• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Trump, who has repeatedly called climate change fake, is now threatening Brazil with tariffs over the deforestation of the Amazon

2

'We didn’t see this coming': Wall Street eats its forecasts as stocks sell off globally on fear of AI bubble ahead of SpaceX IPO

3

Current price of oil as of June 8, 2026

1

Trump, who has repeatedly called climate change fake, is now threatening Brazil with tariffs over the deforestation of the Amazon

2

'We didn’t see this coming': Wall Street eats its forecasts as stocks sell off globally on fear of AI bubble ahead of SpaceX IPO

3

Current price of oil as of June 8, 2026
LeadershipBusinessperson of the Year

5 headwinds Wal-Mart’s new CEO will face

Claire Zillman
By
Claire Zillman
Claire Zillman
Editor, Leadership
Down Arrow Button Icon
Claire Zillman
By
Claire Zillman
Claire Zillman
Editor, Leadership
Down Arrow Button Icon
November 25, 2013, 1:32 PM ET
Doug McMillon, Wal-Mart’s soon-to-be CEO

FORTUNE — Wal-Mart announced on Monday that company veteran C. Douglas McMillon will replace chief executive officer Mike Duke when he retires early next year.

McMillon has a stellar resume that reflects his veteran status at the nation’s largest employer: The 47-year-old started his career in the company’s merchandising division and went on to lead the company’s logistics, distribution, and administration divisions before overseeing Wal-Mart International in 2005 and becoming chief executive of Sam’s Club in 2006. He currently heads Wal-Mart’s (WMT) operations outside the U.S.

In a report released this morning, The Buckingham Reseach Group called McMillon a “great choice,” citing his overseas experience and his work to integrate systems across the company’s procurement, distribution and merchandising divisions.

MORE: The new subprime loan magnet: Your car

But McMillon’s impressive tenure at Wal-Mart will by no means make his new job an easy one. Here are some of the challenges he’ll face:

1. Wage outrage

The most public and populist of all of Wal-Mart’s troubles is the contentious relationship it has with its hourly workers. Retail workers’ protests of Wal-Mart’s low hourly wages started in earnest last October and have continued ever since. There will be no letting up this holiday season; non-union worker group OUR Wal-Mart said 1,500 protests are planned for Black Friday 2013. The most recent burst of outrage came earlier this month when a Wal-Mart store in Canton, Ohio held a food drive in an employee lounge for the store’s own workers. “Please donate food items so associates in need can enjoy Thanksgiving dinner,” said a sign placed above several plastic bins. A company spokesperson said that the food drive was for staffers who had undergone hardships and reflected just how much store employees care about each other. The company has previously characterized worker protests as “publicity stunts” and has stood by its hourly pay.

2. Depressed sales

Wal-Mart may be able to brush off its reputation woes, but it will not be able to dismiss its weak sales quite as easily. When the company reported its third-quarter earnings earlier this month, comparable sales were down 0.3% as shoppers made fewer trips to the stores. Those figures continued a downward trend seen earlier this year when same-store sales dipped 0.3% in the second quarter and 1.4% in the first. The lackluster performance forced the retailer to forecast disappointing profits for the upcoming holiday shopping season — it expects flat comparable sales in the U.S. — which its executives have predicted to be “as competitive” as they’ve ever seen it. The main contributor to stores’ poor performance is reluctance by lower-income shoppers to spend money on discretionary goods because of this year’s higher payroll taxes and slow job growth.

MORE: Apple as the goose that laid the golden eggs. Five of them.

3. Making it in the big city

One of the bright spots for Wal-Mart has come from its Neighborhood Markets stores, which are mini, city-based shops outfitted to accommodate express shopping trips and compete with dollar stores. Comparable sales at these smaller stores grew 3.4% in the third quarter of this year. Wal-Mart has 300 small stores now but plans to have 400 by the end of the year, which means that Neighborhood Market openings will outpace new superstores for the first time ever. But determining how to supply the 38,000 square-foot shops — which are a third of the size of Wal-Mart’s supercenters — is still in the air, as is the success such stores will have in different metropolitan areas. Organized labor has opposed Wal-Mart’s efforts to move into major cities because of the company’s history of anti-union tactics. The store recently won the right to open its second and third stores in Chicago after years of lobbying, but politicians and union leaders have long kept the company from entering New York City.

