• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

After 40 investors rejected Jeff Bezos’ Amazon pitch, his parents offered $245,573 of their retirement savings

2

China suffers another setback in effort to de-dollarize global finance as anchor in the greenback's dominance quietly exits Beijing's payment scheme

3

'Skills nobody can take': Meet a 20-year-old with a 4.5 GPA who skipped college for technical school to land an 'AI-proof' career

1

After 40 investors rejected Jeff Bezos’ Amazon pitch, his parents offered $245,573 of their retirement savings

2

China suffers another setback in effort to de-dollarize global finance as anchor in the greenback's dominance quietly exits Beijing's payment scheme

3

'Skills nobody can take': Meet a 20-year-old with a 4.5 GPA who skipped college for technical school to land an 'AI-proof' career
Pet Owners

See Spot? Spend.

By
Daniel Roberts
Daniel Roberts
Down Arrow Button Icon
By
Daniel Roberts
Daniel Roberts
Down Arrow Button Icon
March 1, 2011, 10:00 AM ET
Google source logo
Add Fortune on Google for similar content.

‘Tis the season for dog lovers: In January the AKC/Eukanuba National Championship aired. Then, on Valentine’s Day, the industry’s Great Dane: the Westminster Kennel Club Dog Show. So is pet spending rebounding? Owners still pay for food (and buy an average of 9.3 tennis balls a year), but they are cutting back on supplies.



  • $47.7 BILLION: Estimated total U.S. pet industry expenditures in 2010. That’s up from $45.5 billion in 2009, which is up from $36.3 billion in 2005.
  • 40%: The percentage of U.S. households that own a dog. 62% of homes have at least one pet of some kind. That number has stayed constant for years.
  • 22,000: Number of events sanctioned by the American Kennel Club in the U.S. every year (including dog shows, hunt tests, agility trials, herding tests, and others).

Sources: 2009/2010 American Pet Products Association National Pet Owners Survey, APPA, American Kennel Club, Wedbush Securities

Also on Fortune.com:

Creating the ultimate cult brand

Why Starbucks should buy Peet’s

Crystal-clear cell phone calls are coming. Really.

About the Author
By Daniel Roberts
See full bioRight Arrow Button Icon

Latest in Features


Most Popular

Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

    Latest in Features


    Most Popular

    © 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
    FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.