• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Arts & EntertainmentUniversal Music

With regulators swirling and investors rebelling, Bill Ackman rethinks plans for Universal Music

By
Thomas Seal
Thomas Seal
,
Nishant Kumar
Nishant Kumar
, and
Bloomberg
Bloomberg
Down Arrow Button Icon
By
Thomas Seal
Thomas Seal
,
Nishant Kumar
Nishant Kumar
, and
Bloomberg
Bloomberg
Down Arrow Button Icon
July 19, 2021, 6:36 AM ET

Bill Ackman will buy a stake in Universal Music Group with his hedge fund rather than his blank-check company after U.S. regulators looked set to block the planned deal and investors balked at its complexity.

Ackman’s special purpose acquisition company, Pershing Square Tontine Holdings Ltd., will withdraw its offer for a 10% stake, he said in a letter on Monday. His hedge fund, Pershing Square Holdings Ltd., will assume the share purchase agreement, and buy 5% to 10% of the music label, UMG’s owner Vivendi SE said in a separate statement.

Pershing Square Tontine had planned to distribute the Universal Music shares to its investors after a public listing of the music business in Amsterdam later this year. Investors would’ve also gotten the right to acquire a stake in a new vehicle known as a special purpose acquisition rights company, or SPARC. The deal would’ve effectively shrunk the size of Ackman’s blank-check company, allowing it to go after smaller targets.

That complexity may have been too much for the SPAC’s shareholders. Pershing Square Tontine’s share price has declined about 18% since the deal talks were announced on June 4.

“It was an ill-fated transaction doomed to fail and it did,” said Bluebell Capital Partners Chief Investment Officer Giuseppe Bivona, who had launched an activist campaign against the company earlier this year and still owns Vivendi shares. “There’s not much we know at this stage but it doesn’t seem to be just the change in entities. It’s not clear if Pershing Square is buying the full 10%.”

Ackman said he hadn’t anticipated shareholders’ reaction to the deal’s structure and its “potential impact on investors who are unable to hold foreign securities, who margin their shares, or who own call options on our stock.” The SPAC now has 18 months to close a new deal under its current shareholder agreement.

Vivendi shares fell 0.9% at 10:45 a.m. in Paris trading.

Pershing Square Tontine said that while it had multiple discussions with the U.S. Securities and Exchange Commission trying to address the regulator’s concerns, it “did not believe PSTH would be able to consummate the transaction.” The regulator was particularly worried that the deal structure wouldn’t qualify for New York Stock Exchange rules.

Pershing Square is not leaving Vivendi “at the altar” and will take on an indemnity agreement with Vivendi and transaction costs, the billionaire fund manager said in the letter. The hedge fund intends to be a “long-term UMG shareholder.”

The original deal would have valued the home of Taylor Swift, Drake and Billie Eilish at 35 billion euros ($41.3 billion) including debt.

Our mission to make business better is fueled by readers like you. To enjoy unlimited access to our journalism, subscribe today.
About the Authors
By Thomas Seal
See full bioRight Arrow Button Icon
By Nishant Kumar
See full bioRight Arrow Button Icon
By Bloomberg
See full bioRight Arrow Button Icon

Latest in Arts & Entertainment

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Arts & Entertainment

‘I lost more money than anybody in the history of capitalism!’: Remembering Ted Turner
C-SuiteFinance
‘I lost more money than anybody in the history of capitalism!’: Remembering Ted Turner
By Shawn TullyMay 10, 2026
5 hours ago
hathaway
Arts & EntertainmentHollywood
‘The Devil Wears Prada 2’ broke the box office. It may also be the last great victory for Hollywood’s IP machine
By Nick LichtenbergMay 9, 2026
1 day ago
‘Blue dot fever’ plagues musicians like Post Malone, Meghan Trainor, and Zayn as a growing list of artists cancel tours due to lagging ticket sales
Arts & EntertainmentMusic
‘Blue dot fever’ plagues musicians like Post Malone, Meghan Trainor, and Zayn as a growing list of artists cancel tours due to lagging ticket sales
By Dave Lozo and Morning BrewMay 7, 2026
3 days ago
people watching tv
Arts & EntertainmentGen Z
Gen Z just broke the streaming model: A majority subscribe, binge, and cancel over and over, study finds
By Jake AngeloMay 7, 2026
3 days ago
turner
PoliticsMedia
Understanding the legacy of Ted Turner and the creation of the 24-hour news cycle: ‘there is no hyperbole here’
By Jocelyn Noveck, Wyatte Grantham-Philips and The Associated PressMay 6, 2026
4 days ago
turner
PoliticsObituary
He was ‘The Mouth of the South’ and ‘Captain Outrageous,’ but Ted Turner said ‘If only I had a little humility, I’d be perfect’
By David Bauder and The Associated PressMay 6, 2026
4 days ago

Most Popular

'Employers are increasingly turning to degree and GPA' in hiring: Recruiters retreat from ‘talent is everywhere,’ double down on top colleges
Future of Work
'Employers are increasingly turning to degree and GPA' in hiring: Recruiters retreat from ‘talent is everywhere,’ double down on top colleges
By Jake AngeloMay 9, 2026
24 hours ago
Ted Cruz says the quiet part out loud: Trump accounts are Social Security personal accounts as GOP senator reveals 'dirty little secret'
Politics
Ted Cruz says the quiet part out loud: Trump accounts are Social Security personal accounts as GOP senator reveals 'dirty little secret'
By Jason MaMay 9, 2026
20 hours ago
Red flag test: former CEO explains why he rejects job candidates who say they can start right away
Success
Red flag test: former CEO explains why he rejects job candidates who say they can start right away
By Orianna Rosa RoyleMay 9, 2026
1 day ago
You're probably safe from the Hantavirus outbreak, but here's what you absolutely must not do, experts say
Politics
You're probably safe from the Hantavirus outbreak, but here's what you absolutely must not do, experts say
By Catherina GioinoMay 8, 2026
2 days ago
Companies are abandoning 'peanut butter' raises as pay-for-performance takes over the workplace in the AI era
Future of Work
Companies are abandoning 'peanut butter' raises as pay-for-performance takes over the workplace in the AI era
By Marco Quiroz-GutierrezMay 9, 2026
1 day ago
The federal government must issue more debt than it expected as cash flow weakens, and 'the bond market is shouting'
Investing
The federal government must issue more debt than it expected as cash flow weakens, and 'the bond market is shouting'
By Jason MaMay 9, 2026
15 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.