NV - DECEMBER 15: Republican presidential candidate Donald Trump during the CNN Republican presidential debate on December 15, 2015 in Las Vegas, Nevada. This is the last GOP debate of the year, with U.S. Sen. Ted Cruz (R-TX) gaining in the polls in Iowa and other early voting states and Donald Trump rising in national polls. (Photo by Justin Sullivan/Getty Images)Photograph by Justin Sullivan—Getty Images

The Trump boom continues to grow, and the political pros who have missed it from day one are scrambling for explanations. Hillary Clinton, Bernie Sanders, and Martin O’Malley made sure to bash him during their debate on ABC Saturday night, and CBS News headlined, “Donald Trump dominates Democratic debate discussion on Facebook.” NBC’s Meet the Press booked him as a guaranteed high-audience guest Sunday morning. The latest polls show him with his biggest numbers yet. Absolutely no one foresaw this (least of all himself, I strongly suspect). What’s going on?

Just to put my cards on the table: I don’t think Trump should be President (or v.p. or anywhere near any position of government authority), and I’m confident he will not be. But I do think his rise is pretty easy to explain. Like it or not, he’s doing four things that effective leaders do, and doing them extremely well.

He gives voice to the feelings of many people, who become his followers. A recent piece in the Indianapolis Star based on interviews with Trump supporters notes that even though they’re starkly unlike the Ivy League billionaire, “when Donald Trump opens his mouth, they say they hear themselves.” Successful leaders have always done this. Most people yearn for someone who commands a larger stage to articulate what they’re feeling. When Trump calls for a ban on Muslims entering the U.S., and his numbers go up, that’s what he’s doing.

He shows fearlessness. For centuries, military leaders literally led armies into battle, inspiring the troops with their courage. Leaders must never show fear. When Republicans, Democrats, and commentators from left to right condemned Trump’s proposed Muslim ban, he was asked if he stood by his statement. Yes, he insisted. Conventional analysts saw this as doom. But his supporters saw it as their man standing up to the authorities who are trying to bring him down.

He shows decisiveness. Aspiring leaders should never forget that people want to be led. They are remarkably willing to support someone who makes firm decisions, and they can’t stand equivocation when they want action. Trump is never mealy-mouthed, even when he’s incoherent. When asked in last week’s debate for his views on America’s nuclear triad, his answer left no doubt that he hadn’t the remotest idea what the nuclear triad is – but he sure sounded firm and decisive, just as he does when he says Clinton “lies like crazy about everything” (as he did on Sunday) or Jeb Bush is “dumb as a rock” (as he did in a recent tweet).

He sees the path to a better tomorrow and says “follow me.” Not that he describes the path in much detail. Actual policy is not his strong suit. But giving hope is central to the leader’s job. Just as President Obama’s campaign slogan “Hope and Change” was brilliantly chosen for 2008, Trump’s “Make America Great Again!” is brilliantly chosen for today’s mood.

Trump hasn’t discovered anything new about leadership. On the contrary, he has discovered what’s old. The Republican field will be winnowed, and I suspect the content of Trump’s positions (and the lack of it) will eventually lead voters elsewhere. But whoever wants to beat him had better learn from him.

Sign up for Power Sheet, Fortune’s daily morning newsletter on leaders and leadership.

About the Author
Geoff Colvin
By Geoff ColvinSenior Editor-at-Large
LinkedIn iconTwitter icon

Geoff Colvin is a senior editor-at-large at Fortune, covering leadership, globalization, wealth creation, the infotech revolution, and related issues.

See full bioRight Arrow Button Icon

Latest in Leadership

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Leadership

Troy Link outside of a Jack Link's world headquarters sign
SuccessCareers
Jack Link’s CEO shares his message for Gen Z workers: Commit, stick to it, and ‘be really good at it’
By Preston ForeMay 31, 2026
4 minutes ago
Snowflake CEO says monster quarter shows why software firms need new pricing models to thrive in AI age
AISnowflake Computing
Snowflake CEO says monster quarter shows why software firms need new pricing models to thrive in AI age
By Sebastian HerreraMay 30, 2026
14 hours ago
Warren Buffett’s son Peter didn’t know his dad was a billionaire until his 20s—he found out from a rich list
SuccessWarren Buffett
Warren Buffett’s son Peter didn’t know his dad was a billionaire until his 20s—he found out from a rich list
By Sydney LakeMay 30, 2026
16 hours ago
A woman in a dark blazer speaks in front of a table of people.
SuccessLeadership
‘Don’t be yourself’ in the workplace, actually, Columbia professor says. Here’s why authenticity is ‘overrated’
By Sasha RogelbergMay 30, 2026
16 hours ago
Former IHOP CEO Julia Stewart
SuccessJobs
Ex-Applebee’s exec was told she’d never be CEO—she bought the chain and fired her naysayer: ‘We don’t need two of us, so I’m gonna have to let you go’
By Emma BurleighMay 30, 2026
16 hours ago
Ex–Google CEO Eric Schmidt warns U.S. tech workers: Competing with China’s grueling 12-hour workdays means sacrificing work-life balance
Future of Workthe future of work
Ex–Google CEO Eric Schmidt warns U.S. tech workers: Competing with China’s grueling 12-hour workdays means sacrificing work-life balance
By Marco Quiroz-GutierrezMay 30, 2026
16 hours ago

Most Popular

Surging Treasury yields expose a brutal truth: America has no margin for error on its $39 trillion debt
Economy
Surging Treasury yields expose a brutal truth: America has no margin for error on its $39 trillion debt
By Shawn TullyMay 30, 2026
1 day ago
U.S. says deals with Iran for safe Hormuz transit are prohibited
Politics
U.S. says deals with Iran for safe Hormuz transit are prohibited
By Jack Wittels and BloombergMay 30, 2026
17 hours ago
After a judge ordered Trump's name be removed from the Kennedy Center, president says it will 'soon be closed, probably never to open again'
Law
After a judge ordered Trump's name be removed from the Kennedy Center, president says it will 'soon be closed, probably never to open again'
By Collin Binkley and The Associated PressMay 30, 2026
11 hours ago
Gen Z is rejecting $200 dates and choosing 'solo-maxxing'—and dating apps are taking a hit
Economy
Gen Z is rejecting $200 dates and choosing 'solo-maxxing'—and dating apps are taking a hit
By Sydney LakeMay 30, 2026
22 hours ago
Current price of oil as of May 29, 2026
Personal Finance
Current price of oil as of May 29, 2026
By Joseph HostetlerMay 29, 2026
2 days ago
After Blue Origin rocket explosion, NASA's entire moon exploration program depends on SpaceX for now as Musk eyes blockbuster IPO soon
Innovation
After Blue Origin rocket explosion, NASA's entire moon exploration program depends on SpaceX for now as Musk eyes blockbuster IPO soon
By Jason MaMay 30, 2026
12 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.