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BMW CEO collapses during Frankfurt Auto Show presentation

By
Michal Addady
Michal Addady
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By
Michal Addady
Michal Addady
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September 15, 2015, 12:19 PM ET
BMW CEO Krueger collapses at a presentation during the media day at the Frankfurt Motor Show (IAA) in Frankfurt
BMW CEO Harald Krueger collapses at a presentation during the media day at the Frankfurt Motor Show (IAA) in Frankfurt, Germany, September 15, 2015. German luxury carmaker BMW's new chief executive, Krueger, fainted on stage at the Frankfurt auto show on Tuesday, a Reuters witness reported. Krueger collapsed as he was commenting on BMW's latest models during a news conference. REUTERS/Kai Pfaffenbach - RTS14SDPhotograph by Kai Pfaffenbach — Reuters
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Harald Krueger, who took over as the CEO of BMW earlier this year, collapsed while presenting the company’s new lineup at the Frankfurt Auto Show, the Associated Press reports.

He supposedly fell backwards within the first five minutes of the presentation and was immediately attended to by his staff. The 49-year-old was then examined by a doctor, who advised him to cancel his appointments for the rest of the day, including a round table he was supposed to hold with journalists. It was taken over by BMW’s CFO in Krueger’s absence.

Maximilian Schoeberl, a spokesman for BMW, told AP that Krueger had not been feeling well prior to the news conference, perhaps due to a lot of recent traveling. He added that his “condition is not worrisome” and the doctors have “ruled out anything serious.”

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By Michal Addady
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