• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Video Games

Nintendo does 3D with the groundbreaking 3DS (video)

By
JP Mangalindan
JP Mangalindan
Down Arrow Button Icon
By
JP Mangalindan
JP Mangalindan
Down Arrow Button Icon
January 12, 2011, 11:36 AM ET

The new 3DS might look milquetoast, but it’s Nintendo’s latest stab at doing what it does best: Videogame innovation.



The Nintendo 3DS

In March*, Nintendo launches the 3DS in the U.S. If all goes according to plan the handheld console will one-up previous Game Boy iterations and Sony’s Playstation Portable with more advanced hardware, most notably a 3-D screen that doesn’t require the clunky glasses consumers now associate with 3-D TVs, movies, and games. (Note: Nintendo says the 3DS is part of the “DS family.”)

On the outside, the 3DS bears a striking resemblance to its predecessor, the DSi, a lightweight, plastic clamshell handheld device lithe enough to slip into your back pocket, but so benign-looking so as to pass for a toy, albeit a high-end one. Similarly, the 3DS weighs in at 226 grams and measures 5.3-inches wide, 2.9-inches long and less than an inch tall when shut.

Here’s a list of confirmed features:

  • Two screens: a 3.5-inch 3-D screen with an 800 x 240 pixel resolution — 400 pixels for each eye. Again, no glasses required. A second 3-inch non-3-D, touch screen with a 320 x 240 pixel resolution rests on the 3DS’s bottom half.
  • Several augmented reality games will come pre-installed, along with at least six AR “cards” which these games can interact with.
  • The 3-D Depth Slider lets players crank up (or turn down) the level of 3-D as easily as you would turn up the volume with an analogue slider. For instance, if you slide the 3-D effect all the way down, you’re left with a normal 2-D image.
  • Three cameras: two on the outside of the chassis which combine images to create 3-D photos and a standard VGA camera on the inside that takes candy bar phone-like 2-D pics.
  • Sleep Mode WiFi: Nintendo’s latest can download new game content – stages, ghost data, rankings – and communicate with other 3DSes within proximity while turned off. So hypothetically, a player with a 3DS in his bag could automatically swap Pokémon with another player’s 3DS while walking down the street.
  • A motion sensor and a gyro sensor enabling motion-based game mechanics not unlike those found in iPhone or iPod Touch games. Players could arguably use tilt the Game Boy to steer left or right while driving, or shake it to dodge opponents in one-on-one fighting games.
  • A 2 GB SD Card for storage.
  • A speculated price point of between $249 and $299 in the U.S., significantly more than the Nintendo Wii console’s current $199 price tag.

Fortune senior writer Jessi Hempel interviewed Nintendo President Reggie Fils-Aime at CES, who walked her through the ins-and-outs of the 3DS:

[cnnmoney-video vid=/video/technology/2011/01/11/bst_nintendo_3ds.fortune]

*Editor’s note: Due to an editing error, the unconfirmed release date of March 11th was published. Nintendo has said that the 3DS will be released sometime in March 2011 in North America. The sentence has been corrected.

About the Author
By JP Mangalindan
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

A federal judge weighing the future of a D.C. golf course doesn’t want to be Amy Poehler, but Trump might be interested as he remakes parks
PoliticsDonald Trump
A federal judge weighing the future of a D.C. golf course doesn’t want to be Amy Poehler, but Trump might be interested as he remakes parks
By Steven Sloan and The Associated PressMay 9, 2026
2 hours ago
Trump sees ‘beginning of the end’ in Russia’s war on Ukraine as both sides agrees to his request for a 3-day ceasefire
EuropeRussia
Trump sees ‘beginning of the end’ in Russia’s war on Ukraine as both sides agrees to his request for a 3-day ceasefire
By Darlene Superville and The Associated PressMay 9, 2026
2 hours ago
Russian debt defaults are surging, with a quarter of the bond market at risk, while Putin hides in bunkers fixated on his war instead of the economy
EconomyRussia
Russian debt defaults are surging, with a quarter of the bond market at risk, while Putin hides in bunkers fixated on his war instead of the economy
By Jason MaMay 9, 2026
3 hours ago
Ted Cruz says the quiet part out loud: Trump accounts are Social Security personal accounts as GOP senator reveals ‘dirty little secret’
PoliticsSocial Security
Ted Cruz says the quiet part out loud: Trump accounts are Social Security personal accounts as GOP senator reveals ‘dirty little secret’
By Jason MaMay 9, 2026
5 hours ago
Putin presides over Russia’s Victory Day parade without tanks, missiles and other heavy equipment due to threat of Ukrainian long-range drones
PoliticsRussia
Putin presides over Russia’s Victory Day parade without tanks, missiles and other heavy equipment due to threat of Ukrainian long-range drones
By The Associated PressMay 9, 2026
7 hours ago
Bahrain, which hosts the U.S. Navy’s Mideast HQ, arrests dozens with alleged links to Iran’s Revolutionary Guard
PoliticsIran
Bahrain, which hosts the U.S. Navy’s Mideast HQ, arrests dozens with alleged links to Iran’s Revolutionary Guard
By Adam Schreck, Samy Magdy and The Associated PressMay 9, 2026
7 hours ago

Most Popular

California farmers must destroy 420,000 peach trees after Del Monte closes its canneries and cancels more than $550 million in long-term contracts
North America
California farmers must destroy 420,000 peach trees after Del Monte closes its canneries and cancels more than $550 million in long-term contracts
By Sasha RogelbergMay 7, 2026
2 days ago
A Michigan farm town voted down plans for a giant OpenAI-Oracle data center. Weeks later, construction began
Magazine
A Michigan farm town voted down plans for a giant OpenAI-Oracle data center. Weeks later, construction began
By Sharon GoldmanMay 6, 2026
4 days ago
The CEO of Maersk, which ships 14% of everything you buy, said the Iran war is adding $500 million in monthly costs it's trying not to pass down
Energy
The CEO of Maersk, which ships 14% of everything you buy, said the Iran war is adding $500 million in monthly costs it's trying not to pass down
By Sasha RogelbergMay 8, 2026
1 day ago
Current price of oil as of May 8, 2026
Personal Finance
Current price of oil as of May 8, 2026
By Joseph HostetlerMay 8, 2026
1 day ago
You're probably safe from the Hantavirus outbreak, but here's what you absolutely must not do, experts say
Politics
You're probably safe from the Hantavirus outbreak, but here's what you absolutely must not do, experts say
By Catherina GioinoMay 8, 2026
1 day ago
'Blue dot fever' plagues musicians like Post Malone, Meghan Trainor, and Zayn as a growing list of artists cancel tours due to lagging ticket sales
Arts & Entertainment
'Blue dot fever' plagues musicians like Post Malone, Meghan Trainor, and Zayn as a growing list of artists cancel tours due to lagging ticket sales
By Dave Lozo and Morning BrewMay 7, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.