A quick Google search of “LinkedIn email” provides a glimpse at how users of the professional social network feel about its presence in their inboxes. The first page of search results includes “How to Stop Annoying LinkedIn Emails,” “Turn Off Annoying LinkedIn Emails,” “How to Disable all of LinkedIn Emails,” and even “Judge Allows Lawsuit Over LinkedIn Emails to Progress.”
LinkedIn is listening. In a blog post Monday, Aatif Awan, senior director of product management, said, “we get it.” And LinkedIn is cutting down the number of emails its users receive.
Now, instead of emailing a user each time he or she receives an invitation to connect, users who receive a large number of requests will only receive one weekly digest email. And LinkedIn users who are part of groups — like alumni or professional networks — will receive digests of the groups’ updates instead of minute-by-minute emails. The changes will cut emails by 40%, the company says.
“When it comes to your inbox, the message has been received: less is more,” Awan wrote.