• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
LeadershipSteve Jobs

Why We Were Lucky to Live in a World With Steve Jobs

By
Stanley Bing
Stanley Bing
Down Arrow Button Icon
By
Stanley Bing
Stanley Bing
Down Arrow Button Icon
September 12, 2011, 5:00 AM ET
Illustration by Jason Schneider

I want to take this opportunity, before time and our common mortality rob me of the chance to do so, to thank you, Steve Jobs, for all that you have done for me. No, I never had the privilege of meeting you, or had a chance to get yelled at by you in a business meeting, or even watch your charisma transform an audience into acolytes. But I feel as if I know you well enough to express, as you ascend to your new role as chairman, the sadness I feel and my gratitude for so many of the good things that you have brought to my life. It’s not business. It’s personal.

I want to thank you for my graphical interface. There were computers, of course, before you made that first Mac. They could run only one program at a time. They had no graphics. You knew that was lame. You imagined the alternative—multiple programs, launched by clicks, running concurrently in a windowed field. Last night I watched a movie, printed photos, harvested e-mail, and bought a bunch of business socks, all at the same time. So thanks for my GUI.

I want to thank you for my mouse. Can you imagine a world without mouses? I can’t. Before you bred them for commercial use, a person needed a host of keyboard commands to get anything done, and a lot of programming code to produce words and numbers on paper. I read somewhere that you got the vision after you visited Xerox’s PARC. They showed you what they were up to, but they sort of didn’t know what they had. You ran with it. Because that’s the way you did everything. All in. Feet first.

For more on Steve Jobs, watch this Fortune video:

I want to thank you for all Macs, great and small. I went to your Apple Store (AAPL) the other day and saw a tidy row of new machines, from the slender new Airs to the massive towers of power. I wanted every one. They’re pretty and shiny, unlike my big old black rubberized clunker the corporation gave me, and the last time I got a virus was just before I put my Windows PC into the closet. That was when I sent the phrase “I love you” to 22,000 fellow employees and the CEO. “I love you too, Bing, but let’s not let anybody know,” he e-mailed back.

I want to thank you for my Airport Extreme, the small white box through which I get my Internet. Before it, I used to have to plug in and configure this horrible router. It never worked. I often ended up screaming and crying and throwing hardware at the wall. This thing? You just plug it in and use it. Sometimes as I fall asleep I watch the little fellow, with its round eye glowing green in the darkness, a beacon of easy functionality.

Thanks for my iPod, which pretty much defined how I listen to music now. And for iTunes, which you made too easy not to understand. And for my iPad too, which despite all protestations is really nothing more than an Angry Birds machine. No, you can’t work on it. So what? Work isn’t everything.

And thanks for my new iPhone, which channels a million apps and does everything well except the phone part. A pompous Silicon Valley dude I know used to say, with a weary grin, “Every year is the year for mobile.” Until you decided it was, Steve. And so I never have to generate a single unaided thought for the rest of my life. What a relief!

And oh, yeah. Thanks for Toy Story too. And Up. Really loved Up.

It’s been your world, Steve. And we’ve been lucky enough to run along behind you, picking up goodies as you dropped them in our path. It’s a little scary to think that one day you’ll go off to your famous mountaintop and not return with the next big thing. But at least we can all say we lived in a time when there was a person with such an imagination, and offer thanks in whatever digital or analog format we choose, wherever on earth we may be. We can do that now.

This article is from the September 26, 2011 issue of Fortune with the headline “Thanks, Steve.”

About the Author
By Stanley Bing
See full bioRight Arrow Button Icon

Latest in Leadership

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Leadership

As hantavirus outbreak unfolds, the CDC is missing in action, experts say. ‘I’m very sorry to say that we are not prepared’
PoliticsHealth
As hantavirus outbreak unfolds, the CDC is missing in action, experts say. ‘I’m very sorry to say that we are not prepared’
By Mike Stobbe and The Associated PressMay 9, 2026
14 hours ago
Photo of Zak Brown
SuccessSports
Before the McLaren CEO got a $50 million payday from his team’s F1 championship, he was a high-school dropout who got his start on Wheel of Fortune
By Sasha RogelbergMay 9, 2026
15 hours ago
‘Employers are increasingly turning to degree and GPA’ in hiring: Recruiters retreat from ‘talent is everywhere,’ double down on top colleges
Future of WorkEducation
‘Employers are increasingly turning to degree and GPA’ in hiring: Recruiters retreat from ‘talent is everywhere,’ double down on top colleges
By Jake AngeloMay 9, 2026
15 hours ago
Protester at Jeffrey Epstein hearing
LawJeffrey Epstein
How Jeffrey Epstein leveraged a prestigious U.N.-affiliated nonprofit—and the Gates Foundation—to control women and keep them in his orbit
By Jessica MathewsMay 9, 2026
15 hours ago
Red flag test: former CEO explains why he rejects job candidates who say they can start right away
SuccessThe Interview Playbook
Red flag test: former CEO explains why he rejects job candidates who say they can start right away
By Orianna Rosa RoyleMay 9, 2026
16 hours ago
Qualcomm’s CEO is working with ‘pretty much all’ major AI players on top-secret devices—and powering OpenAI’s first push into hardware
AIQualcomm
Qualcomm’s CEO is working with ‘pretty much all’ major AI players on top-secret devices—and powering OpenAI’s first push into hardware
By Eva RoytburgMay 9, 2026
18 hours ago

Most Popular

'Employers are increasingly turning to degree and GPA' in hiring: Recruiters retreat from ‘talent is everywhere,’ double down on top colleges
Future of Work
'Employers are increasingly turning to degree and GPA' in hiring: Recruiters retreat from ‘talent is everywhere,’ double down on top colleges
By Jake AngeloMay 9, 2026
15 hours ago
Ted Cruz says the quiet part out loud: Trump accounts are Social Security personal accounts as GOP senator reveals 'dirty little secret'
Politics
Ted Cruz says the quiet part out loud: Trump accounts are Social Security personal accounts as GOP senator reveals 'dirty little secret'
By Jason MaMay 9, 2026
11 hours ago
You're probably safe from the Hantavirus outbreak, but here's what you absolutely must not do, experts say
Politics
You're probably safe from the Hantavirus outbreak, but here's what you absolutely must not do, experts say
By Catherina GioinoMay 8, 2026
1 day ago
A Michigan farm town voted down plans for a giant OpenAI-Oracle data center. Weeks later, construction began
Magazine
A Michigan farm town voted down plans for a giant OpenAI-Oracle data center. Weeks later, construction began
By Sharon GoldmanMay 6, 2026
4 days ago
California farmers must destroy 420,000 peach trees after Del Monte closes its canneries and cancels more than $550 million in long-term contracts
North America
California farmers must destroy 420,000 peach trees after Del Monte closes its canneries and cancels more than $550 million in long-term contracts
By Sasha RogelbergMay 7, 2026
2 days ago
The CEO of Maersk, which ships 14% of everything you buy, said the Iran war is adding $500 million in monthly costs it's trying not to pass down
Energy
The CEO of Maersk, which ships 14% of everything you buy, said the Iran war is adding $500 million in monthly costs it's trying not to pass down
By Sasha RogelbergMay 8, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.