The app works like this: BetterWorks tracks performance digitally all the time and allows co-workers to “nudge” each other to work harder, or congratulate one another for an accomplished task. On the desktop version, there’s the ability to view org charts of workers, check out analysis of project progress and set goals, according to the company website. CEO Kris Duggan told Wired: “The real product metaphor for me is: FitBit for Work. How do we make things open, transparent, measurable, and engaging?”