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Apple’s Carl Icahn effect, redux

By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
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By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
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October 1, 2013, 10:44 AM ET
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FORTUNE — He’s done it again.

In August, corporate raider Carl Icahn announced on Twitter that he believed Apple (AAPL) at $470 was “extremely undervalued.” He said that he had taken a “large position” in the company, had talked to Tim Cook about accelerating the company’s record $60-billion stock buyback program, and would be meeting with Cook to discuss it further.

On the strength of two tweets from Icahn, the stock soared and the company gained $17 billion in market value in just over an hour.

Icahn issued another tweet Tuesday morning at 10:24 a.m. Eastern:

@Carl_C_Icahn: Had a cordial dinner with Tim last night. We pushed hard for a 150 billion buyback. We decided to continue dialogue in about three weeks.

The effect on Apple’s share price was nearly instantaneous.

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By Philip Elmer-DeWitt
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