• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Philanthropy leader at Warren Buffett and Bill Gates’ Giving Pledge says children of billionaires are pushing them to give their wealth away faster

2

Meet a 71-year-old who retired as a radiologist and professor, and now runs a banana-skewer business: ‘I never want to retire. Why would you do that?’

3

China suffers another setback in effort to de-dollarize global finance as anchor in the greenback's dominance quietly exits Beijing's payment scheme

1

Philanthropy leader at Warren Buffett and Bill Gates’ Giving Pledge says children of billionaires are pushing them to give their wealth away faster

2

Meet a 71-year-old who retired as a radiologist and professor, and now runs a banana-skewer business: ‘I never want to retire. Why would you do that?’

3

China suffers another setback in effort to de-dollarize global finance as anchor in the greenback's dominance quietly exits Beijing's payment scheme
TechApple

Apple unveils next generation iPhone 6s, 6s Plus

By
Jason Cipriani
Jason Cipriani
Down Arrow Button Icon
By
Jason Cipriani
Jason Cipriani
Down Arrow Button Icon
September 10, 2015, 12:34 PM ET
Photo by Jason Cipriani
Google source logo
Add Fortune on Google for similar content.

On the outside, there’s little difference between Apple’s current iPhone 6 and iPhone 6 Plus and its next generation replacement.

Both sets of iPhones are the same size and weight, and even feature the same bulging camera lens on the back. Save for the new pink—excuse me, rose gold—finish on Apple’s latest smartphones, you’d be hard pressed to tell the two apart, that is, until you turn them on.

As was long rumored to be the case, Apple added pressure-sensitive technology to its new iPhones, which the company is calling 3D Touch. The technology can launch features and perform a variety of functions when varying levels of force are applied to the screen.

For example, thanks to 3D Touch, when users lightly press on the phone’s music icon it will display a menu containing shortcuts to Beats 1 or search functions. When in the Mail app, users can open a message preview, while pressing harder will open the message in full.

The 3D Touch technology isn’t applied to every app equally, which means it’s basically a lot trial and error. I attempted to open the Settings icon, by lightly pressing on the app, but instead some gentle vibration and a shake suggested 3D Touch didn’t work.

I found the technology to be a useful addition, or I guess I should say, the thought of 3D touch appears to be a useful addition, although determining its true utility will require more time with the device. I can see it being a functional and practical feature or, alternatively, just a useless addition.

The iPhone 6s and iPhone 6s Plus will be available on pre-order starting Sept. 12, and will be available in stores on Sept. 25. Pricing starts at $199 with a two-year contract.

Sign up for Data Sheet, Fortune’s daily newsletter about the business of technology.

For more news about Apple, check out the following Fortune video:

About the Author
By Jason Cipriani
See full bioRight Arrow Button Icon

Latest in Tech


Most Popular

Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

    Latest in Tech


    Most Popular

    © 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
    FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.