4. Surviving in the Amazon

Wal-Mart has invested heavily in merging its online, offline, and mobile commerce operations, a strategy that encourages customers to use the Wal-Mart app while they’re in the store. The effort has resulted in some success. In the third quarter of this year, online sales increased 40%, and the company expects its e-commerce to total $10 billion, 2.1% of its total sales, by the end of the year. That’s a huge figure, but it represents just how far Wal-Mart has to go to catch its biggest e-commerce competitor, Amazon (AMZN), which brought in $61 billion in net sales last fiscal year.

MORE: 10 Most Powerful Women in autos

5. Growth abroad

McMillon’s appointment as Wal-mart CEO is an answer to at least one of the company’s biggest questions: what role it will have internationally. The company’s U.S. market is near saturation, so it makes sense to ramp up overseas operations, but international markets typically offer lower operating margins and returns. Wal-Mart’s international sales rose 4.1% to $34.4 billion in the third quarter, but comparable sales fell in key markets like Mexico and Canada. Wal-Mart has long put a big emphasis on its global growth, but its overseas operations are still small compared to its domestic business: The international division represented 29% of the company’s 2013 fiscal revenue. But by choosing McMillon, who oversaw Wal-Mart’s acquisitions of Massmart in South Africa, Netto in the U.K., and Yihaodian in China, the company has indicated that it will continue to try to tap the international markets as a counter to anemic growth at home.

About the Author
Claire Zillman
By Claire ZillmanEditor, Leadership
LinkedIn iconTwitter icon

Claire Zillman is a senior editor at Fortune, overseeing leadership stories. 

See full bioRight Arrow Button Icon

Latest in Leadership

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Leadership

Artistic drawing of two employees using several tools at once
AIefficiency
Why dbt Labs CEO views AI efficiency and creativity as the same thing
By Sage LazzaroJune 9, 2026
50 minutes ago
Reward or threat? Omnisend offers quarterly raises for employees who use AI to drive business impact—and says those who don’t will get left behind
AIMarketing
Reward or threat? Omnisend offers quarterly raises for employees who use AI to drive business impact—and says those who don’t will get left behind
By Sage LazzaroJune 9, 2026
50 minutes ago
Artistic rendering of complex systems being simplified by two workers
AILumen Technologies
How Lumen’s ‘maniacal focus’ on KPIs drove measurable AI impact across use cases and the company at large
By Sage LazzaroJune 9, 2026
50 minutes ago
AI agents are flattening corporate hierarchies. Here’s how companies—and managers—can develop a new playbook
AIManagement
AI agents are flattening corporate hierarchies. Here’s how companies—and managers—can develop a new playbook
By Sharon GoldmanJune 9, 2026
50 minutes ago
Artistic rendering of a hacker trying to gain access to a worker's computer
AISecurity
AI is supercharging cyberattacks—and most companies aren’t ready
By Beatrice NolanJune 9, 2026
50 minutes ago
China builds 85% of the world’s humanoids robots for cheap at scale, but finding buyers is tricky
InnovationRobots
China builds 85% of the world’s humanoids robots for cheap at scale, but finding buyers is tricky
By The Associated Press and Chan Ho-HimJune 9, 2026
53 minutes ago

Most Popular

Trump, who has repeatedly called climate change fake, is now threatening Brazil with tariffs over the deforestation of the Amazon
Environment
Trump, who has repeatedly called climate change fake, is now threatening Brazil with tariffs over the deforestation of the Amazon
By Sasha RogelbergJune 8, 2026
18 hours ago
'We didn’t see this coming': Wall Street eats its forecasts as stocks sell off globally on fear of AI bubble ahead of SpaceX IPO
Economy
'We didn’t see this coming': Wall Street eats its forecasts as stocks sell off globally on fear of AI bubble ahead of SpaceX IPO
By Jim EdwardsJune 8, 2026
1 day ago
Current price of oil as of June 8, 2026
Personal Finance
Current price of oil as of June 8, 2026
By Joseph HostetlerJune 8, 2026
1 day ago
Gen Zers are arriving at college unable to even read a sentence—professors warn it could lead to a generation of anxious and lonely graduates
Success
Gen Zers are arriving at college unable to even read a sentence—professors warn it could lead to a generation of anxious and lonely graduates
By Preston ForeJune 7, 2026
2 days ago
'The golden years are not golden': Boomers are hoarding most of America's wealth and power because they're terrified of outliving their money
Economy
'The golden years are not golden': Boomers are hoarding most of America's wealth and power because they're terrified of outliving their money
By Nick LichtenbergJune 7, 2026
2 days ago
Current price of silver as of Monday, June 8, 2026
Personal Finance
Current price of silver as of Monday, June 8, 2026
By Joseph HostetlerJune 8, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.