• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
MPWMost Powerful Women

On Sheryl Sandberg and conquering confidence killers

By
Amanda Pouchot
Amanda Pouchot
Down Arrow Button Icon
By
Amanda Pouchot
Amanda Pouchot
Down Arrow Button Icon
March 5, 2013, 11:45 AM ET
Facebook COO Sheryl Sandberg with Patricia Sellers at Fortune’s 2012 Most Powerful Women summit in Laguna Niguel, Calif.

FORTUNE – At a recent work meeting, I caught myself saying the following words: “Well, this isn’t a great idea, but what if we did …” and then I stopped. I remember saying such things during my first few meetings as a consultant at McKinsey & Company, but I thought surely by now — as someone who had created and developed a company — I would not succumb to that kind of preemptive self-doubt. But there I was, suggesting that my thoughts weren’t worthy of discussion.

At a women’s conference in 2010, Diane von Furstenberg responded to an audience member’s question about how to behave confidently when you are not quite there with the following advice: “Fake it ‘til you make it.”

MORE: YouTube to launch music streaming service, take on Spotify

Sheryl Sandberg, COO of Facebook (FB), echoed von Furstenberg’s sentiment in a 2011 New Yorker profile. After listening to a college lecture on feeling like a fraud, she claimed, “I felt like that my whole life.” Throughout her college years, Sandberg says, “I really fooled them.” Addressing Barnard College graduates in 2011, she said that to this day she sometimes doesn’t feel confident in herself: “All along the way, I’ve had all of those moments, not just some of the time; I would say most of the time, where I haven’t felt that I owned my success.”

Joanna Barsh, senior director at McKinsey & Company and author of How Remarkable Women Lead, says her biggest career challenge was getting out of her own way: “I was — and am — plagued by limiting fears … and because my sponsors were not versed in how to interact with such a creature, they took my ‘no thank you’ at face value and offered their opportunity to the next person — a man who invariably grabbed it. It turns out that the challenge of getting out of my own way was the biggest one I ever faced.”

At first I thought the concept of “faking it” was insincere, and that I would be lying to those around me. I was worried I’d be found out — that they would discover that I don’t have the skills to be doing what I am doing, or that I don’t know what I am doing. I’ve come to recognize that these fears are irrational. But there are so many moments where I’ve let that little voice of doubt and insecurity take control.

Von Furstenberg, Sandberg, and Barsh make me feel less alone in falling prey to these negative thoughts. But just knowing that these powerful women had youthful moments of doubt is not enough: How did they actually learn to not listen to that feeling and get to where they are today?

Barsh suggests you should “remind yourself or find out what it is that you really want. Re-center yourself on possibilities … Let go of non-mission critical tasks, accepting that you are not perfect and should not have that as a goal in mind.” Sandberg’s suggestion is similar: “Don’t let your fears overwhelm your desire. Let the barriers you face — and there will be barriers — be external, not internal. Fortune does favor the bold, and I promise that you will never know what you’re capable of unless you try,” she told the Barnard audience.

MORE: What J.C. Penney’s Ron Johnson must do now

I’m a dreamer. I have big ideas for my company and for myself, but when it comes to action, I often hesitate, or worse, after I do something, I beat myself up over how I could have done it better. What I’ve come to learn is that the terrified feeling is part of being a professional, and especially part of being a female professional. I have learned to focus on what I can do one day at a time, ignoring the fear of failure. The opportunity to grow comes from taking risks, stretch assignments, and speaking up when you aren’t 100% confident. There may be a few bumps, but slight embarrassment only leads to learning.

When I begin to doubt myself, I think about my motivations for doing whatever it is I’m uncertain of. I train myself to focus on what is possible and try to silence that voice in the negative voice in the back of my head.

Amanda Pouchot co-founded The Levo League with Caroline Ghosn.

About the Author
By Amanda Pouchot
See full bioRight Arrow Button Icon

Latest in MPW

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in MPW

nicole
MPWWealth
Meet Goldman’s athlete whisperer: the woman who stands guard against $1 billion of fraud targeting sports fortunes
By Nick LichtenbergMay 10, 2026
2 hours ago
Young man working on laptop with headphones in modern coffeeshop
Future of Workskills gap
AI generated identical résumés for a man and a woman: Hers was more likely to be labeled ‘weak,’ while his got a 97% approval rating
By Eleanor PringleMay 10, 2026
3 hours ago
Fortune 500 Power Moves: Which executives gained and lost power this week
C-SuiteFortune 500 Power Moves
Fortune 500 Power Moves: Which executives gained and lost power this week
By Fortune EditorsMay 8, 2026
2 days ago
naomi
Commentarymental health
Naomi Osaka: the things I didn’t do to succeed
By Naomi OsakaMay 8, 2026
2 days ago
burke
ConferencesAthletic Gear
The CEO of Trek Bicycle reads 52 books a year, hates smartphones, and thinks Milton Friedman was wrong
By Nick LichtenbergMay 6, 2026
4 days ago
Aerie built a $2 billion brand by rejecting Victoria’s Secret’s old playbook. Now it wants to win the AI backlash
C-SuiteRetail
Aerie built a $2 billion brand by rejecting Victoria’s Secret’s old playbook. Now it wants to win the AI backlash
By Phil WahbaApril 30, 2026
10 days ago

Most Popular

'Employers are increasingly turning to degree and GPA' in hiring: Recruiters retreat from ‘talent is everywhere,’ double down on top colleges
Future of Work
'Employers are increasingly turning to degree and GPA' in hiring: Recruiters retreat from ‘talent is everywhere,’ double down on top colleges
By Jake AngeloMay 9, 2026
22 hours ago
Ted Cruz says the quiet part out loud: Trump accounts are Social Security personal accounts as GOP senator reveals 'dirty little secret'
Politics
Ted Cruz says the quiet part out loud: Trump accounts are Social Security personal accounts as GOP senator reveals 'dirty little secret'
By Jason MaMay 9, 2026
18 hours ago
Red flag test: former CEO explains why he rejects job candidates who say they can start right away
Success
Red flag test: former CEO explains why he rejects job candidates who say they can start right away
By Orianna Rosa RoyleMay 9, 2026
23 hours ago
You're probably safe from the Hantavirus outbreak, but here's what you absolutely must not do, experts say
Politics
You're probably safe from the Hantavirus outbreak, but here's what you absolutely must not do, experts say
By Catherina GioinoMay 8, 2026
2 days ago
Companies are abandoning 'peanut butter' raises as pay-for-performance takes over the workplace in the AI era
Future of Work
Companies are abandoning 'peanut butter' raises as pay-for-performance takes over the workplace in the AI era
By Marco Quiroz-GutierrezMay 9, 2026
1 day ago
A Michigan farm town voted down plans for a giant OpenAI-Oracle data center. Weeks later, construction began
Magazine
A Michigan farm town voted down plans for a giant OpenAI-Oracle data center. Weeks later, construction began
By Sharon GoldmanMay 6, 2026
4 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.