From zealous encouragement of employee philanthropy to dedicated “mindfulness” rooms and entire floors celebrating the company “Ohana” (Hawaiian for “family”), Salesforce has forged an unusual corporate culture from the beginning. Now, thanks to its commitment to creating a uniquely rewarding work environment, Salesforce ranks No. 1 for the first time on Fortune’s annual list of the 100 Best Companies to Work For. It got there by offering rich rewards, both monetary and psychic. Many companies pay bounties to employees who refer new hires; Salesforce has paid out $5.5 million worth of them. The company also ferrets out strong performers who have gone 18 months without a promotion to help them find new challenges. And employees get paid 56 hours a year to volunteer in their community. That’s a pretty sweet gig.
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